Optimizing the Front Desk with Pablo Blanco

In this episode of Modern Chiropractic Mastery, Dr. Kevin Christie welcomes Pablo Blanco from Avid Med back to the podcast for a conversation about an area of practice that can have a much bigger impact than you might realize: the front desk.

They break down what it really costs to hire and maintain front desk staff—and why the hourly wage is only part of the equation. From recruiting and training to turnover and missed opportunities, there are plenty of hidden costs that can quietly affect your bottom line.

Kevin and Pablo also talk about how hiring challenges can look very different depending on where you practice. Whether you’re in a small town or a major metropolitan area, finding the right person—and keeping them—isn’t always easy. And when the front desk isn’t properly trained or supported, missed calls and inconsistent patient experiences can create a “leaky bucket” that costs your practice new patients and revenue.

The conversation also explores ways to make front desk operations more efficient, including virtual front desk services, better training, and ongoing support. Pablo shares examples of practices that have improved the patient experience while reducing costs and creating a more reliable system for handling new and existing patients.

If you’ve ever wondered what your front desk is really costing you—or whether there’s a better way to manage this critical part of your practice—this episode will give you plenty to think about.