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Peter and Alex dive into Peter's thoughts on design partnerships and their impact on startups.
They discuss:
- The pressure from VCs to sign more design partners
- Why not all design partnerships are helpful
- Why you should charge for design partnerships
- When free design partnerships are acceptable
- The value of saying no to certain design partners
To get more sales advice from Peter, Subscribe to his YouTube Channel, check out Peter Ahn Sales School and purchase Peter's newly published book, Unlocking Authentic Sales!
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Peter and Alex discuss founder-led sales mistake #2: Spending too much time on bad-fit leads. They dive into:
What makes a bad-fit lead?
How do you qualify for fit and what questions can you ask to get clarity around this?
When are some examples you may continue working with non-IC…
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Having all worked together on Dropbox for Business, Tido, Alex, and Peter share a special bond and respect for building the foundational elements of enterprise sales at Dropbox when it was still seen as a consumer brand.
Now, as founder and CEO of Koala (getkoala.com), Tido shares h…
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Waseem Daher (Ex-Dropbox and Founder of Pilot.com) sits down with Peter Ahn and Alex Allain of Decoding Sales to discuss learnings from his founder-led sales journey. They discuss:• The importance of founders being involved in closing a startup's first customers• How to think th…
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Peter and Alex discuss one of the most common founder-led sales mistakes he's seen early stage founders make: assuming they have a brand when initiating outbound sales. They dive into:
Why establishing a digital footprint ahead of going outbound is important
The value of offer…
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At the end of the year, Peter and Alex look back on what Peter's learned coaching startups and three places he's changed his mind.They cover:
Peter's new thoughts on BANT and MEDDIC as discovery and sales qualification frameworks. (Originally discussed in the BANT an…
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