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BOOKED. is a show about the speaking industry, the real side of it. Hosted by Petar Josic, founder of Spoken Artists, it goes inside the business: the money, the bookings, the agents, the planners, the speakers, and everything in between. Straight talk with the people who actually make this industry run.
Episode 2 | Scott Stratten
We’re back with Episode 2 of BOOKED featuring Scott Stratten.
Scott is the President of UnMarketing, a best-selling author, and one of the most respected voices in the speaking industry. He’s written six business books with his partner and wife Alison, and before that, he was a music industry marketer, a national sales trainer, and a college professor. He built one of the most successful viral video agencies in the world before focusing full-time on speaking for companies like Walmart, Pepsi, Adobe, IBM, Microsoft, Cirque du Soleil, and Saks Fifth Avenue.
In this episode, we chat about kickbacks, double dipping, and the programs that have made the industry a little blurry around the edges.
