ACERCA DE ESTE EPISODIO
Fresh Air's Director of Content, Michaela Hallam talks to Co-Marketing Director of Auto Trader, the amazing Laura McNally in our latest episode.
She tells us about how you reach new car-buying audiences, how you get away from the tropes of second-hand car dealers and how many potatoes you can fit in a car.
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OTROS EPISODIOS EN ESTE PODCAST
Fresh Air's Michaela Hallam interviews another brilliant marketer, live at MAD//Fest 2024.
This week it's BUPA's Fiona Bosman - she talks about the power of the big idea, her exciting plans at BUPA and their partnership with the All Blacks.
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Ex-CEO of Lewes FC, Maggie Murphy talks Michaela Hallam through the blood, sweat and tears that have gone into making women's football the incredible force it is today. And her part in being a Guinness World Record holder.
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Square's VP, Head of Integrated Marketing for Europe, Lizzie Barclay spoke to Michaela Hallam about how Square are seamlessly helping small business owners and putting customers at the heart of their campaigns. And how to be more Barbie.
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Global Marketing Director of Carlsberg, Nikola Maravic and Haines McGregor's Brand and Innovation Partner, Jamie Holtum, tell the story of 1664 Blanc. How it's transcended the beer market and how they've connected the dots between the elegance of the 1664 brand and the worlds of design, art and fas…
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