Building Predictable Sales, Owning Revenue, and Beating Commercial Chaos | Shelley Mann

What's really keeping your business stuck at the same revenue ceiling year after year – the market, your team, or something much closer to home? 

Shelley Mann is the founder of Strategic Sales Advisors LLC and a senior commercial executive with over 25 years of experience in sales leadership across the global hospitality industry. After logging 170,000+ travel miles annually in corporate roles, she launched her firm in 2022 to help solopreneurs and small to mid-market businesses build structured, repeatable, and predictable sales engines.

In this episode, Kevin St. Clergy and Shelley dig into why founders blame the market when the real issue is internal, how to build a sales playbook that scales, and why relationships are still the foundation of every winning sales engine.

In this episode, Kevin and Shelley will discuss:

(00:00) Introduction

(03:22) From hospitality to launching Strategic Sales Advisors

(06:32) Why small and mid-market businesses need her most

(08:36) Founders stuck in the sales seat

(10:03) Why relationships are the foundation of sales

(11:30) How blind blaming shows up in revenue problems

(15:15) External economy versus internal sales issues

(18:01) Maintaining client relationships through downturns

(20:04) Building a sales playbook that scales

(25:08) Selling the dream, servicing the nightmare

(35:29) Why elevator pitches still matter today

(38:39) Discovery questions that win business

(41:18) The power of mastermind groups

Shelley Mann is the Principal and CEO of Strategic Sales Advisors LLC, which she founded in 2022 in San Antonio, Texas. With over 25 years in sales and commercial leadership, including senior roles at Hilton Worldwide, Radisson Hotels, and Phoenix Hospitality Group, she helps small and mid-market businesses transform sales chaos into structured, predictable, and scalable revenue engines.

Connect with Shelly:

Website: https://www.strategicsalesadvisorsllc.com 

LinkedIn: https://www.linkedin.com/in/shelleymann/ 

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