ACERCA DE ESTE EPISODIO
Gen Z makes up the latest wave of young professionals entering the workforce. As this generation accumulates more spending power, marketers must spend time understanding these digital natives. CEO Eric Dahan had open conversations with two members of this generation, Zach Honer (Junior Creative, Open Influence) and Sarah Katsiyiannis (Content Marketing Intern, Open Influence), to better understand their interests, core values, and expectations when it comes to engaging with brands.
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Contact us: www.openinfluence.com
Get social: Instagram: https://www.instagram.com/openinfluence LinkedIn: https://www.linkedin.com/company/openinfluence
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OTROS EPISODIOS EN ESTE PODCAST
Mark Schaefer (@markwschaefer) joins Eric Dahan to talk about the evolution and future of the influencer marketing industry. Contact us: www.openinfluence.com
Get social:
Instagram: https://www.instagram.com/openinfluence
LinkedIn: https://www.linkedin.com/company/openinfluence
In this episode, Eric Dahan talks about Clubhouse: the hottest social media app in the market right now. Join him and other great thought leaders as they discuss the rise of audio content and the emerging opportunities on the platform. Featured guests: David Bloom (Journalist, Strategist and …
Welcome to Decoding Influence! In our first episode Eric Dahan, CEO of Open Influence, discusses how Apple’s privacy updates will transform ad targeting and measurement. Featured guests: Sofie Guariglia (Senior aid social manager at Open Influence) and Jack Paxton (Founder of Top Growth Marketing).…
Why is TikTok so popular? Is TikTok rewriting the rules of advertising? Director of Account Management, Maggie Reznikoff, joins CEO Eric Dahan to discuss the meteoric rise of TikTok and what marketers should know about the Chinese-owned short-video app.
Don't forget to subscribe to be the first to…
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