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[Auto-generated transcript. Edits may have been applied for clarity.]
Hello and welcome to the conversations with COJO podcast. I'll be your student host.
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Jordan Roemeling
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Today we are joined by Tom Neiman, a development director at the Sdsu Foundation for the College of Arts, Humanities and Social Sciences.
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Thank you for joining me, Tom. Would you be able to introduce herself and talk a little bit about your background in your work?
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Huh? I, um, joining you from the Alumni Association and Foundation Building here on campus.
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I'm looking out at the campus, Neal, right now. Beautiful view.
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Um, I am, as you said, the development director for the College of Arts, Humanities and Social Sciences at at the Issue Foundation.
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I started, uh, back earlier this year in March with the Foundation after a long time in television, mostly in South Dakota.
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Um graduated from the issue in 1990, way back in the day, and, uh,
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worked for about ten years at Kelo TV in Sioux Falls and worked in sales in Sioux Falls for about another 8 or 9 years,
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and then was part of starting, uh, Midco sports network through Midcontinent, the cable company in Sioux Falls.
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And, um, did that for about 13 years, did a lot of, uh, South Dakota State University live broadcast of football,
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basketball, did high school hockey, did a little bit of everything.
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But, um, as of March of this year of 2025.
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Yes. So with the issue Foundation, awesome. How has it been in your new role then at the Foundation?
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It's interesting. It's exciting. It's day to day. It's never the same day.
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It's always something different. Um, but it's it's communication.
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It's journalism skills that I learned, uh, 40 years ago that I still put to use today and just, um,
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you know, emails and phone calls and meetings and communication and, and, uh, dealing with our people here.
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But it's it's been good for the eight months that I've been here.
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And I'm looking forward to, uh, just continuing for another, I don't know how many years I'll be here, but it'll be a few hours.
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Um, um, what's it been like to be in each role?
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And how does it differ? Because you have been at Midco, you've been there, you know, you're back at Sdsu.
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Um, how has it changed for you over the years?
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Yeah, just, um, like I said, the the communication has been kind of a thread that's gone through everything I've done in my professional life.
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And when I started at Kellogg, I was a production assistant on the the morning show.
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So I'd go in at three in the morning and get tapes ready and do scripts and,
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and help the anchors get everything together for the 5 a.m. show or whatever it was at the time.
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So that was kind of a fun start, uh, to get into it.
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And then eventually I became a sports anchor and, uh, the weekend anchor and then finally a weekday anchor.
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But that was pretty much straight journalism.
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I mean, it's sport. It was sports.
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I kind of make a differentiation between sports and actual journalism that that some people do and, and do important news stories.
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But, um, it was fun. And I did that for about ten years.
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I got into sales, um, after that.
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And it was kind of the, you know, using the same skills.
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You're still making presentations and you're still meeting with people and you're still, um, you know,
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you're questioning things and you're making sure that you verify sources and all those things that you learn in journalism and,
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and written communication was important in my sales career, as it was in my, uh, my TV career.
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Kellogg. And then, um, in that job I had previous to this at Midco Sports Network, that was a lot more of live production.
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So it was a little more hands on.
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It wasn't quite the day to day, but, you know, 3 or 4 days a week, you're doing a live production and you guys do that.
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I know on Fridays, uh, when you do the Collegian report. And it was so you kind of have a feel for what I'm talking about.
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But, um, that that was so fun. And you'd get to travel a little bit, right?
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When we started, I did we went all over the region, the Dakotas and Minnesota, and then we kind of tightened it down.
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And in the most recent years, and I did a lot of stuff here at Sdsu.
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So just going back and forth to campus 3 or 4 days a week, but again,
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using the same skills that I'd used at Kellogg and used in sales and, and, uh, just presenting.
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I never thought of myself as a presenter. I like the writing part of journalism and the reporting and the researching, but I never thought about that.
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I'd be good on air, and it's still just strange to me that I did that for so long, because I don't like speaking in front of crowds.
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I don't like being a public speaker all that much, but for some reason it worked on TV.
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But I think just to answer your question, is those communication skills and those writing skills, uh, paid off in everything that I've done.
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Awesome. That's wonderful. Um, to hear you go from print into into broadcast, but still having those same core skills that you, uh, use in journalism.
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So it's really wonderful to hear.
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Going back to Sdsu, can you talk about your time when you went to school at Sdsu and how that has impacted your career?
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Sure. Um, it's been. While it was. I lived in many ways hall for two years.
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Um, had such a great time as a student here. Um, but I started out in engineering.
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I, you know, starting my father. What do you want to do? I oh, maybe I'll go try engineering issue.
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Obviously great engineering school. And and I did that for about a year and a half and just it wasn't me.
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I didn't find my people in engineering. I found my people in journalism after about a year and a half here.
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So made that switch. Um, ESPN had started uh, maybe 7 or 8 years before I was in school here back in the early 80s.
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And that was kind of becoming a thing. And I thought, all of it, I can do that.
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That sounds fun. And I just, I made that switch just because it it felt right to me as a student.
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Um, engineering probably could have stayed in it could have studied, could have had a much different career, but it just it wasn't me.
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So I found some great, uh,
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instructors back in the day and in the journalism school and had a good group of people that I kind of grew up with here at Sdsu that,
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you know, we did all the same things and had all the same classes and the same experiences and worked on the same projects.
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And it was I kind of just found the right people and, and I think found what I was probably supposed to be doing that I wanted to do eventually.
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And and it all worked out that way, but just had a great experience at Sdsu and met all the, you know, great people that are still my friends today.
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And and it you know, it comes back to now, what, 35 years later that, um,
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still some of the people that I knew then I still have in contact with now, but it's just a great connection to have with Sdsu.
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Yeah. Now you're full circle. You're back at CSU at the foundation, right?
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Wonderful. Yeah. Um, what's it been like to see that change, you know, in Sdsu since your time here and to now?
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Yeah. It's incredible. I, I can't remember exactly what was here in this building that I'm sitting in,
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but it was back in the day when there was a car wash and a and a laundromat and a little restaurant.
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I think over here on this side of the street just across from the Campanile.
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But, yeah, I mean, my my oldest daughter went to school here, um, about ten years ago, graduated, I think, in 2015.
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And so I'd kind of gotten another feel for some of the changes that have been going on.
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But just all the new dorm buildings obviously are the first thing that stick out to you.
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And then the talk about the athletic facilities, um, we were doing football games when I was at Midco in the old Coffman Alumni Stadium.
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And of course, they retrofitted that stadium, so they were tearing down half of it while we were still up there in that old press box doing games.
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And so that was kind of an exciting experience to, uh, to see how that came together with the new football stadium and then the basketball arena.
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I remember I played basketball, I was on the basketball team back in the late 80s.
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And, um, and we had some great experiences in the old Frost Arena when it was just bleachers, wall to wall.
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And I think we set the attendance record there at 9200 or something like that.
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And to see where that is now is exciting too, with all the suites and the amenities that you have to have today.
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But and as you said, on campus, um, I walk into your hall and it's I can't believe that I'd spent that much time there.
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It's it looks a little different, but it feels the way it did back in, you know, 1989.
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So that's that's been a lot of fun for me in this new position.
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That's awesome. That's really great to hear. Yeah. Just seeing the changes.
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Um, because I'm a senior this year and just the small amount of changes to the athletic facilities is crazy.
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So yeah, everything keeps updating and changing.
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Yeah. The, the, um, fitness center that was I was not here when I was here, things like that.
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The student union with all the options. I think it's twice as big as it was when I was here.
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But just to be a student here, I think would be fantastic.
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Yeah, it is fantastic. Definitely. Just some questions about, um, your role at the Sdsu Foundation.
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So, um, so far in the eight months that you've been here, are there, um,
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what's been the most impactful project or initiative that you've worked on in your role so far?
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Um, securing scholarships, that's kind of been a push, a big push for the foundation in years coming up to this, but especially this year,
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just increasing scholarships, making those available to students, and student retention is tied to that as well.
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And we're at an all time high for, you know, freshmen coming back as sophomores and that student retention piece.
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But scholarships it's I made a trip early on, um, when I started here at the foundation of the Washington, DC, we were going out there,
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um, to talk about a project they have going in the School of American and Global Studies, the MacArthur Public Service Academy.
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So we we're out there talking to alumni about that and supporting that.
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And, um, hooked up with some people that, uh, journalism.
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Major, actually, that had been here. Uh, she's 70 something, so she was here a long time ago.
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But she had the same experiences that you and I have been talking about, that she found the right people here,
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and she fell in love with journalism, and it served her throughout her career.
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She wasn't always in journalism. She was in communications. And now she is an author.
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She writes books for a living. And but it was a great experience with her.
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And she you know, what I'm trying to do is say, hey, well, how do you think you might, uh,
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support the university with a scholarship, sponsoring a scholarship, being something you'd be interested in.
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And she and I hit it off right away. And this was, you know, 2 or 3 months after I'd started here, and I thought this was great.
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This is how it's supposed to go. So it's been experiences like that so far, just connecting with alumni, with graduates, they'd have a great interest.
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They say, you know, I got a great education at South Dakota State. It was, you know, the best times of my life.
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And I want to give back now. So that's that's how it went with her and that's how it's supposed to go.
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So those that's been, uh, one of the greatest experiences so far.
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Wow. That's awesome. It sounds really rewarding.
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Um, to get to meet people that are alumni and you have shared experiences with them,
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it's incredible how people are willing to support the university the way they do, whether it's through a scholarship or they give to a program.
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I mean, a lot of people give to athletics and that's that's been great as well.
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But just to see, you know, journalism grads that are interested in in providing journalism scholarships
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and School of Design or I represent a lot of different avenues in the arts,
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humanities and social sciences.
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But, um, journalism is kind of obviously near and dear to my heart that, um, ROTC has been another kind of good experience for me.
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There's a lot of people, a lot of graduates that are interested in supporting that.
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So, yeah, like you said, it's fun to just go and hook up with people that are on the same wavelength.
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And, and you can talk to and then get some things done. It's awesome.
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I wrote an article about the Sdsu Foundation, uh, merging with the Alumni Association, which will I think will be official in January.
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I read a little bit ago and asked, but what's that been like seeing that in in you're like newer role?
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Um, seeing those two organizations merge together.
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Yeah, I mean, it's kind of the new guy. I don't have as much perspective on that as the people that have been here for five years and ten years.
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And in the case of our president, he's been here close to 20 years and the alumni association president,
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and he's been here a long time, but it's a big deal. I didn't realize how big a deal it really is.
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And all the hoops you have to jump through and you have to go through the Board of Regents and everything has to be legal.
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And so that was kind of interesting and eye opening, how they bring the councils and the boards together and vote on everything to make it official.
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And and Steve Urban black, our president has talked a lot about how this this is a huge moment really in the life of these two organizations.
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So the alumni association has been around for more than 100 years.
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The foundation has been around for 80 some years.
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And to have them both come together now is is a big monument moment, I guess, at a South Dakota state.
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So it's a we talk about this a lot, that there's probably a lot of people that think we're kind of the same organization anyway,
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the alumni association and the foundation, it's that way and a lot of other colleges.
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But, um, yeah, as you said, as of January 1st, 2026 will be, uh,
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Sdsu alumni and foundation will be the name of it, and we'll be a combined organization.
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And it's really just a, you know, a joining of good organizations, not one stronger than the other.
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But we've kind of crossed paths in a lot of ways as far as fundraising goes and events.
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So it'll be a really good experience and a big deal.
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That's awesome to see. Yeah, just kind of going into, uh, challenges and successes in your role at the Foundation,
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um, what kinds of challenges do you face, uh, in your role at the Foundation, if any?
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Well, I think it's just, um, people are a little wary of people trying to call them and asking for money, basically is what we're doing.
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But so just, you know, having those avenues, whether it's email or text or, um, old fashioned letter writing or cards or anything like that,
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there's a lot of different ways you kind of have to go about it to try and connect with people.
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And, you know, if you get a yes, that's great.
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If you get a no, that's great. The worst thing is getting no response whatsoever.
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That's kind of the most frustrating thing, where you just don't know if if somebody's got your communication.
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Um, that's probably the most frustrating thing. But, um, for the most part, when you do connect with people,
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they are more than willing to at least have a conversation about what we're trying to do at Foundation and how I can support the university.
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So, um, there's just those little frustrations day to day, but those are just they're so minor.
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When you realize that there's there's so many people out there that are willing to work with you.
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So that's that's been fun. Yeah.
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I'm sure in the grand scheme of things, it's all it's all worth it.
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But exactly. Yeah. Exactly. Yes. Yes. Absolutely right.
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And I know you kind of talked a little bit about, you know, what you just said about getting,
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um, those scholarships, getting that financial support from alumni.
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But, um, what how do you define success in your career?
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Um, I mean, obviously there's there's numbers, there's metrics, there's goals, you know, that you want to hit every year.
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And we set a huge goal or they I shouldn't say we because I just got here, but they've said huge,
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humongous goals for themselves as far as going out and raising $100 million a year or whatever it might be,
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and that, you know, um, so you're, you're you're trying to hit those numbers.
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That's what the job is. But, um, they also tell us here that it's a long term game.
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You're playing the long game. Um, you don't want to just be transactional and take a dollar today and say, thank you very much and then move on.
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You want to build relationships. And that's that's what we're trying to do here so that there's the money goal, obviously.
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But then you're building those relationships and and bringing people into the fold.
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The issue make them drink the blue Kool-Aid, so to speak. And, you know, it's it's building those relationships.
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And long term people get more and more involved and they see what other people are doing and they want to be involved with,
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uh, what other people are doing. There's kind of a fear of missing out after, you know, but, um, to build those relationships long term is the goal.
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And, and have those payoff with those those donors and those alumni really having a great feel about not only their time when they were students here,
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but their time now that they're still connected to the university.
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Absolutely. I like the way you answered that, because I feel like, yeah,
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there might be misconceptions about the foundation or the alumni association just kind of wanting those transactions and stuff.
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But I like what you said about building relationships and having having it be a long term goal rather than a short term.
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So yeah. Good. I've been practicing that that speech to make people understand that.
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So yeah. Thank you. Yeah. Awesome.
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Looking back, is there anything you wish you knew when you first started your career in journalism?
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No, just in the last. You know, it was different when I graduated than it is going to be when you graduate, obviously.
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I mean, there's four decades of time passed in there and and back in the day,
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it was you come out of that issue and you're going to go work in a newspaper and yanked,
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and you're going to go to Sioux Falls and work in radio or TV,
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or you can go anywhere in the country and in journalism and TV stations and radio stations and newspapers were all viable things at that time.
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And that's not the case anymore, where we've seen a lot of print journalism go away, unfortunately.
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And, and, um, that's why I think it's just more important now probably than ever to have people that are interested in journalism and want to
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stick it out and want to make a career out of it and hold people accountable and be professional journalists and tell stories.
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I mean, you can do it in a wide array of things. Like I said, sports.
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I never considered true journalism, but we were telling stories and we were connecting people.
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But, um, those people in news that go out and hold power accountable, I have so much respect for and, um, I just hope that it continues that way.
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And there are assaults all the time from politicians and from others that try to go after journalism and call it fake news and all these things.
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And, um, I'm just proud of people that come out of this university and other journalism schools that that stick
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with it and understand that they're they're doing something very important and we need to protect it.
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I agree with that. It's kind of a scary time, I would say, for no to some unknown.
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Yeah.
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I mean back seriously back back in the day, it was a little more of a known fact where you could go out and you're going to have a journalism career.
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And, and now it seems, I don't know, maybe you can talk more about this than I can, but there's there's other ways you can go.
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You can have a journalism degree and use it as a journalist or in communications, or there's all kinds of other,
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you know, corporate structures that you can get into and things like that to tell stories and communicate.
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So I if it's not as a journalist, I think it's a great, um, proving ground and training ground to go out and do some of those other things.
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And it just goes back to what we talked about before with communication.
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And I mean, that's what I do every day is it still is written communication.
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Um, you're on the phone, you're giving presentations and, uh, that's that's journalism.
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And the research part of that, I've always loved that part of it.
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Um, you know, researching stories and checking facts and and talking to people and, and that's what you do in any other job for the most part.
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So I still think journalism is a great training ground for that.
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[Auto-generated transcript. Edits may have been applied for clarity.]
Hello and welcome to the conversations with COJO podcast. I'll be your student host.
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Jordan Roemeling
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Today we are joined by Tom Neiman, a development director at the Sdsu Foundation for the College of Arts, Humanities and Social Sciences.
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Thank you for joining me, Tom. Would you be able to introduce herself and talk a little bit about your background in your work?
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Huh? I, um, joining you from the Alumni Association and Foundation Building here on campus.
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I'm looking out at the campus, Neal, right now. Beautiful view.
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Um, I am, as you said, the development director for the College of Arts, Humanities and Social Sciences at at the Issue Foundation.
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I started, uh, back earlier this year in March with the Foundation after a long time in television, mostly in South Dakota.
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Um graduated from the issue in 1990, way back in the day, and, uh,
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worked for about ten years at Kelo TV in Sioux Falls and worked in sales in Sioux Falls for about another 8 or 9 years,
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and then was part of starting, uh, Midco sports network through Midcontinent, the cable company in Sioux Falls.
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And, um, did that for about 13 years, did a lot of, uh, South Dakota State University live broadcast of football,
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basketball, did high school hockey, did a little bit of everything.
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But, um, as of March of this year of 2025.
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Yes. So with the issue Foundation, awesome. How has it been in your new role then at the Foundation?
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It's interesting. It's exciting. It's day to day. It's never the same day.
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It's always something different. Um, but it's it's communication.
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It's journalism skills that I learned, uh, 40 years ago that I still put to use today and just, um,
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you know, emails and phone calls and meetings and communication and, and, uh, dealing with our people here.
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But it's it's been good for the eight months that I've been here.
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And I'm looking forward to, uh, just continuing for another, I don't know how many years I'll be here, but it'll be a few hours.
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Um, um, what's it been like to be in each role?
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And how does it differ? Because you have been at Midco, you've been there, you know, you're back at Sdsu.
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Um, how has it changed for you over the years?
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Yeah, just, um, like I said, the the communication has been kind of a thread that's gone through everything I've done in my professional life.
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And when I started at Kellogg, I was a production assistant on the the morning show.
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So I'd go in at three in the morning and get tapes ready and do scripts and,
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and help the anchors get everything together for the 5 a.m. show or whatever it was at the time.
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So that was kind of a fun start, uh, to get into it.
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And then eventually I became a sports anchor and, uh, the weekend anchor and then finally a weekday anchor.
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But that was pretty much straight journalism.
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I mean, it's sport. It was sports.
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I kind of make a differentiation between sports and actual journalism that that some people do and, and do important news stories.
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But, um, it was fun. And I did that for about ten years.
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I got into sales, um, after that.
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And it was kind of the, you know, using the same skills.
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You're still making presentations and you're still meeting with people and you're still, um, you know,
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you're questioning things and you're making sure that you verify sources and all those things that you learn in journalism and,
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and written communication was important in my sales career, as it was in my, uh, my TV career.
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Kellogg. And then, um, in that job I had previous to this at Midco Sports Network, that was a lot more of live production.
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So it was a little more hands on.
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It wasn't quite the day to day, but, you know, 3 or 4 days a week, you're doing a live production and you guys do that.
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I know on Fridays, uh, when you do the Collegian report. And it was so you kind of have a feel for what I'm talking about.
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But, um, that that was so fun. And you'd get to travel a little bit, right?
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When we started, I did we went all over the region, the Dakotas and Minnesota, and then we kind of tightened it down.
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And in the most recent years, and I did a lot of stuff here at Sdsu.
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So just going back and forth to campus 3 or 4 days a week, but again,
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using the same skills that I'd used at Kellogg and used in sales and, and, uh, just presenting.
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I never thought of myself as a presenter. I like the writing part of journalism and the reporting and the researching, but I never thought about that.
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I'd be good on air, and it's still just strange to me that I did that for so long, because I don't like speaking in front of crowds.
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I don't like being a public speaker all that much, but for some reason it worked on TV.
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But I think just to answer your question, is those communication skills and those writing skills, uh, paid off in everything that I've done.
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Awesome. That's wonderful. Um, to hear you go from print into into broadcast, but still having those same core skills that you, uh, use in journalism.
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So it's really wonderful to hear.
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Going back to Sdsu, can you talk about your time when you went to school at Sdsu and how that has impacted your career?
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Sure. Um, it's been. While it was. I lived in many ways hall for two years.
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Um, had such a great time as a student here. Um, but I started out in engineering.
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I, you know, starting my father. What do you want to do? I oh, maybe I'll go try engineering issue.
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Obviously great engineering school. And and I did that for about a year and a half and just it wasn't me.
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I didn't find my people in engineering. I found my people in journalism after about a year and a half here.
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So made that switch. Um, ESPN had started uh, maybe 7 or 8 years before I was in school here back in the early 80s.
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And that was kind of becoming a thing. And I thought, all of it, I can do that.
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That sounds fun. And I just, I made that switch just because it it felt right to me as a student.
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Um, engineering probably could have stayed in it could have studied, could have had a much different career, but it just it wasn't me.
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So I found some great, uh,
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instructors back in the day and in the journalism school and had a good group of people that I kind of grew up with here at Sdsu that,
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you know, we did all the same things and had all the same classes and the same experiences and worked on the same projects.
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And it was I kind of just found the right people and, and I think found what I was probably supposed to be doing that I wanted to do eventually.
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And and it all worked out that way, but just had a great experience at Sdsu and met all the, you know, great people that are still my friends today.
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And and it you know, it comes back to now, what, 35 years later that, um,
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still some of the people that I knew then I still have in contact with now, but it's just a great connection to have with Sdsu.
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Yeah. Now you're full circle. You're back at CSU at the foundation, right?
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Wonderful. Yeah. Um, what's it been like to see that change, you know, in Sdsu since your time here and to now?
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Yeah. It's incredible. I, I can't remember exactly what was here in this building that I'm sitting in,
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but it was back in the day when there was a car wash and a and a laundromat and a little restaurant.
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I think over here on this side of the street just across from the Campanile.
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But, yeah, I mean, my my oldest daughter went to school here, um, about ten years ago, graduated, I think, in 2015.
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And so I'd kind of gotten another feel for some of the changes that have been going on.
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But just all the new dorm buildings obviously are the first thing that stick out to you.
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And then the talk about the athletic facilities, um, we were doing football games when I was at Midco in the old Coffman Alumni Stadium.
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And of course, they retrofitted that stadium, so they were tearing down half of it while we were still up there in that old press box doing games.
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And so that was kind of an exciting experience to, uh, to see how that came together with the new football stadium and then the basketball arena.
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I remember I played basketball, I was on the basketball team back in the late 80s.
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And, um, and we had some great experiences in the old Frost Arena when it was just bleachers, wall to wall.
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And I think we set the attendance record there at 9200 or something like that.
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And to see where that is now is exciting too, with all the suites and the amenities that you have to have today.
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But and as you said, on campus, um, I walk into your hall and it's I can't believe that I'd spent that much time there.
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It's it looks a little different, but it feels the way it did back in, you know, 1989.
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So that's that's been a lot of fun for me in this new position.
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That's awesome. That's really great to hear. Yeah. Just seeing the changes.
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Um, because I'm a senior this year and just the small amount of changes to the athletic facilities is crazy.
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So yeah, everything keeps updating and changing.
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Yeah. The, the, um, fitness center that was I was not here when I was here, things like that.
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The student union with all the options. I think it's twice as big as it was when I was here.
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But just to be a student here, I think would be fantastic.
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Yeah, it is fantastic. Definitely. Just some questions about, um, your role at the Sdsu Foundation.
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So, um, so far in the eight months that you've been here, are there, um,
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what's been the most impactful project or initiative that you've worked on in your role so far?
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Um, securing scholarships, that's kind of been a push, a big push for the foundation in years coming up to this, but especially this year,
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just increasing scholarships, making those available to students, and student retention is tied to that as well.
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And we're at an all time high for, you know, freshmen coming back as sophomores and that student retention piece.
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But scholarships it's I made a trip early on, um, when I started here at the foundation of the Washington, DC, we were going out there,
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um, to talk about a project they have going in the School of American and Global Studies, the MacArthur Public Service Academy.
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So we we're out there talking to alumni about that and supporting that.
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And, um, hooked up with some people that, uh, journalism.
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Major, actually, that had been here. Uh, she's 70 something, so she was here a long time ago.
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But she had the same experiences that you and I have been talking about, that she found the right people here,
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and she fell in love with journalism, and it served her throughout her career.
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She wasn't always in journalism. She was in communications. And now she is an author.
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She writes books for a living. And but it was a great experience with her.
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And she you know, what I'm trying to do is say, hey, well, how do you think you might, uh,
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support the university with a scholarship, sponsoring a scholarship, being something you'd be interested in.
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And she and I hit it off right away. And this was, you know, 2 or 3 months after I'd started here, and I thought this was great.
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This is how it's supposed to go. So it's been experiences like that so far, just connecting with alumni, with graduates, they'd have a great interest.
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They say, you know, I got a great education at South Dakota State. It was, you know, the best times of my life.
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And I want to give back now. So that's that's how it went with her and that's how it's supposed to go.
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So those that's been, uh, one of the greatest experiences so far.
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Wow. That's awesome. It sounds really rewarding.
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Um, to get to meet people that are alumni and you have shared experiences with them,
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it's incredible how people are willing to support the university the way they do, whether it's through a scholarship or they give to a program.
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I mean, a lot of people give to athletics and that's that's been great as well.
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But just to see, you know, journalism grads that are interested in in providing journalism scholarships
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and School of Design or I represent a lot of different avenues in the arts,
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humanities and social sciences.
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But, um, journalism is kind of obviously near and dear to my heart that, um, ROTC has been another kind of good experience for me.
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There's a lot of people, a lot of graduates that are interested in supporting that.
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So, yeah, like you said, it's fun to just go and hook up with people that are on the same wavelength.
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And, and you can talk to and then get some things done. It's awesome.
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I wrote an article about the Sdsu Foundation, uh, merging with the Alumni Association, which will I think will be official in January.
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I read a little bit ago and asked, but what's that been like seeing that in in you're like newer role?
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Um, seeing those two organizations merge together.
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Yeah, I mean, it's kind of the new guy. I don't have as much perspective on that as the people that have been here for five years and ten years.
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And in the case of our president, he's been here close to 20 years and the alumni association president,
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and he's been here a long time, but it's a big deal. I didn't realize how big a deal it really is.
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And all the hoops you have to jump through and you have to go through the Board of Regents and everything has to be legal.
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And so that was kind of interesting and eye opening, how they bring the councils and the boards together and vote on everything to make it official.
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And and Steve Urban black, our president has talked a lot about how this this is a huge moment really in the life of these two organizations.
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So the alumni association has been around for more than 100 years.
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The foundation has been around for 80 some years.
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And to have them both come together now is is a big monument moment, I guess, at a South Dakota state.
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So it's a we talk about this a lot, that there's probably a lot of people that think we're kind of the same organization anyway,
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the alumni association and the foundation, it's that way and a lot of other colleges.
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But, um, yeah, as you said, as of January 1st, 2026 will be, uh,
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Sdsu alumni and foundation will be the name of it, and we'll be a combined organization.
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And it's really just a, you know, a joining of good organizations, not one stronger than the other.
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But we've kind of crossed paths in a lot of ways as far as fundraising goes and events.
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So it'll be a really good experience and a big deal.
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That's awesome to see. Yeah, just kind of going into, uh, challenges and successes in your role at the Foundation,
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um, what kinds of challenges do you face, uh, in your role at the Foundation, if any?
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Well, I think it's just, um, people are a little wary of people trying to call them and asking for money, basically is what we're doing.
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But so just, you know, having those avenues, whether it's email or text or, um, old fashioned letter writing or cards or anything like that,
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there's a lot of different ways you kind of have to go about it to try and connect with people.
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And, you know, if you get a yes, that's great.
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If you get a no, that's great. The worst thing is getting no response whatsoever.
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That's kind of the most frustrating thing, where you just don't know if if somebody's got your communication.
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Um, that's probably the most frustrating thing. But, um, for the most part, when you do connect with people,
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they are more than willing to at least have a conversation about what we're trying to do at Foundation and how I can support the university.
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So, um, there's just those little frustrations day to day, but those are just they're so minor.
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When you realize that there's there's so many people out there that are willing to work with you.
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So that's that's been fun. Yeah.
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I'm sure in the grand scheme of things, it's all it's all worth it.
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But exactly. Yeah. Exactly. Yes. Yes. Absolutely right.
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And I know you kind of talked a little bit about, you know, what you just said about getting,
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um, those scholarships, getting that financial support from alumni.
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But, um, what how do you define success in your career?
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Um, I mean, obviously there's there's numbers, there's metrics, there's goals, you know, that you want to hit every year.
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And we set a huge goal or they I shouldn't say we because I just got here, but they've said huge,
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humongous goals for themselves as far as going out and raising $100 million a year or whatever it might be,
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and that, you know, um, so you're, you're you're trying to hit those numbers.
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That's what the job is. But, um, they also tell us here that it's a long term game.
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You're playing the long game. Um, you don't want to just be transactional and take a dollar today and say, thank you very much and then move on.
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You want to build relationships. And that's that's what we're trying to do here so that there's the money goal, obviously.
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But then you're building those relationships and and bringing people into the fold.
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The issue make them drink the blue Kool-Aid, so to speak. And, you know, it's it's building those relationships.
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And long term people get more and more involved and they see what other people are doing and they want to be involved with,
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uh, what other people are doing. There's kind of a fear of missing out after, you know, but, um, to build those relationships long term is the goal.
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And, and have those payoff with those those donors and those alumni really having a great feel about not only their time when they were students here,
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but their time now that they're still connected to the university.
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Absolutely. I like the way you answered that, because I feel like, yeah,
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there might be misconceptions about the foundation or the alumni association just kind of wanting those transactions and stuff.
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But I like what you said about building relationships and having having it be a long term goal rather than a short term.
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So yeah. Good. I've been practicing that that speech to make people understand that.
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So yeah. Thank you. Yeah. Awesome.
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Looking back, is there anything you wish you knew when you first started your career in journalism?
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No, just in the last. You know, it was different when I graduated than it is going to be when you graduate, obviously.
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I mean, there's four decades of time passed in there and and back in the day,
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it was you come out of that issue and you're going to go work in a newspaper and yanked,
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and you're going to go to Sioux Falls and work in radio or TV,
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or you can go anywhere in the country and in journalism and TV stations and radio stations and newspapers were all viable things at that time.
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And that's not the case anymore, where we've seen a lot of print journalism go away, unfortunately.
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And, and, um, that's why I think it's just more important now probably than ever to have people that are interested in journalism and want to
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stick it out and want to make a career out of it and hold people accountable and be professional journalists and tell stories.
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I mean, you can do it in a wide array of things. Like I said, sports.
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I never considered true journalism, but we were telling stories and we were connecting people.
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But, um, those people in news that go out and hold power accountable, I have so much respect for and, um, I just hope that it continues that way.
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And there are assaults all the time from politicians and from others that try to go after journalism and call it fake news and all these things.
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And, um, I'm just proud of people that come out of this university and other journalism schools that that stick
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with it and understand that they're they're doing something very important and we need to protect it.
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I agree with that. It's kind of a scary time, I would say, for no to some unknown.
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Yeah.
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I mean back seriously back back in the day, it was a little more of a known fact where you could go out and you're going to have a journalism career.
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And, and now it seems, I don't know, maybe you can talk more about this than I can, but there's there's other ways you can go.
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You can have a journalism degree and use it as a journalist or in communications, or there's all kinds of other,
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you know, corporate structures that you can get into and things like that to tell stories and communicate.
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So I if it's not as a journalist, I think it's a great, um, proving ground and training ground to go out and do some of those other things.
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And it just goes back to what we talked about before with communication.
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And I mean, that's what I do every day is it still is written communication.
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Um, you're on the phone, you're giving presentations and, uh, that's that's journalism.
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And the research part of that, I've always loved that part of it.
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Um, you know, researching stories and checking facts and and talking to people and, and that's what you do in any other job for the most part.
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So I still think journalism is a great training ground for that.