ACERCA DE ESTE EPISODIO
Vit sits down with Julio Roldós, an international logistics operations leader who is also a Spanish-speaking HighLevel educator, consultant, and SaaS founder. Julio shares how he pivoted from managing shipping ports to building Mercathos (his white-label HighLevel SaaS) and Mercados (his consulting brand and Spanish-speaking community), what's working across Spain and Latin America, and how localization, education, and "sell the solution, not the software" are fueling his growth.
Special Offer 🤩📣Special offer from Julio:
- 30-day free trial of Mercathos.
- $10 wallet credit after you complete the trial and become an active subscriber.
- Free access to Ágora (Spanish community and resources).
- Complimentary 1:1 onboarding session to set up for success.
Claim the offer: highlevelexperience.com/julioroldos
About Julio RoldósJulio Roldós is a HighLevel educator, consultant, and founder serving the Spanish-speaking market across LATAM and Spain. Originally from Uruguay and now based in Spain, Julio brings a background in international logistics, marketing automation, AI, and business systems. He is one of the first fully Spanish-language Certified Admins listed in the HighLevel directory, co-created the first Spanish course in HighLevel University, and now leads Mercathos, his white-label HighLevel SaaS, alongside Mercados and Ágora, his Spanish-speaking learning community for GHL users and business owners.
Highlights 🔥Key points we talked about in this pilot episode!
- 👉 [00:03:00] Transition from Logistics to SaaS - Julio shares his journey from managing shipping logistics to focusing on his own project, Mercathos, and dedicating himself fully to his business.
- 👉 [00:04:00] Implementing and Offering HighLevel - Julio explains how he tested HighLevel within his own business before offering it to clients, emphasizing the importance of selling solutions rather than just software.
- 👉 [00:07:00] Generating Leads and Certified Admin Directory - Julio talks about leveraging the Certified Admin directory for lead generation and the process he uses to qualify and convert leads.
- 👉 [00:15:00] Building and Supporting a Community - Julio describes the creation of the Ágora community for Spanish-speaking users, offering educational resources and support for HighLevel users.
- 👉 [00:24:00] Localization and Payment Solutions - Discussion on the importance of localized payment solutions like Mercado Pago in South America and how it enables full HighLevel store functionality.
- 👉 [00:36:00] Pricing Strategy and Plan Structure - Julio outlines his pricing strategy with three plans, focusing on driving most clients to the Premium plan for scalability and support efficiency.
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More info about this episode:- Type: Regular episode (Explicit )
- Link: https://podcast.highlevelexperience.com/episode/why-offering-fewer-features-leads-to-more-sales-and-happier-clients
- Authors: Vit Muller
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