Episode 21 | The Catalyst Series: Girteka’s Approach to Fleet Innovation, Electrification and Collaboration

What does it really take to deploy zero-emission trucks at scale across Europe?

In this episode of Smart Freight Conversations: The Catalyst Series, SFC CEO Christoph Wolff sits down with Girteka’s Former Chief Commercial Officer, Mark Mulder, to share a clear-eyed view of the practical challenges and opportunities – from residual value uncertainty to infrastructure planning and operational realities.

In this conversation, we cover:
- Operating one of Europe’s largest asset-based fleets
- The viability of battery-electric and hydrogen trucks for long-haul
- TCO risks and the missing second-hand market for electric vehicles
- Why collaborative shipper–carrier design is key to scaling zero-emission freight

🎓 Explore our courses and other educational resources on Road Freight Electrification: https://bit.ly/Academy-fec