Write Big: Traditional Submission Ends, Commitment Continues

In this episode of #amwriting, Jennie continues this series of “Write Big” episodes in which she vulnerably shares her own process of turning the Write Big concepts into a book, thanking listeners and inviting them to become paid subscribers. In this tough installment, recorded after a Zoom call with her agent while sick, she explains they are ending submission after sending the proposal to 30 publishers; feedback was largely positive, but publishers felt the book would be hard to break out without a large platform, and there was nothing actionable to change.

Jennie feels sad about losing the chance for bookstore placement via a traditional deal, but emphasizes she does not feel rejected and believes strongly in the finished manuscript and her marketing plans. She plans to move forward independently, explore formats and special editions, and frames the moment as what “writing big” means: taking ownership, not playing small, and writing like it matters.

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Transcript

[00:00:00] Hey everyone, it’s Jennie, and I’m here to introduce a series of episodes that I’m going to be doing. But before I do that, I just want to thank you for being a listener. I inherited this podcast from KJ, Jess, and Serena back in December, and didn’t really know how it was going to work with just me at the helm or what I was going to do to make it valuable to writers.

And I’ve been finding my way, and I’ve just been so grateful that you’re continuing to listen. I appreciate it so much. I have a lot of really cool things planned coming up, so I hope you’ll keep listening, and I also hope that if you’re getting something from it, that you consider becoming a paid subscriber.

That helps support me and the producer and assistants who help me put this together, and we would appreciate your support so much. Okay. So the reason that I wanted to introduce this upcoming series is that it’s a series of Write Big episodes that are about me and the project that I’m working on, and it feels a little vulnerable to be sharing in this way.

I’ve had some mentors and advisors [00:01:00] suggest that maybe I shouldn’t do this because I’m here on the #amwriting podcast as an authority. I’m the book coach who coaches the book coaches and who has coached a lot of writers, and I come at you from that place of expertise. But in these next episodes, I’m coming at you as a writer my own self, and I’m coming with some pretty raw material.

I debated whether or not I should share it at all, but I decided to go ahead. I think it’s the honest way to show that I’m here working on the Write Big issues right alongside you because every writer is. These are not just theoretical ideas. They’re ideas that we all have to wrestle with. It doesn’t matter that I’ve published 12 books or that I’ve coached hundreds of writers and thousands of book coaches.

What matters is that I want the book I’m writing to be great, and I want it to make an impact, and I want it to be authentically me, and that’s what writing big is all about. So the [00:02:00] project that you’re going to hear me talk about is trying to turn the Write Big concepts into a Write Big book. And this episode that you’re gonna hear first is a pretty tough one.

I want you to know that it all turns out just fine. I’m fine, and I’ll be sharing the journey of my bringing the Write Big book into the world with all of you as we go with some special opportunities to be inside the process with me and to help me make the book as good as it could be. This will all just be a small part of what I have planned for the #amwriting podcast, but I wanted to give you this context before you listen today, just so you know what this episode is all about and the next few ones that follow.

Okay, now let’s get to it.

This is a Write Big session where I’m bringing you short episodes about the mindset shifts that help you stop playing small and write like it matters. Today, I have a bad cold, as you can hear, but I just got off the Zoom with my agent, and I wanted to [00:03:00] capture this moment for all of you because I think it’s really important to capture it.

So even though it was a sad call and I feel bad, I wanted to record this right now. And, um, it was sad because we decided that our submission efforts are over and they didn’t work. My agent submitted to 30 publishers, and the overall feedback was amazing, as I shared in some earlier episodes. It was just incredible how many people know me, know my work how well the proposal landed with people, how seriously they considered it.

My agent did something that I’ve actually never seen before, which is that she had a spreadsheet, a Google spreadsheet, and she would share the feedback in the spreadsheet as it came in. So I have all of the feedback in this spreadsheet. I’m looking [00:04:00] at it right now. And so what my agent and I decided is that there was really nothing that we could do.

There was nothing that we could control. Nobody was saying, “Go out and get a whole bunch of new followers and come back to us.” Nobody was saying anything about a different content or concept. There was just a general feeling that it would be hard to break this book out. I’m not famous, and I don’t have a big following, and I can’t get that.

I can’t snap my fingers and, and make that a thing. There are a lot of books in this category from people that do have that. And so I just am at that disadvantage, and there’s, there’s nothing that we could do. So we decided that’s the end of the road. So what I wanted to capture, the reason I wanted to record this was, this is a book called [00:05:00] Write Big.

And writing big in my mind- is not about going for it. That’s not what it’s about. It might be, and when you write big, you might do that, and what I was doing in trying to get a traditional deal for this book was going for it, and I’m sad I didn’t get it. That’s the sadness. I’m sad I didn’t get it. I really wanted this book to be in bookstores.

I feel like it’s a book that would do really well in bookstores, and should be in bookstores. That was my primary goal for getting a traditional deal, because I’ve self-published the Blueprint books, and they sell very well, and they do very well. And the one publisher that we spoke to commented upon that, actually said, “You do so well.

What can we... What could we do that’s different from what you’re already doing?” So that is an [00:06:00] interesting part of the conversation. But I want it to be in bookstores, and it’s hard to be in bookstores, really nearly impossible with a book like this from self-publishing. So the sadness is that I won’t have that.

And but underneath all of that sadness and the disappointment that it didn’t work is a belief in what I’m doing. I have a finished manuscript. I have it out with two beta readers, and I’ll be talking about why I picked those two and what that process was and how the feedback from them has gone and what I’m doing with that feedback in later episodes.

But I know that this material is good. I know that it’s useful. I’m excited about this material. My proposal had some killer marketing plan in it that I’m really excited to pursue without a [00:07:00] publishing partner, a traditional publishing partner, and some of the things that I wanna pursue will be easier without a publishing partner because I’ll have control over the pricing and special offers and giveaways and things like that.

But I... the, this book is not... this, this news is not the end of this book by any stretch of the imagination. It’s just the end of this piece of what I wanted, and that’s the core belief, is that this, this idea is solid and sound, and I’m excited about it, and I wanna bring it into the world, and actually nothing is gonna stop me from doing that, and I feel a fierce, m- what is it?

Desire to do that. So I don’t feel like this is a setback. I don’t feel like it’s a referendum on what I wrote. [00:08:00] I don’t feel like it’s personal I don’t feel rejected. Again, I just feel sad because I had a, a dream or a vision of that, of that bookstore thing. But, you know, what does that represent? It...

What it means is that this book would get into writers’ hands, and it would get into writers’ hands in that way of, you know, someone wanders into a bookstore and they’re noodling around, and they are come upon that writer book reference shelf in which actually often several of my clients’ books sit. And which is kind of ironic.

One of, one of the re- uh, rejection letters actually referenced that they already have a book similar-ish to mine which is somebody that I, that I helped. So, and one of my coaches helped. So, yeah, it’s a little bitter- [00:09:00] bittersweet part of that there, for sure. But, you know, the ultimate goal is that writers get this, and writers use this, and writers make something from the content in this book, and that can happen whether they encounter that book in the bookstore or not.

So that is what is gonna happen. I will pursue this and move forward with this on my own. And, It, yeah, it feels, I’m just- I’m sort of closing my eyes and sitting here and trying to feel how I feel. I mean, I knew, I knew what was happening on this call. It wasn’t a surprise to me. It was, you know, we agreed to add the submission and to have this conversation today.

So I wasn’t surprised by the news. But, you know, having the call is, is final and the agent that I chose for this project is lovely and loves my work and did it- did all she could do. Um, I have no, I have no, um, [00:10:00] feelings or regrets about her role in this. And yeah, I feel a little, uh... What do I feel?

It’s, uh, it’s hard to know what you feel. Um, I feel a little, I guess vulnerable, uh, sharing, sharing this in what, um, will be a podcast, but I don’t know. I just, I’m out here trying to teach and to lead and to coach, and I’ve coached so many writers through this moment in different ways and different kinds of books over the years, and it’s part of the process.

I- I’ve been in the seat of helping someone through it many, many times and it it will be okay. I know it will be okay. And, um, we’re so lucky that we live in a time when the publishing decision is not the final decision. I have so much control and agency and choice, and maybe this is w- actually gonna be the best [00:11:00] possible for- thing for this book.

And I’m starting to think about, oh, maybe I’ll do a, a special kind of cover or a special hardback edition in addition to paper and e-book and audio. There’s so many things that I could do and I’m excited to, to do it. So I will take a, a beat and mourn, mourn the thing that I didn’t get that I wanted and move on.

And that is what I think writing big is all about. Again, it’s not going for it and, getting the big prize and that kind of energy. It’s, you know what? how can you stop playing small and write like it matters? How can you go big in terms of your ownership of this and taking responsibility of this and doing what you can to bring it to life?

And that’s always in our control. So that’s what I’m [00:12:00] gonna do, and I wanted to share that with you in the moment. So until next time, stop playing small and write like it matters.