Ep. 77 Creating Conversations With Your Content

In this week's episode, I'm going to be talking about creating conversations with your content. Now, this sounds really simple, but I think sometimes this is where people go wrong with content marketing. They post, and then they leave and that's not something that's wise to do. What you want to do is create a conversation. When people start to converse with you, share your content, comment on it, and engage with you. They're beginning to know, like and trust you and understand the value of your goods or services.

Episode Highlights:

• (01:34) Share your story
• (03:07) Social media is a great way to amplify core content
• (03:38) Interview your clients
• (04:46) Think about a new angle
• (05:36) Ask your audience what kind of content they want
• (06:10) Weave your expertise into your brand message
• (06:44) Utilize hashtags
• (07:13) Relatable content allows us to connect

Connect with Claire:

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Email: claire@clairewinter.info

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Website: https://clairewinter.info/

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