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Welcome to the Answers Yes Podcast, where we interview some
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of the most interesting people that have said yes to
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opportunities in their life. We hope that through these stories
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you can learn to create your own destiny by saying
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yes along the way. Join us as we explore the
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new series, covering topics such as passion, integrity, and hard work.
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I'm your host, Jim Riley, and I hope you enjoyed
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these interviews as much as I do. I believe that
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everyone has an important message worth hearing. Hello and welcome
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to the Yes Entrepreneurs Podcast. Jim Riley here with Rod Koontz.
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How you doing, Bud, Jim? As always, I'm fantastic.
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Things are heating up in the Yes Entrepreneur community. Calls
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on Tuesdays twelve thirty Tuesdays, Montana standard time free call
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jump in if you haven't already. If you have, great
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good to have you there. But this last week, Rod,
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we had NFL legend Kyle Turley there is promoting some
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of the work that he's doing in cannabis for athletes,
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NFL athletes working with DC and the Cannabis Coalition, which
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is awesome. We had Todd talking about his wine project.
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We had Red Shuit talking about real estate. We had
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Alex talking about racing, like what are an eclectic mix
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of people. We had a painter but then life coach
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in there, child development business in there. It is really
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awesome a bunch.
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Yeah, it's like, I don't know, it's one of those
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things you walk if you're just walking down the street
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and you think, wow, what do those people do? All right?
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Instead of just looking at there's people, there's warm bodies.
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Those people all have a dream and a vision and
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businesses and interests and they're affiliated and nected, and you
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know it, it gets us looking at people instead of
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just well, here's someone on your Facebook page, here's another member,
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here's another whatever. These are real, live bodies with dreams
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and stories and families, and yeah, it's awesome to make
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that personal connection with people.
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Well, and what's fun about it is that we're there
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for the for a common purpose, right, so our overarching
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messages faith, family, and business. So you know, whatever your
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needs are, come okay, whether that's hey, can somebody pray
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for me today? Or hey, I need to sell this
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house it's been on the market too long. It was
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kind of cool. A couple other people. Richard showed up.
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He does screenprinting and hat embroidering and stuff like that.
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Richard is one of the top in the country. In
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the country, which is crazy, right, everybody has a skill
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set and you have something like that, you know he's
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in there offering his services or collaboration. And Heidi was
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in there, who's of course been a member of YES
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for a really long time. She is not only a
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coach for fitness. She does do some life coaching in
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a specific arena, but now she has a real estate license.
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And then we had Coben who's eighteen, Like, hey man,
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he says, I want to flip homes. I want to invest.
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So I connected him to red Suit and who knows,
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you're never too young to start, and I just loved
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his passion. He also put in there is I want
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to detail private jets. I was like, cool, somebody's got
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to do it, so absolutely. Anyways, I just you know,
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things are on fire. I'm loving it. The community calls
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it's an extension of what we do or what we've
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been doing with YES, our Young Entrepreneur Syndicate in the past,
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we've converted over to YES Entrepreneurs to be a little
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bit more expansive, but it's been a lot of fun
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and I'm looking forward to launching alex Hermosey's School platform
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for the community, so coming soon as you you know, Rod,
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We've been talking about that this morning already, So coming soon.
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Stay tuned. If you need to know how to get
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a hold of these calls or anything, Rod, dm him
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social media. You can DM me on social media. We
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are posting up to and leading up to the event.
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I'll put it in the show notes as well. There's
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a QR code our zoom call jump in. So anyways,
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it's kind of a commercial, but not really because I'm
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so excited about it.
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Well, it's it's never a commercial when you're just talking
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about real life, right, We're not selling anything, We're giving
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it away. It's free community, this is this is free,
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this is free information. Get in and connect.
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I just want people to win. And it's funny because
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on Monday I was out in the community and I
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had three different conversations with people looking for services. You know,
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just hey, do you know anybody that's in the tree service.
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I got a tree falling down in my backyard and
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I was thinking about, like no, and then my Buddy's like, yeah,
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I got a tree guy. I'm like, oh, I know
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him too, right, you're solving people's problems, yes, exactly. And
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whether that's just for simply helping them or there's a
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business opportunity there, who knows. But helping solve one another's
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problems is growing community. And that's what this call is about.
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And by the way, your opportunity, you know, to grow
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and reach beyond the borders of your own city. You know,
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we're kind of in rural Montana, but we got guys
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on the call from Florida, New York, Chicago, like southern Virginia,
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like all over the place. I talk about, you know,
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taking borders away there you go expand your business. So
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I don't know, I'm fired.
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Up well, And you know, the neat thing about that
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is we we are dealing with people literally across the country,
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and we've had Canada as well, and everyone has the
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same issues. Yeah right, it when it comes down to it,
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everyone has the same problems. They have the same fears
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and the same stumbling blocks, and you know, other people
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can help. Yeah, we can help. And it's it's good
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to know you're not alone.
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Well, and I don't want to over deliberate on this,
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although I'm excited about it is something new and it
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is like where he suggested free for people to get
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involved with. At the end of the day, we want
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more time with our family. We want to be able
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to pay bills. I mean, when you really make it raw, right,
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I want to be with my family more or time off,
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and I want to pay my bills. I don't want
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to stress anymore. You know what does that look like?
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And so as my example on the call on Tuesday
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was like, hey, my need I need a videographer. I
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have a five hundred dollars budget. Does anybody know a
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video guy? Send them to me. I'm willing to pay
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somebody right now, five hundred dollars to do video projects. Right,
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So that's me offering financial reward for services. That's somebody
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else hopefully getting paid to help pay their bills.
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You know.
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And what I hope to see as this group grows,
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we get a lot more of that.
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Right.
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My want is, yeah, I need a tree guy. Who's
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the tree guy? Right, Let's put money in each other's
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pockets through our community and build that up, right. And
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so when you talk about whatever our needs at the
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end of the day. I mind more time with my
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family and not have to worry about, you know, paying bills. Now,
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granted that's not always my everyday worry, but here we are.
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We're here to help them serve absolutely. Yeah, that's kind
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of funny because last week on our call, we talked
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about take the vacation. Yeah, right, and that's what's that about.
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That's about more time and if you've already earned it,
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it's not costing you anything to take it, so take it.
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You know, let's find you the time. And by the way,
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we did that call last week, Jim and I took
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this week off.
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Good job.
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Not that I haven't been busy with lots of other stuff,
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but you know, it's just one thing off the plate.
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It's like, you know, yeah, I can take time away.
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I don't need to do this.
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I hope the guy that I did the show for
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that I got the topic from, actually put in for
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his vacation time. And you know, just going back to
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this community, using my own personal example, like real estate,
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if I want to take some vacation, I got a
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bunch of deals going. I need to know that I've
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got somebody that can cover for me while I'm gone.
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Within this community, there's other agents. There's a lot of
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different business in there, but there's other agents to be like, hey,
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as I build my relationship with you, Rachel in this case,
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like hey, I want to take a vacation, let's collaborate.
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We are in this for the common and why don't
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you cover for me while I'm gone? And by the way,
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I'll pay you for it.
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Right.
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So, anyways, this community is going to expand your reach.
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So let me get to the topic, and that is
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simplify the invitation. Simplify the invitation. Now, the reason why
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this came became a topic it actually had to do
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with these calls is my invitation on the call was
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come on the call, bring your wants, needs and give back.
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Okay for me, the way that my business mind thinks,
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I was like, okay, well my wants or I need
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a video guy? My needs are I need to sell
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this house. And my give back is I'm going to
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commit to giving hosting these calls indefinitely, right, what are
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your wants and needs and give backs? And this person like,
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well I kind of glazed over, like my mind doesn't
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work that way. What do you mean?
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Right?
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And so what that comes down to is simplifying the
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invitation to participate. Okay, and this is across the board
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in business. Right when you look at UH I just
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transfer transferred over to the real brokerage. And one of
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the things I love about them is that they have
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so many resources, so many tools, so many opportunities. They
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have eight revenue streams. You would think this is real estate.
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There's one sell a house to get paid. No, there's
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eight revenue streams. I wish they had one video that
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was maybe ten minutes long that simplified the invitation to
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come over, and they might, but there's so many videos.
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I haven't found it yet. Right, So applying that to
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just about anything else you're doing, Rod, you have made
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a good life out of multi level marketing businesses, right, Yes,
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I would guess that some are overly simple to explain.
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This is what we sell, this is how it works.
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And then some required the whole two hour dinner that
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you invited them over, Like let me tell you about this, right,
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I don't know, but you know, does this make sense?
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Can we simplify the invitation and have you dealt with
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overly complicated invitations?
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Well? Absolutely so. First I'll give it to you this way.
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Do you want the cliff notes version or do you
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want the PhD program right? Because a lot of people
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just want to know how it works, right, They don't
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need the details. That's number one. So figure out how
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much information you need to take the next step, don't
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overcomplicate it because if you download all your information at
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once on somebody, they're gonna say, there's no way I
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could ever remember all that. I can't see myself doing it. Yeah, right,
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So you have to keep it simple. But know the
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audience and know their aptitude, and they're hunger for knowledge
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because if you overwhelm them, you're not doing them any favors.
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So start with the small bites and say does that
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make sense? Do you need more? And how much information
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do you need to actually get started versus to be
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an expert in your field. And it's funny you mentioned
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this because you referred to somebody to me and I
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sent them a long text. I sent this person back
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a long text and there's probably more information than you.
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But ultimately what it comes down to is you have
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to become the expert in whatever, especially in multi level marketing,
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you need to be the expert in that field. In
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other words, you need to understand. You were just talking
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about real I would love to see those eight streams
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of income potential because most multi levels have multiple income
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streams available and a lot of people don't even know that.
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But when you become an expert in it, and I'll
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tell you how you become an expert in it, you
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engage in it, and when you start getting checks, you say,
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where did that come from? Because that's how I learned.
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It's like, where did this extra money come from. It's
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like I had to go back to the marketing plan
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and say, oh yeah, I hit this particular level and
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I got a bonus, and it's like wohoo. You know,
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and all of a sudden, when you're engaged in doing it,
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you learn better and it leaves an impact. And then
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you can share with people say, I didn't even know
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how this worked and I got paid right, And if
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I could do that not knowing, imagine what you can
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do with some knowledge, with some coaching, with some training.
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Oh my gosh, you know, I can help you with
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saving time and the frustration of not knowing. And do
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you need to know? No, you don't need to know everything.
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You need to know enough. And that's that fine line
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that finesse knowing what's enough for that person at that
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point in time, that point in their growth, that point
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in their career. But make it fun, make learning fun.
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You've you've opened Pandora's box unintentionally, and that's the other
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side of simplifying. Yeah, the other side of simplifying the invitation, right,
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So I think the call out here is if you're
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in leadership, are in anything that you're inviting people, right,
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the invitation to understand, like you said, great, point your
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audience and make it as simple as possible so that
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they can they can move forward on that. But the
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Pandora boxes on the other side, I just I just
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had this flashback. When I worked for in and out Burger,
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I receive as a manager, I received four different paychecks,
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and so they had a program like, here's your salary.
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That's one paycheck. Here's your bonus based on profitability of
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the store. That's the second paycheck. Oh, by the way,
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they were all different colors. Oh fun intentionally, No, it
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was fun right. Well, then you got a paycheck for
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a unit, you know, products sold up over last year,
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which was a third paycheck, and then a fourth one
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I think was similar to upover last year whatever. But
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when I got my first random colored paycheck, I'm like,
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what is this for?
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Right?
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And then when you understand it and you drill into that, well,
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guess what. I got those paychecks every month? I got
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all four every month, you know, And so understanding what
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the invitation was was important for me, you know, somebody involved.
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So to your point, you know in MLM are certainly
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at real with eight different revenue streams. Hey, we should
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be digging into what are those revenue streams so that
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we could take advantage of the earlier And that's the
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that's the other thing that you said, like, had I known,
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I might have been chasing this sooner.
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Yes, well, and I went down the rabbit hole. I'm
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you know how I operate mentally, right, We've worked together
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long enough. But when when I was in multi level
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marketing and active in it, not only did I make
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myself an expert in my company's compensation plan, I literally
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analyzed and blueprinted other companies marketing plans because I wanted
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to if someone came up and they said, oh, no,
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somebody approached me with this other one and it sounds better,
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and blah blah blah, I knew, I could pull it
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out and say, look, this is the shortcoming to what
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they're doing, and this is how my compensation plan overlays
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on that one. So there are levels of I don't
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know of knowledge, do you need it? Know? Did I
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need it? It made me successful to know, right, So
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I was constantly learning. I had a binder full of
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other companies marketing plans, and if somebody came to me,
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i'd just flip it open to that section, pull it
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up and say, oh, yeah, I've looked at their marketing plan.
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I've looked at their compensation plan, and let me show
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you what I don't like about it. I'll tell you
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what I like about it and what I don't like
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about it. So there are degrees of knowledge when it
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comes to simplifying. That was to me, that's a simple strategy, right,
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know your enemy, right, know your competition. That's simple. But
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when you get into it, you can get into the weeds.
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But how far do you need to go? You don't
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always have to go deep.
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I want to take this a step further. Sometimes the
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invitation is the invitation to buy something. Okay, it's not
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literally invitation to join a company or to purchase or
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not purchase. That's where I'm going with it. But you know,
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the invitation goes beyond just what you might think of
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any invitation, the invitation to buy your product. And simplifying that,
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I'm going to use one of our YES members, Chris Moller,
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as an example. He has if you want to follow
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these Mollar design m O E L L E R
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D E Z I g N and it says, watches
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and precious metals are our passion. Take time to take
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it to the next level. Now, Chris's invitation is about
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precious metals and watches. The watches are pretty clear and simple,
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like he'll post up watches like, hey, this is available.
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It's the precious metals that I want to hone in
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on as an example. When you think precious metals, you
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think silver and gold is what we've always seen it
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shiny bars or shiny little pieces. Yes, and and by
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the way, this isn't a critique on Chris, but I
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do want to make this very clear. I wasn't quite
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sure what to put you know, how I felt about
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Chris's work because when I looked at his silver and
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metal projects, they look like pirate booty. You know, pirate
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coins and little statues and stuff like that. I was like,
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is that even silver? Or is that gold? Or what
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is that? Right? So his invitation for me to purchase
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wasn't clear or simple enough until I talked to Chris,
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and then I dug into his website and it's like, hey,
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I love taking these typical shiny bar square and turning
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it into something that's collectible. And by the way, I
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have a passion for pirates and pirate ships and all
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those types of things. Right, So he's turning these silver
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bars into something that he's passionate about. And so in
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his case, simplifying what his message is, right, and that
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could be turning, you know, simple into something he's passionate
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about however you want. You know, I'm not going to
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create his marketing plan here on the show. But once
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I understood that, also is like, oh, now I see
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where his customer base is. Now I see where the
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attraction is if this is your thing.
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Right, So, and there are so many cool things about
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what Chris does. And the other branch of that, of
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course is redneck watches, which is, yeah, Chris's other business.
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But with the silver You're right to be clear, and
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I didn't understand it either. But once I did, the
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light bulb went on, and it's like anyone can own
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you know, silver bars, you know, or you know, coup
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grants or whatever however you want to if you're collecting
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gold or silver. But the value in it is in
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the purity and the weight. And if that doesn't change, now,
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all of a sudden, you've got a third category of value,
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which is art, art, right, or function? You know, he
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makes pistol grips out of pure silver, right. And if
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someone comes to your house to steal something and it
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just looks like it's it's a piece of art that
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they don't know anything about, they're going to leave it behind,
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not knowing that it's, you know, worth thirty thousand dollars
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in silver, right, it looks like a statue or something.
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So yeah, it's so creative. And I've not seen anyone
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do what Chris does.
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Which is pretty cool. And so in this case, we're
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talking about simplifying the invitation to purchase a product from him.
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So if that's who you are and what you do,
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look at your product, look at how you're offering it,
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and is it as simple as possible for people to
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understand your mission vision and the value of buying that.
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And if it's a service, same, why do you want
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to get involved?
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Right?
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So I love the topic. I love drilling into how
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do we make things easier for people to understand? How
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do we grow our business? And I think sometimes simple
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is better, simplify the invitation.
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So anyways, yeah, well here's here's a good example of
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that too. That and I I will look at it. It's
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the hook, right, simplify what's the hook? You know, if
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you're fishing, the hook is what abs people, but it's
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the lure that attracts it. So think about those two things.
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What's your hook? Your hook should include the lure. Right
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we always think of it's the hook. Well it's more
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than that. It's the lure. So take a look at
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movies that come out and look at the just the
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movie poster. What is the tagline of that movie? Right?
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That's that's where they're trying to give you a hook.
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So here's this great, beautiful visual, whether it's Superman or whatever.
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But what's he up to now? It's going to be
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in that that hook, Right, there's the lure. So start
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paying attention to other people's lures and their hooks and
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see how you can adapt that simplified process and put
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it into your your company's use. You know, so learn
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from other people. It's just they're out there everywhere, and
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the big companies specialize in it. They hire people like
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our partner Rachel to put it together for them. Right,
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So you can become an expert in all of these things,
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and well maybe not even an expert. You can you
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can become highly functional and on your road to being
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an expert just by watching what other people do, paying
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attention to it, and figuring out how you can adapt
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those things into your own business. Yeah.
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Good, good point. Well we'll wrap on the simplify the invitation.
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A couple of tidbits. Takeaway is we are August seventh,
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so we're basically on the tail end of summer. I know,
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some school districts in other states are already starting school,
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so kids are going back to school. Here's my tidbit.
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Our thought for the day is start. You know, I
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believe in ninety day increments, So what you're doing now
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you'll see the results of in ninety days. So that's
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putting you late October early November, depending on when you're starting.
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So you know, here we are. That puts you towards
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the end of the year. So I want you to
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start thinking about what you're doing today to set you
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up for a a really good fourth quarter finish. Look
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at your financials, look at what you succeeded at where
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you can push a little bit harder. How are you
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going to achieve those numbers to have a great fourth
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quarter finish? And by the way, in the very back
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of your mind, you really should be thinking about what
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your twenty twenty six goals are so that you can
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start manifesting that come October. You better be working on
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twenty twenty six goals and kind of writing out that
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game plan so that January one you hit the ground
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running in your business and personal life. I'm hoping that
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you put some physical fitness in there. This month is
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a great month to start seventy five hard. You'll roll
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into the holiday filling the best you've ever felt healthy
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and without sugar or alcohol for seventy five days, and
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so you can splurge a little bit by the time
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Christmas kits here. So anyways, that's where my mind is headed.
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Ninety day increments. What does that look like for me
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in October and the fourth quarter and what am I
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manifesting for twenty twenty six? So ride any closing thoughts.
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Yeah, just remember how you end one thing is how
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you begin another. So how are you ending this week?
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Because if you're ending it on a negative, a downer note,
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can't wait to get out of here, which I had
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more time off, is how you're going to start the
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next week. So start start moving yourself into the cycle
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of positivity. Watch what comes out of your mouth, the
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words you say, the things you're doing, be positive. End
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your week positive, and you're going to begin next week
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positive as well.
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Awesome, Hey, great way to do that. Tuesday, twelve thirty,
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Montana Standard Time. Jump in on the community call. It's free,
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00:24:38.920 --> 00:24:43.480
bring your needs once and give backs if you got
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it all right, Rod, good to see you, thanks for
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the show.
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Good to see you, Jim. You bet next time,
1
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Welcome to the Answers Yes Podcast, where we interview some
2
00:00:13.759 --> 00:00:16.120
of the most interesting people that have said yes to
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00:00:16.199 --> 00:00:19.600
opportunities in their life. We hope that through these stories
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00:00:19.640 --> 00:00:21.679
you can learn to create your own destiny by saying
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00:00:21.760 --> 00:00:24.960
yes along the way. Join us as we explore the
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00:00:25.079 --> 00:00:28.920
new series, covering topics such as passion, integrity, and hard work.
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00:00:29.519 --> 00:00:32.280
I'm your host, Jim Riley, and I hope you enjoyed
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00:00:32.320 --> 00:00:34.719
these interviews as much as I do. I believe that
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00:00:34.799 --> 00:00:41.640
everyone has an important message worth hearing. Hello and welcome
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to the Yes Entrepreneurs Podcast. Jim Riley here with Rod Koontz.
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How you doing, Bud, Jim? As always, I'm fantastic.
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Things are heating up in the Yes Entrepreneur community. Calls
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on Tuesdays twelve thirty Tuesdays, Montana standard time free call
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jump in if you haven't already. If you have, great
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00:01:02.759 --> 00:01:05.799
good to have you there. But this last week, Rod,
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we had NFL legend Kyle Turley there is promoting some
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of the work that he's doing in cannabis for athletes,
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NFL athletes working with DC and the Cannabis Coalition, which
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is awesome. We had Todd talking about his wine project.
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We had Red Shuit talking about real estate. We had
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Alex talking about racing, like what are an eclectic mix
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of people. We had a painter but then life coach
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in there, child development business in there. It is really
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awesome a bunch.
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Yeah, it's like, I don't know, it's one of those
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things you walk if you're just walking down the street
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and you think, wow, what do those people do? All right?
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Instead of just looking at there's people, there's warm bodies.
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Those people all have a dream and a vision and
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businesses and interests and they're affiliated and nected, and you
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know it, it gets us looking at people instead of
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just well, here's someone on your Facebook page, here's another member,
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here's another whatever. These are real, live bodies with dreams
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and stories and families, and yeah, it's awesome to make
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that personal connection with people.
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Well, and what's fun about it is that we're there
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for the for a common purpose, right, so our overarching
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messages faith, family, and business. So you know, whatever your
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needs are, come okay, whether that's hey, can somebody pray
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for me today? Or hey, I need to sell this
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house it's been on the market too long. It was
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kind of cool. A couple other people. Richard showed up.
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He does screenprinting and hat embroidering and stuff like that.
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Richard is one of the top in the country. In
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the country, which is crazy, right, everybody has a skill
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set and you have something like that, you know he's
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in there offering his services or collaboration. And Heidi was
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in there, who's of course been a member of YES
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for a really long time. She is not only a
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coach for fitness. She does do some life coaching in
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a specific arena, but now she has a real estate license.
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And then we had Coben who's eighteen, Like, hey man,
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he says, I want to flip homes. I want to invest.
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So I connected him to red Suit and who knows,
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you're never too young to start, and I just loved
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his passion. He also put in there is I want
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to detail private jets. I was like, cool, somebody's got
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to do it, so absolutely. Anyways, I just you know,
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things are on fire. I'm loving it. The community calls
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it's an extension of what we do or what we've
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been doing with YES, our Young Entrepreneur Syndicate in the past,
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we've converted over to YES Entrepreneurs to be a little
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bit more expansive, but it's been a lot of fun
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and I'm looking forward to launching alex Hermosey's School platform
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for the community, so coming soon as you you know, Rod,
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We've been talking about that this morning already, So coming soon.
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Stay tuned. If you need to know how to get
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a hold of these calls or anything, Rod, dm him
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social media. You can DM me on social media. We
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are posting up to and leading up to the event.
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I'll put it in the show notes as well. There's
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a QR code our zoom call jump in. So anyways,
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it's kind of a commercial, but not really because I'm
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so excited about it.
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Well, it's it's never a commercial when you're just talking
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about real life, right, We're not selling anything, We're giving
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it away. It's free community, this is this is free,
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this is free information. Get in and connect.
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I just want people to win. And it's funny because
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on Monday I was out in the community and I
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had three different conversations with people looking for services. You know,
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just hey, do you know anybody that's in the tree service.
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I got a tree falling down in my backyard and
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I was thinking about, like no, and then my Buddy's like, yeah,
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I got a tree guy. I'm like, oh, I know
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him too, right, you're solving people's problems, yes, exactly. And
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whether that's just for simply helping them or there's a
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business opportunity there, who knows. But helping solve one another's
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problems is growing community. And that's what this call is about.
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And by the way, your opportunity, you know, to grow
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and reach beyond the borders of your own city. You know,
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we're kind of in rural Montana, but we got guys
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on the call from Florida, New York, Chicago, like southern Virginia,
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like all over the place. I talk about, you know,
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taking borders away there you go expand your business. So
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I don't know, I'm fired.
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Up well, And you know, the neat thing about that
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is we we are dealing with people literally across the country,
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and we've had Canada as well, and everyone has the
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same issues. Yeah right, it when it comes down to it,
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everyone has the same problems. They have the same fears
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and the same stumbling blocks, and you know, other people
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can help. Yeah, we can help. And it's it's good
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to know you're not alone.
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Well, and I don't want to over deliberate on this,
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although I'm excited about it is something new and it
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is like where he suggested free for people to get
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involved with. At the end of the day, we want
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more time with our family. We want to be able
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to pay bills. I mean, when you really make it raw, right,
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I want to be with my family more or time off,
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and I want to pay my bills. I don't want
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to stress anymore. You know what does that look like?
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And so as my example on the call on Tuesday
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was like, hey, my need I need a videographer. I
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have a five hundred dollars budget. Does anybody know a
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video guy? Send them to me. I'm willing to pay
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somebody right now, five hundred dollars to do video projects. Right,
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So that's me offering financial reward for services. That's somebody
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else hopefully getting paid to help pay their bills.
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You know.
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And what I hope to see as this group grows,
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we get a lot more of that.
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Right.
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My want is, yeah, I need a tree guy. Who's
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the tree guy? Right, Let's put money in each other's
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pockets through our community and build that up, right. And
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so when you talk about whatever our needs at the
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end of the day. I mind more time with my
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family and not have to worry about, you know, paying bills. Now,
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granted that's not always my everyday worry, but here we are.
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We're here to help them serve absolutely. Yeah, that's kind
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of funny because last week on our call, we talked
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about take the vacation. Yeah, right, and that's what's that about.
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That's about more time and if you've already earned it,
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it's not costing you anything to take it, so take it.
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You know, let's find you the time. And by the way,
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we did that call last week, Jim and I took
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this week off.
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Good job.
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Not that I haven't been busy with lots of other stuff,
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but you know, it's just one thing off the plate.
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It's like, you know, yeah, I can take time away.
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I don't need to do this.
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I hope the guy that I did the show for
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that I got the topic from, actually put in for
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his vacation time. And you know, just going back to
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this community, using my own personal example, like real estate,
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if I want to take some vacation, I got a
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bunch of deals going. I need to know that I've
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got somebody that can cover for me while I'm gone.
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Within this community, there's other agents. There's a lot of
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different business in there, but there's other agents to be like, hey,
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as I build my relationship with you, Rachel in this case,
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like hey, I want to take a vacation, let's collaborate.
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We are in this for the common and why don't
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you cover for me while I'm gone? And by the way,
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I'll pay you for it.
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Right.
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So, anyways, this community is going to expand your reach.
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So let me get to the topic, and that is
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simplify the invitation. Simplify the invitation. Now, the reason why
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this came became a topic it actually had to do
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with these calls is my invitation on the call was
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come on the call, bring your wants, needs and give back.
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Okay for me, the way that my business mind thinks,
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I was like, okay, well my wants or I need
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a video guy? My needs are I need to sell
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this house. And my give back is I'm going to
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commit to giving hosting these calls indefinitely, right, what are
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your wants and needs and give backs? And this person like,
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well I kind of glazed over, like my mind doesn't
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work that way. What do you mean?
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Right?
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And so what that comes down to is simplifying the
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invitation to participate. Okay, and this is across the board
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in business. Right when you look at UH I just
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transfer transferred over to the real brokerage. And one of
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the things I love about them is that they have
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so many resources, so many tools, so many opportunities. They
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have eight revenue streams. You would think this is real estate.
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There's one sell a house to get paid. No, there's
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eight revenue streams. I wish they had one video that
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was maybe ten minutes long that simplified the invitation to
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come over, and they might, but there's so many videos.
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I haven't found it yet. Right, So applying that to
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just about anything else you're doing, Rod, you have made
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a good life out of multi level marketing businesses, right, Yes,
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I would guess that some are overly simple to explain.
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This is what we sell, this is how it works.
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And then some required the whole two hour dinner that
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you invited them over, Like let me tell you about this, right,
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I don't know, but you know, does this make sense?
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Can we simplify the invitation and have you dealt with
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overly complicated invitations?
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Well? Absolutely so. First I'll give it to you this way.
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Do you want the cliff notes version or do you
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want the PhD program right? Because a lot of people
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just want to know how it works, right, They don't
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need the details. That's number one. So figure out how
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much information you need to take the next step, don't
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overcomplicate it because if you download all your information at
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once on somebody, they're gonna say, there's no way I
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could ever remember all that. I can't see myself doing it. Yeah, right,
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So you have to keep it simple. But know the
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audience and know their aptitude, and they're hunger for knowledge
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because if you overwhelm them, you're not doing them any favors.
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So start with the small bites and say does that
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make sense? Do you need more? And how much information
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do you need to actually get started versus to be
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an expert in your field. And it's funny you mentioned
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this because you referred to somebody to me and I
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sent them a long text. I sent this person back
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a long text and there's probably more information than you.
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But ultimately what it comes down to is you have
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to become the expert in whatever, especially in multi level marketing,
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you need to be the expert in that field. In
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other words, you need to understand. You were just talking
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about real I would love to see those eight streams
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of income potential because most multi levels have multiple income
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streams available and a lot of people don't even know that.
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But when you become an expert in it, and I'll
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tell you how you become an expert in it, you
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engage in it, and when you start getting checks, you say,
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where did that come from? Because that's how I learned.
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It's like, where did this extra money come from. It's
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like I had to go back to the marketing plan
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and say, oh yeah, I hit this particular level and
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I got a bonus, and it's like wohoo. You know,
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and all of a sudden, when you're engaged in doing it,
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you learn better and it leaves an impact. And then
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you can share with people say, I didn't even know
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how this worked and I got paid right, And if
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I could do that not knowing, imagine what you can
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do with some knowledge, with some coaching, with some training.
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Oh my gosh, you know, I can help you with
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saving time and the frustration of not knowing. And do
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you need to know? No, you don't need to know everything.
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You need to know enough. And that's that fine line
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that finesse knowing what's enough for that person at that
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point in time, that point in their growth, that point
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in their career. But make it fun, make learning fun.
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You've you've opened Pandora's box unintentionally, and that's the other
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side of simplifying. Yeah, the other side of simplifying the invitation, right,
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So I think the call out here is if you're
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in leadership, are in anything that you're inviting people, right,
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the invitation to understand, like you said, great, point your
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audience and make it as simple as possible so that
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they can they can move forward on that. But the
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Pandora boxes on the other side, I just I just
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had this flashback. When I worked for in and out Burger,
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I receive as a manager, I received four different paychecks,
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and so they had a program like, here's your salary.
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That's one paycheck. Here's your bonus based on profitability of
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the store. That's the second paycheck. Oh, by the way,
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they were all different colors. Oh fun intentionally, No, it
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was fun right. Well, then you got a paycheck for
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a unit, you know, products sold up over last year,
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which was a third paycheck, and then a fourth one
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I think was similar to upover last year whatever. But
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when I got my first random colored paycheck, I'm like,
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what is this for?
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Right?
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And then when you understand it and you drill into that, well,
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guess what. I got those paychecks every month? I got
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all four every month, you know, And so understanding what
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the invitation was was important for me, you know, somebody involved.
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So to your point, you know in MLM are certainly
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at real with eight different revenue streams. Hey, we should
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be digging into what are those revenue streams so that
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we could take advantage of the earlier And that's the
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that's the other thing that you said, like, had I known,
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I might have been chasing this sooner.
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Yes, well, and I went down the rabbit hole. I'm
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you know how I operate mentally, right, We've worked together
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long enough. But when when I was in multi level
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marketing and active in it, not only did I make
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myself an expert in my company's compensation plan, I literally
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analyzed and blueprinted other companies marketing plans because I wanted
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to if someone came up and they said, oh, no,
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somebody approached me with this other one and it sounds better,
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and blah blah blah, I knew, I could pull it
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out and say, look, this is the shortcoming to what
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they're doing, and this is how my compensation plan overlays
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on that one. So there are levels of I don't
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know of knowledge, do you need it? Know? Did I
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need it? It made me successful to know, right, So
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I was constantly learning. I had a binder full of
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other companies marketing plans, and if somebody came to me,
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i'd just flip it open to that section, pull it
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up and say, oh, yeah, I've looked at their marketing plan.
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I've looked at their compensation plan, and let me show
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you what I don't like about it. I'll tell you
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what I like about it and what I don't like
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about it. So there are degrees of knowledge when it
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comes to simplifying. That was to me, that's a simple strategy, right,
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know your enemy, right, know your competition. That's simple. But
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when you get into it, you can get into the weeds.
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But how far do you need to go? You don't
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always have to go deep.
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I want to take this a step further. Sometimes the
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invitation is the invitation to buy something. Okay, it's not
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literally invitation to join a company or to purchase or
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not purchase. That's where I'm going with it. But you know,
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the invitation goes beyond just what you might think of
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any invitation, the invitation to buy your product. And simplifying that,
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I'm going to use one of our YES members, Chris Moller,
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as an example. He has if you want to follow
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these Mollar design m O E L L E R
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D E Z I g N and it says, watches
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and precious metals are our passion. Take time to take
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it to the next level. Now, Chris's invitation is about
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precious metals and watches. The watches are pretty clear and simple,
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like he'll post up watches like, hey, this is available.
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It's the precious metals that I want to hone in
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on as an example. When you think precious metals, you
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think silver and gold is what we've always seen it
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shiny bars or shiny little pieces. Yes, and and by
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the way, this isn't a critique on Chris, but I
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do want to make this very clear. I wasn't quite
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sure what to put you know, how I felt about
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Chris's work because when I looked at his silver and
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metal projects, they look like pirate booty. You know, pirate
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coins and little statues and stuff like that. I was like,
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is that even silver? Or is that gold? Or what
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is that? Right? So his invitation for me to purchase
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wasn't clear or simple enough until I talked to Chris,
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and then I dug into his website and it's like, hey,
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I love taking these typical shiny bar square and turning
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it into something that's collectible. And by the way, I
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have a passion for pirates and pirate ships and all
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those types of things. Right, So he's turning these silver
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bars into something that he's passionate about. And so in
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his case, simplifying what his message is, right, and that
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could be turning, you know, simple into something he's passionate
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about however you want. You know, I'm not going to
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create his marketing plan here on the show. But once
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I understood that, also is like, oh, now I see
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where his customer base is. Now I see where the
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attraction is if this is your thing.
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Right, So, and there are so many cool things about
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what Chris does. And the other branch of that, of
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course is redneck watches, which is, yeah, Chris's other business.
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But with the silver You're right to be clear, and
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I didn't understand it either. But once I did, the
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light bulb went on, and it's like anyone can own
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you know, silver bars, you know, or you know, coup
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grants or whatever however you want to if you're collecting
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gold or silver. But the value in it is in
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the purity and the weight. And if that doesn't change, now,
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all of a sudden, you've got a third category of value,
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which is art, art, right, or function? You know, he
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makes pistol grips out of pure silver, right. And if
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someone comes to your house to steal something and it
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just looks like it's it's a piece of art that
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they don't know anything about, they're going to leave it behind,
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not knowing that it's, you know, worth thirty thousand dollars
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in silver, right, it looks like a statue or something.
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So yeah, it's so creative. And I've not seen anyone
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do what Chris does.
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Which is pretty cool. And so in this case, we're
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talking about simplifying the invitation to purchase a product from him.
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So if that's who you are and what you do,
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look at your product, look at how you're offering it,
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and is it as simple as possible for people to
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understand your mission vision and the value of buying that.
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And if it's a service, same, why do you want
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to get involved?
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Right?
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So I love the topic. I love drilling into how
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do we make things easier for people to understand? How
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do we grow our business? And I think sometimes simple
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is better, simplify the invitation.
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So anyways, yeah, well here's here's a good example of
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that too. That and I I will look at it. It's
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the hook, right, simplify what's the hook? You know, if
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you're fishing, the hook is what abs people, but it's
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the lure that attracts it. So think about those two things.
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What's your hook? Your hook should include the lure. Right
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we always think of it's the hook. Well it's more
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than that. It's the lure. So take a look at
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movies that come out and look at the just the
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movie poster. What is the tagline of that movie? Right?
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That's that's where they're trying to give you a hook.
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So here's this great, beautiful visual, whether it's Superman or whatever.
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But what's he up to now? It's going to be
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in that that hook, Right, there's the lure. So start
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paying attention to other people's lures and their hooks and
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see how you can adapt that simplified process and put
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it into your your company's use. You know, so learn
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from other people. It's just they're out there everywhere, and
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the big companies specialize in it. They hire people like
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our partner Rachel to put it together for them. Right,
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So you can become an expert in all of these things,
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and well maybe not even an expert. You can you
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can become highly functional and on your road to being
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an expert just by watching what other people do, paying
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attention to it, and figuring out how you can adapt
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those things into your own business. Yeah.
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Good, good point. Well we'll wrap on the simplify the invitation.
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A couple of tidbits. Takeaway is we are August seventh,
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so we're basically on the tail end of summer. I know,
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some school districts in other states are already starting school,
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so kids are going back to school. Here's my tidbit.
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Our thought for the day is start. You know, I
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believe in ninety day increments, So what you're doing now
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you'll see the results of in ninety days. So that's
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putting you late October early November, depending on when you're starting.
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So you know, here we are. That puts you towards
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the end of the year. So I want you to
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start thinking about what you're doing today to set you
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up for a a really good fourth quarter finish. Look
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at your financials, look at what you succeeded at where
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you can push a little bit harder. How are you
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going to achieve those numbers to have a great fourth
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quarter finish? And by the way, in the very back
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of your mind, you really should be thinking about what
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your twenty twenty six goals are so that you can
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start manifesting that come October. You better be working on
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twenty twenty six goals and kind of writing out that
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game plan so that January one you hit the ground
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running in your business and personal life. I'm hoping that
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you put some physical fitness in there. This month is
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a great month to start seventy five hard. You'll roll
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into the holiday filling the best you've ever felt healthy
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and without sugar or alcohol for seventy five days, and
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so you can splurge a little bit by the time
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Christmas kits here. So anyways, that's where my mind is headed.
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Ninety day increments. What does that look like for me
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in October and the fourth quarter and what am I
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manifesting for twenty twenty six? So ride any closing thoughts.
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Yeah, just remember how you end one thing is how
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you begin another. So how are you ending this week?
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Because if you're ending it on a negative, a downer note,
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can't wait to get out of here, which I had
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more time off, is how you're going to start the
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next week. So start start moving yourself into the cycle
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of positivity. Watch what comes out of your mouth, the
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words you say, the things you're doing, be positive. End
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your week positive, and you're going to begin next week
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positive as well.
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Awesome, Hey, great way to do that. Tuesday, twelve thirty,
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Montana Standard Time. Jump in on the community call. It's free,
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bring your needs once and give backs if you got
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it all right, Rod, good to see you, thanks for
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the show.
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Good to see you, Jim. You bet next time,
