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In this episode of FailCraft,former Director of Engineering with over 20 years in tech, executive coach, andhost of the From a Woman to a Leader podcast, Limor Bergman Gross, joinsEzekiel to break down why the exact technical execution skills that made you astar individual contributor will actively sabotage your promotion to directorand executive leadership.
Limor recalls the wake-up callin her own career when a peer was promoted to director ahead of her because herleadership was deemed "too focused on execution and not strategicenough." She pulls back the curtain on the identity shift engineers andmanagers must make: letting go of the need to solve every ticket, clearingmental space to research future failure modes across product and customersupport, and avoiding becoming an operational bottleneck.
Key Takeaways:
Connect With Limor BergmanGross:
Chapters:
00:00 Introduction: LimorBergman Gross & Tech Leadership Growth
02:06 The Wake-Up Call: WhyExecution Focus Blocks Promotion
03:27 The Identity Shift:Making Space for Strategic Thinking
05:41 Leading ThroughInfluence: Growing Your Engineers
07:40 Communicating AcrossCultures: Ditching Assumptions in Remote Teams
09:53 Visibility Without SocialMedia: Building Internal Capital
11:20 The Cost of Avoiding HardTalks: Handling Poor Performance
13:24 The SBI Model: DeliveringFact-Based Constructive Feedback
14:52 Unlocking Your Promotion:Vocalizing Your Career Progression
16:28 Redefining Success:Guiding Women to Executive Breakthroughs
17:41 The Mission of From aWoman to a Leader Podcast
21:31 Connect with Limor onLinkedIn & Substack
