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Spray polyurethane foam roofing delivers seamless durability and unmatched R-value, yet systems like TPO and EPDM continue to hold market share on commercial roof decks. Why? Winning market share requires far more than a superior spec sheet—it demands contractor consistency, industry advocacy, and qualified applicators on every single job.
In this episode of Foam-It-Right, hosts Frank Mortl III and Eddie Canales sit down with two industry leaders who are actively tackling the field knowledge gap: Jack Moore, Director of Business Development for Creative Polymer Solutions/Rugged Coatings and Chair of the SPFA Roofing Committee, and Chris West, President of West Roofing Systems.
Whether you're an experienced commercial roofing contractor looking to scale your crews or a newcomer looking to enter the trade the right way, this conversation delivers actionable insights to protect your bottom line, elevate installation quality, and expand the SPF footprint nationwide.
In this episode of Foam-It-Right, hosts Frank Mortl III and Eddie Canales sit down with two industry leaders who are actively tackling the field knowledge gap: Jack Moore, Director of Business Development for Creative Polymer Solutions/Rugged Coatings and Chair of the SPFA Roofing Committee, and Chris West, President of West Roofing Systems.
Whether you're an experienced commercial roofing contractor looking to scale your crews or a newcomer looking to enter the trade the right way, this conversation delivers actionable insights to protect your bottom line, elevate installation quality, and expand the SPF footprint nationwide.
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Foam-It-Right with SPFA is the new podcast from the Spray Polyurethane Foam Alliance, created for spray foam contractors, suppliers, distributors, consultants, and applicators. Hosted by Frank Mortl III, CAE, and Eddie Canales, the show delivers practical, no-nonsense conversations to help you work…
In the inaugural episode of Foam-It-Right®, hosts Frank Mortl III, CAE, and Eddie Canales of the Spray Polyurethane Foam Alliance kick things off with a preview of the SprayFoam 2026 Convention & Expo, taking place March 22–25 in Las Vegas. Joined by Gary Harvey, President and CEO of Wedge Roof…
Is your paperwork a chore or your best insurance policy? In this episode of Foam-It-Right®, hosts Frank Mortl III and Eddie Canales dive into the high-stakes world of jobsite documentation. We're not just about filling out forms; we’re about protecting your profit and professional reputation in an …
In this episode of Foam-It-Right®, hosts Eddie Canales and Frank Mortl III sit down with Craig Brightup, CEO of The Brightup Group LLC, a government relations consulting firm in Washington, DC, to decode the massive legislative shifts affecting your rig and your bottom line. We dive into the Suprem…
Legislative rules dictate exactly how you spray, what you pay, and how you protect your business. In this episode of Foam-It-Right®, host Frank Mortl III dives into two of the most significant regulatory challenges facing the SPF industry today: shifting roofing policies in Florida and the scientif…
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