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What do Netflix, keynote speaking, and wedding officiating all have in common? In this episode, we’re joined by Steve Fredlund—author of Do the Unright Thing: Memoir of a People Pleaser and the officiant featured on Love Is Blind Season 8.Steve shares his unlikely journey from corporate actuary to being hand-picked as an officiant for one of the most talked-about weddings on reality TV. But this episode is about more than a fun Netflix story.We dive into real conversations wedding pros need to hear:💬 How to find motivation when you're running your business solo📉 Why competing on price is rarely the answer🎯 How to confidently market your value and stay out of the people-pleasing trap🧠 What to do when you feel stuck in comparison or scarcity modePlus, Steve and Nina discuss practical sales tips, client psychology, and how to set pricing boundaries that still feel good (even if you're a chronic people-pleaser).If you've ever wondered how to stand out in a crowded wedding market without burning out—or if you've just always been curious what it’s like to work behind the scenes on Love Is Blind—this episode is for you.🖥️ Links & Resources:📚 Steve’s Book: Do the Unright Thing – Available on Amazon or wherever you buy books https://amzn.to/4dkWgU6 🌐 Steve’s Websites:→ https://stevefredlund.com/ – Keynote Speaking & CoachingPodcast listeners can save 20% off on the ChatGPT for Wedding Marketing Course using code IDOPODCAST | https://idoweddingmarketing.podia.com/chatgpt-for-wedding-marketing?coupon=IDOPODCASTFollow I Do Wedding MarketingInstagram | https://www.instagram.com/idoweddingmarketing/Facebook | https://www.facebook.com/idoweddingmarketingLinkedIn | https://www.linkedin.com/in/nina-addeo-699898ab/Threads | https://www.threads.com/@idoweddingmarketingI Do Wedding Marketing podcast listeners can receive 15% off a 6-month subscription as a new Aisle Planner user! Use code IDWMxAP | https://www.aisleplanner.com/affiliate/IDWMxAP
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