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We talk a lot about positioning when it comes to business — positioning our offers, our brand, our messaging. But what about positioning our energy? Positioning ourselves as the prize, the ones to be sought after, instead of the ones hoping they pick us. In this bite sized episode I'm talking abou…
Your capacity to stay grounded in your confidence, your excitement, your certainty — even when things don't go as planned — is everything. It's easy to be there when you're winning. It's 1% of people who can have shit hit the fan and not waiver in who they are. In this episode I'm talking about th…
We make between 33,000 and 35,000 decisions every single day. And our entire life is compounded by those thousands of decisions. The question is: are you making them for you, or are you making them out of fear, FOMO, politeness, or the need to avoid disappointing someone? In this episode I'm talki…
The things that make you unique, profound, and magical — you're making them wrong. You're turning them into the reason you can't or shouldn't, instead of using them as leverage and owning the full range of who you are. In this episode I'm talking about the multi-dimensionality that makes you magne…
Pricing isn't a perfect calculation. There's no template that says "if you sell a course with five modules, charge $97." Instead, pricing is a recipe — and today I'm walking you through the five ingredients I use every single time. In this episode I'm breaking down customer value perception, your …
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