Ep.131 - SEO & Web Accessibility

Want better Google rankings and a more inclusive website? Discover why accessibility is becoming one of the smartest SEO strategies available. 🚀

SEO expert Matt Diamante joins David D'Arcangelo to explain how accessible design improves search performance, user experience, and business growth. ♿

✅ Matt Diamante shares how his marketing journey led to creating the HeyTony digital marketing agency.

✅ Learn why website accessibility and SEO naturally complement one another.

✅ Discover how proper heading structures improve navigation for both Google and screen readers.

✅ Find out why organizing content correctly creates a better experience for every visitor.

✅ Learn the right way to write alt text that improves accessibility without keyword stuffing.

✅ Hear why simple language and clear navigation increase engagement and conversions.

✅ Understand why SEO audits and WCAG accessibility audits should always work together.

✅ Explore how accessible websites reach larger audiences and create stronger customer relationships.

✅ Learn how AI, transcripts, and multiple content formats are changing online accessibility.

✅ Matt explains why making websites easier for everyone ultimately creates better business results.

Accessibility isn't just the right thing to do—it's one of the smartest SEO strategies you can invest in for long-term growth. 🚀

Website: https://heytony.ca/

Matt Diamante is the founder of HeyTony, an SEO agency he built from scratch in Hamilton, Ontario, without outside funding or paid ads, growing it into a multi-million dollar business. His path there was far from straight, moving through a band, corporate jobs, freelancing, and even driving trucks on indie film sets while building websites on the side.

He's the #1 bestselling Amazon author of Get Found and has grown an audience of over 600,000 across Instagram and TikTok through daily organic content. Today, he proves that success rarely comes in a straight line, it comes from trying, failing, and trying again.

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Ⓒ 2026 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠PodPro Entertainment⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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