# Alicia Murray

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A real conversation about private practice and motherhood with Kelsey Kehoe

Alicia Murray talks with Kelsey Kehoe, a licensed marriage and family therapist with over 15 years in private practice, about the realities of being a therapist, business owner, and mom at the same time. Kelsey shares how she rebuilt her practice after a major life shift, why burnout shows up so qu…

Expand your practice to more locations with Dr. Kellen Scantlebury

Alicia Murray talks with Dr. Kellen Scantlebury, a Doctor of Physical Therapy, NSCA certified strength and conditioning specialist, and founder of Fit Club New York, about how he grew from one clinic to four locations across New York City. They dig into expansion strategy, creative lease structures…

The success potential behind boutique group practices with Marisa Ronquillo

Alicia Murray sits down with Marissa Ronquillo, LMFT, founder of Insightful Roots Therapy, to talk about what it really takes to grow a values-driven group practice without losing your boundaries, your margins, or your sanity. Marissa shares how she built a small boutique practice rooted in trauma …

What every therapist needs to know about SEO and AI visibility

In this episode, Natalia Maganda and Alicia Murray explore how private practice therapists can leverage SEO, AI, and local digital strategies to attract clients sustainably. They discuss niching, effective content creation, backlinks, and technical SEO essentials, providing practical tips to enhanc…

The 1% Fix: Small course corrections for therapists Before Burnout Wins with Aubrey Richardson

Alicia Murray talks with Aubrey Richardson LPC about therapist burnout, why self-care advice often misses the point, and how private practice can unintentionally recreate the same stressors clinicians hoped to escape. Aubrey shares her own burnout story, what changed in her work, and practical ways…

Parenting, Postpartum, and Maternity Leave in Private Practice with Liana Ross

Alicia Murray talks with Liana Ross, LMHC, a licensed mental health counselor, KSEC certified addiction specialist, and clinical director of Gooding Wellness Group, about navigating pregnancy, postpartum, and maternity leave while running a private practice. Liana shares what it looked like to plan…

12. Building a Practice That Honors Nap Time: How to Grow a Group Practice and Coaching Business Without Burning Out With Alicia Murray

What if building a successful therapy practice didn’t require sacrificing your family, your energy, or yourself? You don’t have to choose between having a thriving therapy business and having a life. Between growing your income and being present with your children. Between serving clients and prote…

A big sister pep talk for therapists on social media with Donnie Newman

Alicia Murray talks with Donnie Newman, a New York based therapist specializing in body image, self-esteem, and disordered eating, about what it really looks like to market a private practice on social media. Donnie shares how her own growth, discomfort, and confidence shifts have shaped her conten…

Being a High Achieving Woman in Private Practice with Kaela Arson

Alicia Murray talks with licensed mental health counselor and private practice founder Kaela Ason about the pressure high achieving women place on themselves, especially in business ownership and therapy work. They explore how worth gets tied to productivity, why boundaries matter, and how curiosit…

The clinical benefits of getting clients from Instagram with Irene Koutsidis-Martelli

Alicia Murray sits down with Irene Koutsidis-Martelli, an LCSW and trauma-informed therapist practicing in New York and South Carolina, to talk about what happens after the marketing works. The conversation focuses on how social media can help clients feel seen before they ever enter the room, and …