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This week, we're joined by Keith Chapman, the creative mind behind Bob the Builder, Paw Patrol, Mighty Express and the upcoming Moonie Moo. With more than $22 billion in global sales and a bold leap into the environmentally-themed film Ozi, Keith shares what it takes to create, launch and sustain lasting kids' IP and the 'secret sauce' behind his most enduring franchises.
If you're a creator, marketer or curious listener, this conversation is packed with sharp insights and practical storytelling lessons. Tune in and discover how to build global brands that last generations.
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Bandwidth Conversations is proudly sponsored by Klira.
Editing and post-production work for this episode was provided by The Podcast Consultant.
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