Ep. 144 - The Multi-Attraction Future of Cinema with Dennis McIntire

On this episode of the Memory Makers Podcast, Russ sits down with Dennis McIntire, VP of Strategic Development and Innovation at B&B Theatres. With over three decades of experience spanning marketing, construction, and corporate development, Dennis delves into the realities of blending movie theaters with arcades, bowling alleys, and food services, explaining why traditional theater logic often fails in the entertainment space.
"A movie experience is not exactly the same thing that it was 20 years ago, 30 years ago… It always starts as a 'what if'. What if we put a playground in a movie theater?"
— Dennis McIntire
Dennis also reveals the ultimate business philosophy that drives their constant innovation. B&B Theatres has had its doors open for 102 years, so it's important to stay fresh, exciting, and highly profitable. He recommends asking a lot of "what-ifs" questions, stop treating different business models like they are the same, and remain willing to fail fast.