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In this conversation, Micka Alexander and Murray Legg explore the dynamic world of influencing media and marketing, particularly focusing on the growth of the creative economy in Africa. They discuss the importance of storytelling, the creator triangle of content, community, and commerce, and the b…
In this Episode on MIcka on Influence - I chat to Thato Mokhou, she is the Senior Social Media Strategist for MTN South Africa. We diving into how brands and executives can build influence online—without needing a million followers.   How AI is revolutionizing influencer partnerships and content cr…
In this episode, Micka sits down with Millennial Mom and social media sensation Nuri Gallow. Known for her heartwarming and relatable content, Nuri is a powerhouse content creator and skilled video strategist with a flair for authentic storytelling and creative engagement. In the conversation, Nur…
Bongani Chinkanda shares his insights on elevating creativity in marketing by integrating influencers as strategic partners. He emphasizes the importance of aligning brand values with influencer narratives to create authentic and impactful campaigns. Bongani discusses how this collaboration can lea…
In this episode of Micka on Influence, we're joined by the insightful Mbulelo, a marketing strategist with a passion for all things creative and data-driven. We explore his journey into the world of influencer marketing, unpack what makes it unique, and talk through the challenges and game-changing…
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