# Maureen Blandford
Principales episodios de podcast
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Top podcast episodes featuring maureen blandford.
B2BQ&A 107: Which kinds of content work for which B2B audiences?
In this episode of B2BQ&A, we answer a great question from Richard Hatheway, Senior Manager for Ezmeral Marketing and GTM at Hewlett Packard Enterprise.
He asks: “I have influencers, decision-makers and end-users that I have to engage, so how do I determine what type of content to use for those di…
B2BQ&A 113: What’s the best B2B content EVER?
If you’re looking for the very best examples of B2B marketing content, you’ve come to the right place. Because – after a whirlwind of nominations, shortlisting, group stages, and voting – we’ve whittled them down. Nineteen contenders. Five finalists.
And, ultimately, one winner.
In a departure fr…
Why digital transformations fail - new ideas required, with Maureen Blandford
Returning champ Maureen Blandford is back, but much has changed. Now she's a founder of Serendipitus - and she's got some tough love talk (and data insights) into why digital transformations fail. Join our interactive, no filter discussion as Maureen takes us through the top digital transformation …
Why digital transformations fail - new ideas required, with Maureen Blandford
Returning champ Maureen Blandford is back, but much has changed. Now she's a founder of Serendipitus - and she's got some tough love talk (and data insights) into why digital transformations fail. Join our interactive, no filter discussion as Maureen takes us through the top digital transformation …
Enterprise Month in Review - customer data pitfalls edition with Maureen Blandford
Join Brian Sommer and Jon Reed for another spicy, fun-filled edition of the Enterprise Month in Review. Our special guest feature is Maureen Blandford of Serendipitus, who will reveal her field lessons on the data pitfalls enterprises are falling into, and why slathering AI on questionable data is …
Enterprise Month in Review - customer data pitfalls edition with Maureen Blandford
Join Brian Sommer and Jon Reed for another spicy, fun-filled edition of the Enterprise Month in Review. Our special guest feature is Maureen Blandford of Serendipitus, who will reveal her field lessons on the data pitfalls enterprises are falling into, and why slathering AI on questionable data is …
Excitement, FOMO, and Legacy Data
Why another podcast? Because AI and marketing need clarity. In episode one, we cover where AI is actually working, how to participate, and talk with Maureen Blandford of Serendipitus.io about legacy tech, broken data, and real paths forward.
Want to contribute? Reach out to https://www.punch-tape.…
Why Data is Still The Achilles Heel of B2B Marketing | Trust in Data Remains at Rock-Bottom for Enterprises — Maureen Blandford Explains What Marketers Can Do About It
In this episode of Trust and Influence in B2B Marketing, Joel Harrison sits down with Maureen Blandford, Founder of Serendipitas and co-author of the Diginomica Enterprise Data Health Study. Together, they expose one of B2B marketing's most uncomfortable truths: that senior leaders across major ent…
Enterprise data health reality check - an interactive research dive
We know that enterprise data quality is a problem - and the biggest obstacle to successful AI. But the truth can quickly become a static phrase. What does the data really show? What are the savvy companies doing? How deep does this organizational problem go? Recently, a monster piece of independent…
Enterprise data health reality check - an interactive research dive
We know that enterprise data quality is a problem - and the biggest obstacle to successful AI. But the truth can quickly become a static phrase. What does the data really show? What are the savvy companies doing? How deep does this organizational problem go? Recently, a monster piece of independent…
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