ADUs: The Backyard Housing Boom Changing Tampa Bay Real Estate

WEBVTT
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Welcome, welcome.
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And we're back.
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Real Mac Moves.
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Real life.
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Real talk.
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All the time.
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Right here in our studio at 4890 West Kennedy Boulevard Urban Center.
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West Shore.
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And today I'm excited and thrilled to tell you that we have a returning, kind of a veteran on the Real Mac Moves.
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Scott Pidell! Hey, what's up, everyone?
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That sounded like a little West side, but it was West Shore.
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You like that, right?
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West side?
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So Scott has been on the show many, many times.
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And uh he's one of our VIPs.
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And he's brought with him some more VIPs.
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So this is a good show.
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This is what I like to call high-energy, high octane edutainment.
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So be prepared to get educated.
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Edutained, if you will.
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We're gonna have fun, we're gonna learn some stuff, and just kick ass along the way.
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And of course, as always, behind the scenes, we have Rob, the producer with the most is golf claps.
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Keeping us classy.
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Right?
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Uh and if if we aren't, he kicks our ass here, right?
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Yes.
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Let's get into it! So, Scott Bedell returning.
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We have some special guests that uh I will now introduce.
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Right?
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And I haven't I haven't written down here just in case.
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But I can probably throw the book away and do it from memory.
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But here we go.
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We have Calvin Noonan.
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He is the founder.
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Kalen.
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Kalen.
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I see that's what see there you go.
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That's why I had the book.
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I was tested it.
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Did I say Colin?
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I have Colin written down, but it's Kalen, C-A-L-I-N.
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Yep.
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So I want to make sure he's paying attention.
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Yeah.
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Noonan! I would have missed that one.
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N-O-O-N-A-N.
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And he is the founder of Cask Instruction.
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At least I didn't screw that up.
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Oh, you nailed that one, man.
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Yes.
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Hell yeah.
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The founder.
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They have been founded now for eight years, right?
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And we have the sales and marketing director.
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I hope I don't screw this one up too.
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Jeff Ascona.
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Perfect.
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Ah I did that.
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I did that.
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I did that.
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Yeah.
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And I screw up no time on Kalen.
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I got Kalen on the list.
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But you know, look, Kalen's different, right?
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And maybe you gotta give us a backstory when we get going here because there's a lot of Collins, and you're the first Kalen I've ever met.
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They're all fake philosophers.
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Yes! Have you ever met another Kalen?
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Yeah.
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Usually they're like 12-year-old little girls.
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That's awesome.
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Myself, and I met one other guy my age.
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That was it.
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But it's a it's an old Gaelic name.
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Yeah.
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And when I went to Ireland, there was a lot of Kalen's.
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Okay.
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In the US, there's it's either us or you know, fourth grade girls.
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Yeah.
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Are you a little Irish?
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There you go.
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I'm Scottish.
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Yeah, I go.
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We might have to fight later.
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Yeah, Scottish, Irish, and you probably got a little teeny bit something.
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This guy over here.
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I think you're a little bit of everything, aren't you?
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You got a little German in you, don't you?
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Sure.
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Sure.
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Maybe it's the mustache.
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I don't know.
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I got German, I'm half Scottish half German.
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Really?
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Yeah.
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Good mix, right?
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Yeah, it is.
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How about you?
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Um Like you said, man, a little bit of everything uh from Texas.
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All I can say is I can I can go all my life and never be able to grow a mustache that manly.
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That is nice.
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Have you been able if you've done all kinds of crazy stuff with it before?
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Crazy stuff.
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Have you gone handlebar?
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I'm not really a handlebar guy.
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I tried it out.
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I'm more of the guy that has the soup, half of the cup of soup in his mustache.
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I'm the guy that sneezes sneezed on the way to here over 275 and he's laughing because that was just a robot.
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That's awesome.
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So it looked better 45 minutes ago.
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That's okay.
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That's okay.
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Look you look good.
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He needed gel, so he was like, let me let me figure this out before I get in there.
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That's it.
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Oh, really?
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You got the the old uh beard and mustache gel.
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Yeah, my wife tries to keep me in in check, so she's like my my gauge.
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You look good.
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I dig it.
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So here we are.
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We're gonna talk uh about a lot of things today.
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We're gonna have fun.
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Uh, but we specifically came in to talk about one subject in particular that seems to be a growing rise and it's trending as we speak.
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And uh I do run a real estate team, uh the Macintosh group at Remax Realty Unlimited.
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So we do come across this topic a lot.
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Uh, and I should probably digress a bit, and um I want to, Kaylin, I want to give you the floor just to kind of give us a brief brief rundown of cask construction because I want to uh let the audience know we're gonna talk about ADUs today, right?
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Yeah, and for those that don't know, uh does anybody here know what a BDU is?
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A little trivia question.
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I do not no military in here.
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So you he's gonna give me the uh music here, probably.
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Give me a little spirit uh little patriotic music.
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So I was in the army, uh 16 Dango, and so a BDU is a battle dress uniform.
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He's looking for, he's digging for it, he's gonna find it fast.
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Battle dress uniform, so not to be confused with a BDU.
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So you guys learned something.
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Yes.
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Here we go, it's gonna get very dramatic.
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A battle dress uniform.
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So that way we blend into our background.
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So we're not a target and it's easier to chew it at us, right?
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So battle dress uniform.
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So an accessory dwelling unit.
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Say that fast ten times.
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Accessory dwelling unit.
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Yeah, so that is uh it's a hard word to say, but we're gonna make that very simple today.
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We're gonna break it down.
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So, cask construction is your go-to number one for St.
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Pete, especially, but we're gonna talk about other things for these ADUs.
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But they don't just specialize in ADUs.
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I know it's very dramatic, right?
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They don't just specialize in ADUs, right?
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They do a whole lot more, but today we're gonna talk about ADUs.
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And uh, I'm just gonna shut up and Caitlin give us a background.
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Why did you start cast construction?
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And Caitlin Noonan, I want to know what cask means.
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Like, give me that.
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Like, that's the thing that you drink out of.
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Is that a cast too?
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That is, yeah.
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So is that is on something?
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Okay, sure.
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So start a cast.
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Pass me the cask, would you?
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Started cast uh uh eight years ago.
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Yes.
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And um I started it because I moved down here from New York.
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I was born and raised in Florida, but I went and after college moved to New York City and worked construction.
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And moved down here and was lucky enough to find a uh get a house with an ADU.
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And that extra income is really what made me take a chance to say, okay, all my bills are paid for, might as well start doing what my dream has always been to own my own construction company.
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Let me c pause you right there.
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So you moved here and you probably you moved over to Pinellas, right?
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Yep.
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Okay.
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And so you found a place.
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Were they already using that as a rental income type thing, or or what?
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I actually bought it from a flipper.
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Okay.
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Uh and so no, the house was vacant for probably six, six plus months.
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They were gonna sell it, and you know, but the ADU was already existing and they had it set up as like a little efficiency in there, like full-fledged kitchen and everything.
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Yeah, and I use it as flex base.
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My mom would come over quite a bit and was able to, you know, have a place for her to stay, but also rent in and out quite a bit for kind of midterm renters.
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And uh it was great.
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It was allowed, I was you know, young enough that I didn't have kids and was able to really take care of all my main priority bills and take a chance to say, Let me try to start a construction company.
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It worked out great.
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I have a question.
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So we're gonna talk about loopholes too, but I'm just curious.
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Just inspired me there for a second.
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You say it's too loud for that.
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Oh I am bummer.
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Okay, I'll I'll let just every now and then just put a little whatever you think the fitting music is.
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So uh I like sound, right?
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So, okay, what are because the main primary house they're getting crazier and crazier in the short term.
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When I say short term, almost like an Airbnb type thing.
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So uh could you, if you wanted to, right now currently take that and buy the night behind you?
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So it's very it's very municipality specific.
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Yes.
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So there are plenty of places in the city of St.
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P or in St.
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Pete um and Pinellas County that allow for short-term rentals.
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Yeah.
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There is more that allow for midterm, like more than a month or a month uh renters.
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And either way you want to go.
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I mean, yeah it the the rent in this area has gone up so much that is true.
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You're right about that.
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You really cash flow either way.
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That's true.
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It's whether you want to make a little more money, you know, you bring up a point because you have to worry about a certain level of occupancy rate in order to where a renter you get you're getting paid as long as they pay the rent on time every month.
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So uh I just know uh in some places where the ordinances allows, they're cleaning house by the night.
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Absolutely.
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And and they could be at 30, 40, 50 percent occupancy, it's still killing it.
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But when they get to 80, my gosh, that could be profitable.
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So interesting.
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So okay, uh, you came down here, you saw that it was already existing, it actually inspired you and motivated you a little bit to kind of find a little niche that maybe wasn't being explored at the time.
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Yeah, and at the time when I started the company, really ADUs weren't that like demanding in the area.
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So, you know, it was it was partly luck, right?
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We we started it down this niche and the city started expanding and pushing for more density.
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And one of their one of their ways that they're want their city to grow is through density, and in order to do that, they started with ADU regulations and then multifamily regulations.
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I want you to let the listeners know what you mean by density because you know you even find that a lot even in like you know, cities and downtowns, and they have to have to build up, right, and things of that nature.
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So really kind of define that for people listening that may not understand that term and what you mean.
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Sure.
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So really uh a single family house traditionally up until now has been looked at as you have one person living there, one family living there, and uh in order for uh a lot nationwide it's moving, not just in this area, but in order for like the the ability to address the different housing needs and diversify neighborhoods and bring in opportunities to bring rent down, they have to bring in um different ways that we can build.
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And by allowing a single-family home to have a small accessory home or uh something that was traditionally zoned for one house that now is for two, three, four units, that's what they're trying to do across the country so to bring uh housing more affordable.
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So let's also uh the reality of the situation is there's a lot more people moving to Florida and there's only so much land.
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Florida's not getting any bigger in your landlocked, so this is a very creative, interesting way to it's not even about you already have the lot in the property.
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So rather than trying to find like land that you can't build land, you know.
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Well, I have a quarter acre lot, you know, I can easily put this ADU right behind.
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So it's for every home, there's a potential another home, mini home ADU.
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So it's it's like limitless when you really start to think about it as long as it's allowed.
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And um, so we're gonna kind of get into that.
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Uh before we do that and get too far deep into it, uh, I want to talk about why Scott Bedell's here, and I want to talk about your guys' role because I think it's also important.
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It puts a little uh feather in as Scott's had and he's a very humble, modest guy, but it will also give uh a talking point of just really what happens in your business in the last eight years, because that's something guys to be very, very proud of, especially in the last two years where business has floundered and failed and collapsed even in real estate.
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Some of my peers, whether they're running teams, brokerages, title companies, or more mortgage companies, have uh when the need has dropped or the transaction count dropped, their business either went up or they went away, right?
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Or they cut back somewhere.
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So I think it's awesome to talk about your growth, you know, and what's happened in the explosion.
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And so maybe I'll let Scott kind of kick off how it is your guys' relationship came about.
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Yeah, well, what's really cool when we got the opportunity to meet Cass Construction as Kalen was growing it, he realized there were opportunities for him to continue what he was doing and be comfortable.
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And a lot of times we'll meet business owners at that point where they've built a pretty successful life for themselves.
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Yeah.
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And that's great.
00:13:25.120 --> 00:13:31.679
I mean, some people want a business that is like a job, that they have more control and ownership over their time.
00:13:31.840 --> 00:13:32.159
Yeah.
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Not everyone is built to build a successful brand that outpaces their own abilities.
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That's a great point.
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You know, that some people don't want to scale, I want to keep it simple, and I'm gonna keep it small.
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Some people, you know, it's never enough, right?
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Uh, and I think a lot that has to do with that when you we're gonna talk about a lot of things, but no matter what you're selling, what you're doing, what service you're providing, there's always a little discovery part, right?
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So, I mean, you're doing the same thing that we're doing that I'm doing in real estate, uh, that these guys are doing in construction, and you know, we were talking about that before the show, the whole why, you know, and so you know, before I pass the mic over to you, because I want you to talk about that part too, because you do that very well, um you as a as a action coach, you know, giving people advice and taking action on their business, hey, what is your plan?
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You know, and which way do you want to go?
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If you want to, if you if you want to grow, I don't know, slower or you want to run leaner, let's make it more profitable, right?
00:14:37.600 --> 00:14:41.919
Or if you want to scale, let's make sure we're not falling, you know, getting off the rails a little bit, right?
00:14:42.320 --> 00:14:43.200
I'm going down the right path, right?
00:14:43.440 --> 00:14:43.759
100%.
00:14:44.000 --> 00:14:50.320
Yeah, and so you there's a reason why the majority of businesses stay uh capped at a certain level.
00:14:50.399 --> 00:15:02.480
You know, majority, over 90% of businesses won't ever achieve multiple seven figures sustained, and that's because usually uh construction, the numbers are a little bit larger, right?
00:15:02.639 --> 00:15:08.320
Just because you're dealing with a lot more subs and you're dealing with a lot larger revenue numbers.
00:15:08.559 --> 00:15:12.240
However, most construction companies don't get over two, three mil.
00:15:12.799 --> 00:15:17.039
Cast construction to watch their growth over the last four years is 10x to where they were from.
00:15:17.279 --> 00:15:20.080
10x! There you go.
00:15:20.320 --> 00:15:20.960
Yes.
00:15:21.600 --> 00:15:23.679
Guys, that's nothing to take it lightly.
00:15:23.840 --> 00:15:25.759
10x is insanity.
00:15:25.919 --> 00:15:28.320
I came from the car business and a name drop.
00:15:28.399 --> 00:15:34.240
We talked about this name earlier today, who also is in the real estate arena these days.
00:15:34.399 --> 00:15:35.679
Uh, Grant Cardone.
00:15:35.840 --> 00:15:40.000
You know, he did the whole 10x movement and he did it in the worst of times.
00:15:40.080 --> 00:15:49.919
And that man just brand branded himself uh and became like a branding icon, and he's heavily involved in you know, real estate and investment properties and et cetera.
00:15:50.159 --> 00:15:52.320
So that is no small feat.
00:15:52.399 --> 00:15:55.840
We didn't say 2x, 3x, I mean 10x plus is amazing.
00:15:56.000 --> 00:15:56.960
So congrats, guys.
00:15:57.039 --> 00:15:58.720
That's something to be very proud of.
00:15:58.960 --> 00:16:06.480
In a very short amount of time, eight years, I mean, it I say short amount of time because there's people that 25, 30 years never get to 10x.
00:16:06.559 --> 00:16:06.799
Right.
00:16:06.879 --> 00:16:07.039
Right?
00:16:07.279 --> 00:16:07.840
Still sit down.
00:16:08.159 --> 00:16:10.960
So, I mean, and I don't think you're done at 10x, you know.
00:16:11.200 --> 00:16:21.519
No, and that's the cool thing, is that really we just last quarter we spent a whole week in Vegas just focusing on business uh what's called a hundred million dollar plan.
00:16:21.759 --> 00:16:22.000
Yep.
00:16:22.159 --> 00:16:24.960
And so now they're at a a new foundation.
00:16:25.120 --> 00:16:31.039
When you get to mul when you get to eight figures, now the path to a hundred million becomes.
00:16:31.360 --> 00:16:32.639
So let's help people out a little bit.
00:16:32.799 --> 00:16:35.440
So nine million, that sounds like a lot, right?
00:16:35.679 --> 00:16:40.480
Seven figures, but you get to that ten, you get to eight, right?
00:16:40.879 --> 00:16:41.519
Did I do that right?
00:16:41.679 --> 00:16:44.080
No, you go from seven figures to eight figures, yeah.
00:16:44.960 --> 00:16:52.000
Eight figures, and then if you want to go from ten to ninety-nine into a hundred, you can so the sky's the limit, man.
00:16:52.240 --> 00:16:53.039
So that's exciting.
00:16:53.120 --> 00:16:54.159
That's super exciting.
00:16:54.480 --> 00:17:03.759
And that's really where we shine uh when I represent clients that you know, successful people doesn't translate to successful teams.
00:17:04.319 --> 00:17:21.279
And so you've got really a successful person that's willing to open up a vacuum to bring in talents from other areas to build an incredibly successful company that again, this isn't about revenue, right?
00:17:21.440 --> 00:17:25.839
This isn't about, hey, let's build a nine-figure company because you know we're jet setting in this.
00:17:25.920 --> 00:17:34.960
It's it's the impact when you see a great business run by a great leader that can only impact a very small market.
00:17:35.200 --> 00:17:39.039
Yeah, it's just very unfortunate because you see a lot of craziness.
00:17:39.119 --> 00:17:42.640
You probably see a lot of craziness in the real estate market, in the construction market.
00:17:42.799 --> 00:17:44.640
We don't, and there's a lot of people out there.
00:17:44.799 --> 00:18:01.599
What inspires me to do what I do helping growth-oriented and business owners that are doing incredibly well to help them build out a team, to build out a profit center that can then go and get into that eight and nine figure is the impact it's making on homeowners.
00:18:01.759 --> 00:18:08.960
As somebody who's been a Florida resident for over 20 years, yeah, I care about the community that we're building 10, 20 years from now.
00:18:09.119 --> 00:18:11.119
I care about the infrastructure.
00:18:11.359 --> 00:18:22.160
And like Kaylin was saying, there's a lot of exciting things are happening in real estate, and it's not having builders come in and wipe out communities and just build McMansions.
00:18:22.400 --> 00:18:24.240
It's about creating McMansions.
00:18:24.319 --> 00:18:25.599
How about Mac Mansions?
00:18:26.160 --> 00:18:30.240
So, so listen, I I want to talk about Kalen and and Jeff's too.
00:18:30.319 --> 00:18:34.240
I want to I want to talk about um you you want to go throw it in.
00:18:34.559 --> 00:18:36.319
I wanted to plug something for Scott.
00:18:36.480 --> 00:18:40.480
Uh so you had mentioned 10X in the last eight years.
00:18:40.559 --> 00:18:42.079
So the first four years of meeting.
00:18:42.400 --> 00:18:43.119
That's what I was gonna go.
00:18:43.440 --> 00:18:45.920
No, no, I what I'm glad you're doing this because I was gonna get it out of you.
00:18:46.480 --> 00:18:46.960
I want to plug it in.
00:18:47.119 --> 00:18:49.680
I want to know the explosion and what happened, what was different.
00:18:49.920 --> 00:18:53.839
So the first four years, I basically stuck right around a million bucks.
00:18:54.319 --> 00:18:54.400
Right?
00:18:54.559 --> 00:19:03.279
And I did, you know, year one, seven, eight hundred thousand, yeah, year two, year three, year four was like maybe one point three, one point four, one point five.
00:19:03.519 --> 00:19:19.759
And so uh, and I actually had hired two other business coaches in that time as well, and it was just it just kind of we met action coach, I met Scott, and literally Yes from there, there you go, the buildup.
00:19:20.079 --> 00:19:44.240
So in the last four years, we went from a million to ten million dollars, and that's and that is literally us really getting in the groove, Scott really being aligned and really helping us, and also just realizing that it's not just about the profits, it's it's it's how we're really interacting with customers, how we're creating a great, amazing experience for customers.
00:19:44.960 --> 00:19:48.400
And that really is changed on like, hey, how do I market?
00:19:48.480 --> 00:19:49.519
How do I get more revenue?
00:19:49.599 --> 00:19:52.799
It's like, no, how do I create an amazing opportunity for customers?
00:19:52.880 --> 00:19:54.720
And that's what Scott has doubled down on.
00:19:54.880 --> 00:19:56.079
Yeah, and that's what our success is.
00:19:56.559 --> 00:20:05.440
Here's a good segue over here because I want to get Jeff in on the action too, because his uh role and title is sales uh and marketing.
00:20:05.680 --> 00:20:09.440
So at some point in time, is that kind of when you brought Jeff into the mix?
00:20:09.599 --> 00:20:13.039
Because it's like, you know, there's a lot of moving parts, you know.
00:20:13.200 --> 00:20:17.359
You you the construction obviously is part of it, you know, the contractors, etc.
00:20:17.839 --> 00:20:21.440
But like you said, you gotta sell the sizzle, you gotta market.
00:20:21.519 --> 00:20:23.200
Here's who we are, here's what we're about.
00:20:23.359 --> 00:20:26.799
But also, more important, the customer experience that we keep talking about.
00:20:27.039 --> 00:20:30.400
When someone comes in, it's just it's so much different.
00:20:30.480 --> 00:20:36.480
Like uh Scott was saying earlier, the Billy Bob in the truck, who may or may not pull a permit, you know, you never know, right?
00:20:36.559 --> 00:20:43.759
So, or he may or may not finish the job because that's another thing that goes on as contractors that aren't contractors and they're con artists.
00:20:43.920 --> 00:20:45.759
You know, they take the money and they run, right?
00:20:45.920 --> 00:20:48.079
So making it an experience.
00:20:48.160 --> 00:20:59.359
So I'm imagining part of the explosion and maybe advice is hey, you want to get to this next level, you gotta do some branding and you gotta do some marketing, you gotta make that sales experience better.
00:20:59.519 --> 00:21:02.000
So when did you start with uh Casco?
00:21:02.400 --> 00:21:05.119
Uh I started working with Kalen a few years ago.
00:21:05.519 --> 00:21:12.960
Um I'd say that when I started working with Kalen, the the approach was let's double down on the customer journey.
00:21:13.119 --> 00:21:13.279
Yeah.
00:21:13.440 --> 00:21:24.160
You know, and I think in as an industry you know the industry uh standard is uh make overpromises and hey, that's it, we're gonna get you into this construction project.
00:21:24.240 --> 00:21:26.000
And probably notorious for that.
00:21:26.160 --> 00:21:34.400
There's probably probably bad rap out there for and it makes it difficult for for you guys that want to make the cover, but it also gives you an opportunity to shine.
00:21:34.640 --> 00:21:34.720
Sure.
00:21:35.039 --> 00:21:36.000
Shine bright like a diamond.
00:21:36.400 --> 00:21:36.880
Sure, sure.
00:21:37.039 --> 00:21:45.440
And for us it's it's slowing down and and having very defined uh touch points with the customer during the the entire journey where we get to celebrate.
00:21:45.920 --> 00:21:58.480
Hey, you're getting closer to realizing your dream, you're getting closer to building an ADU to have your mom closer for support and moving her out of another state, and um you're getting closer to to how creating passive income for your family.
00:21:58.960 --> 00:21:59.759
So us understand.
00:22:00.640 --> 00:22:02.640
What the why is from the customer's everything?
00:22:02.799 --> 00:22:03.839
That's our entire approach.
00:22:04.240 --> 00:22:16.480
When we start in the conversation with a customer or a client or a homeowner or anybody we're talking to, um, we really want to understand and align on the same side of the table as them and say, Why is this so important to you?
00:22:17.200 --> 00:22:18.720
It's the why, like we were talking about earlier.
00:22:18.960 --> 00:22:19.279
100%.
00:22:19.680 --> 00:22:28.799
What's the thing that's why are you doing this and what's important, even on the unit itself, like the lifestyle and what you're using it for, who will be there, what are your hobbies, what do you like to do?
00:22:28.880 --> 00:22:30.160
Do you cook or you don't cook?
00:22:30.240 --> 00:22:32.319
You know, or just things of that nature, right?
00:22:32.880 --> 00:22:34.720
The why, like you were talking about earlier.
00:22:34.960 --> 00:22:35.839
Yeah, exactly.
00:22:35.920 --> 00:22:42.400
And and and using that as a point where we can come back to customize during the construction project.
00:22:42.559 --> 00:22:54.160
Construction projects, you know, they're they're messy, they can a lot of things can happen, and it's really important that we establish a partnership with our clients and our homeowner that we're gonna work through these complexities as they arise.
00:22:54.240 --> 00:22:56.880
Yeah, we can't sit here and tell you that it's all gonna be perfect.
00:22:56.960 --> 00:22:58.960
It's same thing in real estate, folks.
00:22:59.039 --> 00:23:02.640
This is a roller coaster ride, but we're gonna you know, we're gonna make it a fun one.
00:23:02.799 --> 00:23:03.359
Yeah, right, right.
00:23:03.599 --> 00:23:05.680
There'll be ups and downs, but we're gonna figure it out together.
00:23:06.000 --> 00:23:06.319
100%.
00:23:06.799 --> 00:23:15.359
So we documented from you know every touch point from when the customer first reaches out to us from all the way through receiving certificate occupancy.
00:23:15.440 --> 00:23:22.559
What are all those touches, meetings, meeting agendas, recaps, and documenting that whole process so that they're allowed to hear this?
00:23:23.039 --> 00:23:26.400
Because what you're doing, I preach every week in my sales meeting.
00:23:26.640 --> 00:23:36.880
You're setting the proper expectations and you're giving them the play-by-play because the biggest thing that a consumer doesn't like is to be left in the dark.
00:23:37.119 --> 00:23:37.920
What's happening?
00:23:38.000 --> 00:23:39.279
They never hear from someone.
00:23:39.440 --> 00:23:47.839
So you from the gate are laying everything out, and then as it's happening, you're these milestones, you're keeping them informed.
00:23:47.920 --> 00:23:50.000
I mean, that's the way it is supposed to be.
00:23:50.319 --> 00:23:52.480
Decades and I may be the oldest person in this room.
00:23:52.559 --> 00:23:54.079
I'm pretty sure I am 1974.
00:23:54.240 --> 00:23:54.799
Anybody older?
00:23:54.880 --> 00:23:55.279
Raise their hand.
00:23:55.359 --> 00:23:56.400
Nope, I knew I was.
00:23:56.720 --> 00:23:57.279
That's okay.
00:23:57.519 --> 00:24:00.079
But one of the seconds in the room, good dude.
00:24:00.319 --> 00:24:01.599
Thank you, thank you, thank you.
00:24:01.920 --> 00:24:06.880
So 1904 I started selling the Indian motorcycles we talked about earlier.
00:24:07.119 --> 00:24:10.559
Uh Jeff dabbled in the motorcycle sales to himself.
00:24:10.640 --> 00:24:14.000
So uh I sold those Indian motorcycles back in 1904.
00:24:14.079 --> 00:24:23.839
Uh so one thing I heard that I love this conversation we had where you just recently had some family come down and stay with you for a while.
00:24:24.000 --> 00:24:24.160
Yeah.
00:24:24.319 --> 00:24:29.839
I just moved in, a grandmother-in-law, 86-year-old Cuban, first generation.
00:24:30.000 --> 00:24:31.279
And so feisty.
00:24:31.680 --> 00:24:32.000
Yeah.
00:24:32.160 --> 00:24:36.400
And but she was, she was she was getting into a situation where she couldn't take care of herself.
00:24:36.480 --> 00:24:36.640
Yeah.
00:24:37.039 --> 00:25:01.119
And one of the things I love about having cast so close proximity is just learning about the ways they manage whether a family is looking to maybe explore multi-generational living, or they're like Caitlin talked about earlier, being able to explore breaking down uh other ways to cover your mortgage.
00:25:01.279 --> 00:25:07.839
So setting it up for a rental, setting it up for generational uh living or expanding.
00:25:07.920 --> 00:25:10.400
There's so many more people moving home offices now.
00:25:10.640 --> 00:25:12.400
That's the remote, that's a good point.
00:25:12.559 --> 00:25:23.039
And so between those three things and just so much learning I've gained from them, what they've really educated me on is there's so many construction companies out there that will do the construction part.
00:25:23.200 --> 00:25:28.400
Yeah, there's a ton of realtors out there that could lead people down maybe one single path.
00:25:28.559 --> 00:25:28.880
Yeah.
00:25:29.279 --> 00:25:37.759
But what I understand, having personally gone through this and going through the whole process, is you really it starts with education.
00:25:37.920 --> 00:25:39.599
You have to educate yourself.
00:25:39.839 --> 00:25:55.200
If you're a homeowner that's exploring multi-generational living, if you've got land availability that you're trying to figure out, do I want to build a separate property either for the function of rental income or maybe bringing a relative in?
00:25:55.359 --> 00:25:56.960
Or I think Jeff has a great story.
00:25:57.039 --> 00:26:00.720
In fact, we got uh other states represented in the house, right?
00:26:00.880 --> 00:26:01.039
Sure.
00:26:01.119 --> 00:26:01.279
Yes.
00:26:01.519 --> 00:26:10.000
Uh Jeff's got a great story about uh his ADU and what he's going through right now, why that matters uh might resonate with somebody thinking about that.
00:26:10.240 --> 00:26:11.119
Yeah, absolutely.
00:26:11.359 --> 00:26:14.079
So uh my wife and I welcomed the second baby.
00:26:14.960 --> 00:26:15.759
Congrats, congrats.
00:26:16.079 --> 00:26:16.400
Thank you.
00:26:16.880 --> 00:26:19.279
Uh second baby took our guest room.
00:26:19.839 --> 00:26:28.400
Uh so now our guests and family that come in from out of town, all my family's from Texas and good friends from Texas, when they come in from out of town, there's two options.
00:26:28.559 --> 00:26:29.839
One, you're gonna stay on the couch.
00:26:30.480 --> 00:26:34.000
The second option is we're gonna find a rental unit or a hotel for you.
00:26:34.160 --> 00:26:34.480
Yeah.
00:26:34.799 --> 00:26:42.640
For us, it's extremely important to ground ourselves with within our family and make sure that my kids growing up know who their family members' cousins are.
00:26:43.039 --> 00:26:47.680
So, intro Madeline, who's in the background, shout out to uh Madeline.
00:26:47.759 --> 00:26:50.079
Madeline's a nurse from Texas, and shout out to all the nurse from the city.
00:26:50.799 --> 00:26:51.200
I love it.
00:26:51.279 --> 00:26:52.079
Yeah, love it.
00:26:52.240 --> 00:26:58.160
So she's actually staying on our couch right now, and we just received a uh permit approval for our ADU in our backyard.
00:26:58.400 --> 00:27:01.119
So we're gonna be making a lot more trips down to the Sunshine Stadium.
00:27:01.359 --> 00:27:01.759
And we hope so.
00:27:02.400 --> 00:27:03.440
What part of Texas?
00:27:04.160 --> 00:27:04.960
What what part?
00:27:05.200 --> 00:27:05.680
Fort Worth.
00:27:05.920 --> 00:27:06.640
Fort Worth, okay.
00:27:06.880 --> 00:27:07.519
Fort Worth.
00:27:07.759 --> 00:27:15.359
Um, so ADU is it's it's more than just functionality and convenience, it's really a necessity.
00:27:15.680 --> 00:27:19.839
And I think I want to point out too the diversity in Florida.
00:27:19.920 --> 00:27:26.640
And I think it's really important to really point out and understand that it's also a cultural thing in many cultures.
00:27:26.960 --> 00:27:28.799
Do the multi-generational thing.
00:27:28.960 --> 00:27:48.079
I mean, they stay together, you know, they wouldn't dare think of putting parents into a nursing home, or it comes a point in time where it is like independent living at some point, but when it becomes that, it comes time where it's not independent living, right?
00:27:48.160 --> 00:27:49.200
They're right there, right?
00:27:49.359 --> 00:27:50.640
So it's the best of both worlds.
00:27:50.799 --> 00:27:52.000
I think it's just a neat thing.
00:27:52.160 --> 00:27:56.400
Uh, I want to get right into a lot of things because we got a lot to fit into a short amount of time.
00:27:56.559 --> 00:28:01.920
I will say that we're gonna definitely run out of time and have things to still talk about.
00:28:02.079 --> 00:28:07.200
So we will definitely reconvene and do another show because I think you can't fit it in an hour.
00:28:07.440 --> 00:28:12.640
Um I want to talk about how you guys became the go-to, right?
00:28:12.720 --> 00:28:13.599
And what happened.
00:28:13.759 --> 00:28:16.000
Let's talk about that, the board and the whole nine yards.
00:28:16.079 --> 00:28:18.799
I think that's fitting to talk about, right, Scott?
00:28:19.200 --> 00:28:20.960
We can't get out of here without talking about that.
00:28:21.039 --> 00:28:22.400
So do you want to like expand on that?
00:28:22.559 --> 00:28:24.559
Take don't everybody jump at once.
00:28:25.279 --> 00:28:45.279
Yeah, I mean, I think I think our success and why we became the go-to for it in the in our area is you know, we really resonated and understood that uh uh like our story and why we why we all uh owned ADUs, because actually like half of our team uh all lives in St.
00:28:45.359 --> 00:28:45.680
Peter's.
00:28:48.400 --> 00:28:51.599
And so we really understood why it mattered to us and how it changed our lives.
00:28:51.920 --> 00:28:52.640
That's so important.
00:28:53.200 --> 00:28:54.480
Uh I'd say that's part of it.
00:28:54.559 --> 00:28:58.000
And the other part of it is You're bringing your personal experience, and here's why I did it.
00:28:58.079 --> 00:28:58.960
Yep, here's what makes it.
00:28:59.359 --> 00:29:00.240
It's real, it matters, right?
00:29:00.480 --> 00:29:01.279
You're passionate about it.
00:29:01.359 --> 00:29:01.839
I can tell.
00:29:02.000 --> 00:29:14.799
Yeah, and the other thing is like we really focused on the customer experience and trying to get them to really understand and become a Racing fan, why it matters to them, understand what they're trying to do with the space.
00:29:14.960 --> 00:29:15.279
Yeah.
00:29:15.519 --> 00:29:18.480
Because ADUs, it's it's so versatile.
00:29:18.559 --> 00:29:21.359
It's you could use it way more than you could just use an addition.
00:29:21.599 --> 00:29:23.599
Let's actually define this because there's a lot of people.
00:29:23.680 --> 00:29:26.799
What I mean they keep saying ADU accessory dwelling unit.
00:29:27.039 --> 00:29:30.079
Let's get into hey, I want one of those.
00:29:30.160 --> 00:29:31.039
What is an ADU?
00:29:31.119 --> 00:29:32.000
Do I have an ADU?
00:29:32.079 --> 00:29:33.440
Can I put an ADU in?
00:29:33.599 --> 00:29:37.759
Uh, I know you guys are gonna talk about like you these guys are putting it from the ground up.
00:29:38.640 --> 00:29:41.200
You don't have one, you you can have one, right?
00:29:41.279 --> 00:29:44.640
Uh and here's how to do it versus uh am I gonna convert something?
00:29:44.799 --> 00:29:45.759
The pros and cons.
00:29:46.000 --> 00:29:48.960
Hey, here's a side-by-side, yeah, you want to do this instead.
00:29:49.119 --> 00:29:52.799
You might think you're spit you're saving money and it's a more cost effective.
00:29:53.039 --> 00:29:56.640
But even if it's just this much more, but you're getting that much more of the customization.
00:29:56.799 --> 00:30:00.720
I'm gonna shut up, but I want you guys to really educate people on ADUs.
00:30:01.119 --> 00:30:01.200
Sure.
00:30:01.680 --> 00:30:06.400
Yeah, so the f it starts with the the homeowner realizing they need more space, right?
00:30:06.480 --> 00:30:11.920
Whether it's for the for the possible income of renting it or for family or friends.
00:30:12.000 --> 00:30:13.200
So that's where the start is, right?
00:30:13.359 --> 00:30:14.240
There's a pain point.
00:30:14.480 --> 00:30:14.720
Yep.
00:30:14.960 --> 00:30:19.279
Um then they start exploring what are some possible ideas and solutions.
00:30:20.160 --> 00:30:21.359
A to you is one of the things.
00:30:21.680 --> 00:30:23.440
Somebody wanting an ADU right now, they're excited.
00:30:23.680 --> 00:30:24.079
Whether they're talking.
00:30:26.960 --> 00:30:27.680
You can take a call.
00:30:28.160 --> 00:30:30.319
I got Roadcaster, we can put them right on there.
00:30:30.799 --> 00:30:41.680
So we'll start with we're we're engaging with local neighborhoods and community events where we show up and we're making sure we're talking about you know how to maintain the integrity of the property, how to gain that additional space.
00:30:41.759 --> 00:30:43.839
So there's a piece of that getting in front of people.
00:30:44.000 --> 00:30:48.640
A lot of times the homeowners reaching directly out to us and they're going, where do we start?
00:30:48.720 --> 00:30:50.400
Like what how do I even start digesting?
00:30:50.799 --> 00:30:55.519
They're starting to catch on and hearing about these ADUs versus there's a lot of people had no idea, right?
00:30:55.839 --> 00:30:56.079
Exactly.
00:30:56.160 --> 00:31:07.839
And and there's a lot of nicknames like Granny Flat or uh you know separate dwelling, you know, whatever the the thing is, the definition of it really is centered around what is what is the pain point that you're experiencing.
00:31:08.400 --> 00:31:11.039
And and this can be a long-term solution, right?
00:31:12.000 --> 00:31:13.440
To to gaining that extra space.
00:31:13.599 --> 00:31:22.480
So what our team does is from the initial consultation, we'll pull up the address and then we'll also answer our is it viable address to build an ABO.
00:31:22.880 --> 00:31:23.119
Exactly.
00:31:23.519 --> 00:31:30.319
After that, we'll show up to the to the homeowner's property and flag where it's gonna sit based on the setbacks, how far off of the alley.
00:31:30.400 --> 00:31:32.640
What are you still maintaining some some yard?
00:31:32.720 --> 00:31:35.759
Like, can you still put a pool in or still have an area for your kids to play?
00:31:36.079 --> 00:31:36.319
Good point.
00:31:36.559 --> 00:31:37.920
And that's the piece of the education.
00:31:38.000 --> 00:31:40.400
Like, what is this, what's the footprint of this thing gonna be?
00:31:40.720 --> 00:31:44.640
And then we talk through the entire you know, all the milestones that are gonna come up.
00:31:44.720 --> 00:31:47.039
And but sticking on to the first point, right?
00:31:47.119 --> 00:31:48.160
Like, what is the first thing?
00:31:48.319 --> 00:31:56.000
Before you get to that, I just have to know or how often, what percentage of time are you able to just say, no, I mean, there's just no possibility.
00:31:56.319 --> 00:32:05.680
And and and if so, is it because of just restrictions on size or zoning, or is it not that often that because there's always some kind of kind of fit in there?
00:32:05.759 --> 00:32:07.519
I'm just curious in those stats, not to cut you off.
00:32:07.759 --> 00:32:17.039
I think I to indirectly answer that question, I think what happens uh very rarely do we say we can't do like what you're asking.
00:32:17.279 --> 00:32:25.920
What we we more find out is like we get down and ask them their why, their priorities, why they're doing this, and whether or not an ADU can fit or not.
00:32:26.160 --> 00:32:41.039
Like maybe it can, maybe it can't, but at the same time, like we still try to get past that to find out why they're using the space, how they can figure out how to use their space in a way that gives them the meaning why they're trying to change it.
00:32:41.920 --> 00:32:51.039
And typically, no matter what, whether you can build an ADU or a you know addition or whatever, you can figure out how to answer that question with your property.
00:32:51.599 --> 00:32:55.200
And so I think very rarely do we come across this, you just can't do it.
00:32:55.599 --> 00:32:56.000
That's good.
00:32:56.079 --> 00:33:00.640
I just wanted to point that out for people listening that there's gonna be a solution, there's gonna be a fit.
00:33:00.720 --> 00:33:04.880
There is it's it's a puzzle and they're just solving how to fit it in there.
00:33:05.039 --> 00:33:05.920
So go ahead.
00:33:06.319 --> 00:33:19.279
So the reason for us to there's a lot of reasons, but one of the primary reasons for us to understand the why and and what they're using it for is because the first step in any project is design where we start actually designing the floor plan.
00:33:19.599 --> 00:33:30.720
And that's where a lot of those pieces of well, I could really care about an open floor plan from the kitchen or a larger bedroom or you know what how my um uh potential renter or family member enters the unit.
00:33:31.119 --> 00:33:42.319
So at that stage for us as a construction company, we have to get really organized in those initial stages to slow down, to understand the full scope of the project, even prior to permit submission.
00:33:42.880 --> 00:33:56.079
So someone comes to us, we'll handle everything from design to permit management, we'll do the interior selections with them with an in-house designer, we'll submit that for permitting, manage that process, and then we're gonna now execute the construction project.
00:33:58.799 --> 00:34:16.320
I want to talk on that real quick because when we first started investigating, moving in, because ever since I met my wife like 15 years, 17 years ago, the it was always like, hey, when my grandmother-in-law gets old enough to where she needs somebody that to help, like we'll be ready to move her in.
00:34:16.400 --> 00:34:19.920
And so that we've always had that in our mind that eventually that time would come.
00:34:20.159 --> 00:34:39.039
And when we first started walking through the reality of that a couple years ago, is you know, there's these websites like Plan 3D and all this stuff, and I I can't even tell you how much wasted time and subscriptions and going back and forth with different ideas when you don't know what you're doing, you just waste so much time.
00:34:42.000 --> 00:34:45.280
And then I'm like going, Cask is a client of mine.
00:34:46.559 --> 00:34:55.039
So then I started engaging with them, and they even pulled up this 3D uh design so we could walk through it and sit down with her.
00:34:55.280 --> 00:35:05.360
And I realized real quickly that I was gonna have the her leave the room and the way the garage was set up, a lot of garages go straight into the kitchen.
00:35:05.519 --> 00:35:14.159
Yeah, 86-year-old woman on a walker walking through a kitchen with ice falling out of the fridge because we got four kids, a busy household and slipping on stuff.
00:35:14.400 --> 00:35:23.760
It's and then going through the 3D design, you learn things working with part of the experience of what should go where, how it should be organized.
00:35:24.320 --> 00:35:39.440
And we ended up changing the entire design and functionality that's gonna add value to the property, it's gonna add functionality, and it's good most importantly, it's gonna add a lot more safety and stability in how our whole household operates.
00:35:39.599 --> 00:35:44.960
Yeah, and I really uh thank that to the cask construction team that's really more design build.
00:35:45.280 --> 00:35:49.280
There you go, that's what I'm looking for because anybody can build something, right?
00:35:49.440 --> 00:35:59.440
You got builders, but you're not just building a box, you're building a lifestyle and needs and wants and how it fits to those needs and wants.
00:35:59.519 --> 00:36:01.360
And not every box is going to be the same.
00:36:01.519 --> 00:36:07.360
It might be the same size and shape and this, but how they're using it and what you're putting in that box is different.
00:36:07.440 --> 00:36:08.239
That's so important.
00:36:08.320 --> 00:36:14.159
That's you hit on something so very important because you can sell these things all day long and build these things all day long.
00:36:14.239 --> 00:36:20.639
But if you're not good at that part, you know that what's that's what probably I would imagine some of your sizzle and special sauce is.
00:36:20.880 --> 00:36:21.599
Oh, yeah, yeah.
00:36:21.840 --> 00:36:22.079
100%.
00:36:22.559 --> 00:36:23.679
It's a it's everything.
00:36:23.760 --> 00:36:32.159
I mean, um in that initial design to build a stage, we'll pull in the architect, we'll pull in all the contacts.
00:36:32.239 --> 00:36:36.719
And what's cool, or contacts, I mean engineering and everything that's required in those stages.
00:36:36.800 --> 00:36:39.440
But what's really fun, it's very purpose-driven, right?
00:36:39.599 --> 00:36:43.679
Like the purpose is we're fulfilling some need in this person's life.
00:36:43.760 --> 00:36:58.159
But what's really cool is if you sit in those design meetings, there's almost nine out of ten times where this huge light bulb moment occurs where they're like, oh, if we do this, then it can open to this, and then this other thing, and this is huge domino effect that serves this greater need.
00:36:58.320 --> 00:37:09.920
And if we didn't slow down in those stages and really address the concern or the pain point, or and talk to what the solution was, that would have may have never even been available.
00:37:10.400 --> 00:37:12.719
Yeah, pre well pre-design.
00:37:14.000 --> 00:37:15.119
Was that producer rob?
00:37:15.840 --> 00:37:17.920
That was real, actually.
00:37:18.639 --> 00:37:19.679
The sound effect.
00:37:19.760 --> 00:37:19.920
Okay.
00:37:20.079 --> 00:37:22.800
I think uh look around that who was not the guy with the mustache.
00:37:22.960 --> 00:37:23.679
No, there was nobody.
00:37:23.840 --> 00:37:25.679
That was producer Rob over there.
00:37:26.159 --> 00:37:41.840
I think uh like getting very organized and clear on, you know, A, the reason you're building it, your purpose statement and how you want to use it, uh, and then aligning aligning the team to put it all together in the beginning.
00:37:42.000 --> 00:37:44.000
The pre-planning is the most important part.
00:37:44.159 --> 00:37:47.840
Everybody wants, everybody calls a contractor, it's like, hey, how much is it gonna cost?
00:37:48.000 --> 00:37:49.039
I want to build this.
00:37:49.280 --> 00:37:53.519
And what people don't realize is like you gotta you gotta slow down to speed up.
00:37:53.679 --> 00:37:56.719
You gotta slow down, get the team that's all on the same page.
00:37:56.960 --> 00:38:01.199
The number one thing we hear from architects is getting a contractor involved.
00:38:02.400 --> 00:38:15.519
Time is money because the quicker you can uh not from a quality standpoint, from an efficient efficiency standpoint, and then what especially if you're borrowing money, there's the cost of the money that you're borrowing and interest per day and et cetera.
00:38:15.679 --> 00:38:16.800
And we're gonna get into all that.
00:38:16.960 --> 00:38:21.519
I'm glad that we started talking about price because there's just some numbers that the internet says.
00:38:21.599 --> 00:38:24.960
So I want to have you give some validity to that, right?
00:38:26.159 --> 00:38:27.679
Yeah, well, oh that's great.
00:38:27.760 --> 00:38:29.360
Let's plug the website right now.
00:38:29.519 --> 00:38:31.920
Um yeah, castconstruction.com.
00:38:32.079 --> 00:38:33.679
We have all of our pricing online.
00:38:34.079 --> 00:38:41.199
Okay, you could see you could get a 90% ballpark today without doing anything.
00:38:41.599 --> 00:38:43.760
Tell me how these numbers fall into play or not.
00:38:43.920 --> 00:38:49.679
They're saying ballpark numbers for 2026, uh, garage conversions, which you guys don't do as many of those.
00:38:49.760 --> 00:38:55.760
You're you're doing a lot of ground up 60 to 120 grand, which that sounds pretty expensive for a garage conversion.
00:38:55.920 --> 00:38:57.440
I know that a lot of people are probably doing a lot too.
00:38:57.679 --> 00:38:58.639
That sounds ballpark, right?
00:38:58.719 --> 00:38:59.599
Is it really wow?
00:38:59.760 --> 00:39:00.000
Yeah, yeah.
00:39:00.320 --> 00:39:07.360
Uh a detached ADU, uh 150 to 300K, and I guess it just depends on absolutely yeah, okay.
00:39:07.840 --> 00:39:14.400
A one-story on our website, a one-story, uh, we have three options with uh one story and two-story.
00:39:14.719 --> 00:39:21.360
So there's six six prices online basically, just to get you in the right go into the right, you know, car dealership, basically.
00:39:21.440 --> 00:39:21.599
Yeah.
00:39:21.920 --> 00:39:29.280
But uh one story uh about you know three to four hundred square feet is roughly$150,000,$170,000.
00:39:29.920 --> 00:39:41.119
And a two-story, 800 square foot, so so three car garage on the bottom and 800 square foot living on the top, that's probably in you know, 300 and change.
00:39:41.599 --> 00:39:45.119
Talk about the utility part of that, right?
00:39:45.199 --> 00:39:52.800
Because there's some cases using existing, putting more utilities in, or how does that play in?
00:39:53.039 --> 00:39:54.400
Yeah, uh, big time.
00:39:54.480 --> 00:40:02.960
I mean, the pre-planning to we've done the same ADU probably four times, and that change and and the change from how much it's cost.
00:40:03.119 --> 00:40:08.239
I've done that project for 275 and 325 and everything everywhere in between.
00:40:08.400 --> 00:40:10.559
And it's it's a lot of different factors.
00:40:10.800 --> 00:40:12.079
Utility costs, right?
00:40:12.159 --> 00:40:14.880
What Duke Energy is gonna charge, yeah.
00:40:15.039 --> 00:40:25.280
Uh to hook up if transforms need to be uh upgraded or not, you know, underground sanitation, whether it needs to be scoped and replaced or it's okay.
00:40:25.440 --> 00:40:26.239
We do all the time.
00:40:26.400 --> 00:40:28.639
Because you're talking about a whole new set of utilities.
00:40:28.719 --> 00:40:31.440
There's no way piggybacking on no, you can.
00:40:31.599 --> 00:40:32.480
You can in some cases, you can.
00:40:32.719 --> 00:40:33.280
In some cases, you can.
00:40:33.440 --> 00:40:34.639
So you don't know that's the hidden thing.
00:40:34.719 --> 00:40:38.400
You don't know until you dive in and start really looking under the hood.
00:40:38.639 --> 00:40:40.400
And that's what we pre-plan for, right?
00:40:40.480 --> 00:40:49.440
We want to figure out what your why you're doing it, and then functionality versus cost is always an always an assumption and always a planned out issue.
00:40:49.519 --> 00:41:00.480
So that when we get to the end of it, I mean we have probably one or two percent change orders, and I'd say 90% of those change orders are the client wants to change the door, which we already spec'd.
00:41:00.719 --> 00:41:03.199
Just more fancier design, but not so much.
00:41:03.280 --> 00:41:07.920
Uh when you get out of pre-construction with us, you know what it's gonna cost almost to the penny.
00:41:08.159 --> 00:41:08.559
That's awesome.
00:41:08.719 --> 00:41:16.159
And if you don't want it to be far off of that number, like you don't make any changes, and that's it's it's all it's very well organized and planned.
00:41:16.239 --> 00:41:17.679
So we can fly through the build.
00:41:17.840 --> 00:41:20.559
We build an ADU in probably four months, six months.
00:41:21.519 --> 00:41:23.840
Four to six months is what we're building right now at.
00:41:24.000 --> 00:41:26.880
And it's you know, it's it's turnkey from the beginning.
00:41:26.960 --> 00:41:36.639
Um, that we're holding the customer's hand, taking accountability every step, and then and then executing on that with with with realistic expectations.
00:41:36.960 --> 00:41:39.599
Yeah, I'm on I'm on uh your website here.
00:41:39.679 --> 00:41:40.239
This is great.
00:41:40.320 --> 00:41:43.920
You even probably have some uh examples of some ones that you've done.
00:41:44.000 --> 00:41:45.840
Wow, some really nice looking work.
00:41:46.079 --> 00:41:56.000
Uh so you can that website again, cashconstruction.com, I should also point out and say that they are five-star Google rated.
00:41:56.320 --> 00:42:00.079
Uh and you've probably helped lots and lots and lots of people out there.
00:42:00.159 --> 00:42:07.840
So if you are listening and you've had cask do something for you, give them a shout out, give them a Google review.
00:42:07.920 --> 00:42:08.480
Those are important.
00:42:08.559 --> 00:42:24.639
I want to let people know, any business owners out there, Google reviews are very important for us, and it is the best compliment that you can do besides a referral, uh, because that's how a lot of people will determine, you know, um, using you uh for their business.
00:42:24.800 --> 00:42:28.239
Um it's just like I tell my agents all the time, right?
00:42:28.400 --> 00:42:42.159
If you are in the mood, if you're in the middle of the country, you've never been there before, or you're in a different area, or even in your own area, and you're hungry for a burrito and you want the best burrito near me, you're you're doing that for a reason.
00:42:42.239 --> 00:42:44.559
You're doing that because you want a burrito right now next year.
00:42:44.800 --> 00:42:51.039
So usually if people are like, hey, best ADU out there, construction out there, um, then what's happening is they're in the mood right now.
00:42:51.119 --> 00:42:53.840
So those organic leads and touches are the best.
00:42:54.000 --> 00:42:59.280
So that's always if someone's done a good service for you, please take two seconds.
00:42:59.440 --> 00:43:11.280
Well, take more than two seconds, take a few minutes and write them at just a really nice touching, but tell the truth and just go all out, you know, because that is important to any business owner, right?
00:43:11.360 --> 00:43:13.599
And they've got their their five-star rated.
00:43:14.000 --> 00:43:19.039
Uh, so just a little plug for you guys because Google reviews are very important from for my business or any business.
00:43:19.280 --> 00:43:19.679
Absolutely.
00:43:19.840 --> 00:43:28.960
Um, and on that, on that note, because buyer confidence is a big deal when it comes to before investigating back in the day.
00:43:29.119 --> 00:43:34.480
You know, if you want to learn more about something, you'd have like a contact us page and then give more information.
00:43:34.639 --> 00:43:49.119
Well, now what we're seeing with consumers, and I'm sure all of us in the room, we're all consumers, we're all buying stuff at different times, is that this the data says now that people want to research the majority of what they're gonna do before they buy.
00:43:49.280 --> 00:43:52.800
Really, post pandemic and Amazon kind of taught us that.
00:43:53.039 --> 00:43:59.519
They taught us like we wanna be research heavy, we wanna kind of drill down to what we want, and then we start reaching out to make decisions.
00:44:00.000 --> 00:44:06.480
So, what I love about Cast Construction is they don't just leave it up to people online doing their own discovery.
00:44:06.719 --> 00:44:11.199
They've created a design center opportunity.
00:44:11.360 --> 00:44:16.559
They've created upcoming events where they connect customer appreciation events.
00:44:16.719 --> 00:44:31.039
I'd love Jeff to touch on, they've got a customer appreciation event coming up next month where they get people that have already built a granny flat or a she shed or a place for their office space, what all those names are.
00:44:31.360 --> 00:44:35.519
But they you get these people together that have already been where you're going.
00:44:35.920 --> 00:44:40.000
And if you want to have confidence on what you're about to build, talk to people who've already done it before.
00:44:40.159 --> 00:44:44.719
So they get all these people together, they get their team together, and they get people just talking to each other.
00:44:44.880 --> 00:44:49.440
So you're not just entrusting the business to lead you.
00:44:49.760 --> 00:44:52.800
So this is what we'll do in this next customer appreciation.
00:44:53.039 --> 00:44:57.920
Anyone that's wearing a blue tag at the customer appreciation has built an ADU with us.
00:44:58.960 --> 00:45:04.800
Our number one source of referrals or sorry business is referrals of past projects and past customers.
00:45:05.280 --> 00:45:08.800
So we'd love for you to talk to them about what their experience has been like.
00:45:09.199 --> 00:45:13.360
What is the need that's been solved with the ADU and the and the why most importantly.
00:45:14.000 --> 00:45:16.719
I want to talk about too, because there are a lot of loan products now.
00:45:16.800 --> 00:45:24.079
They're making it easy and easier for them to um maybe it already has an existing ADA too, so that's important to point out too.
00:45:24.559 --> 00:45:33.199
Um I mean there's exception there it is it is an opportunity to even do more financing readily available because I think they're more common now, too.
00:45:33.760 --> 00:45:38.960
I I would think that the majority of the uh ADUs you're putting in, they already own them.
00:45:39.119 --> 00:45:43.679
Are there any cases where potentially they're in the process of purchasing?
00:45:43.840 --> 00:45:52.079
Maybe they're also taking on uh a reno or a 203k or a rehab loan, or if you're doing some of the you're probably majority, they already own it.
00:45:52.159 --> 00:45:53.920
But are you doing any anything like that?
00:45:54.559 --> 00:45:55.440
Yeah, absolutely.
00:45:55.599 --> 00:46:03.599
If someone's in the market and they're looking for a home but it just doesn't have that detached office that they need, then in that case we'll we'll support the lender.
00:46:03.679 --> 00:46:07.679
It can be like a construction of perm loan, is is the technical term.
00:46:07.920 --> 00:46:08.000
Yeah.
00:46:08.239 --> 00:46:13.039
But if they own the home and they want to take the equity out and build, that would be a HELOC.
00:46:13.440 --> 00:46:14.079
Those are the most common.
00:46:14.400 --> 00:46:16.079
The HELOC was the next one I was going with.
00:46:16.480 --> 00:46:29.840
So I and I think and I definitely want to invite you guys out to a team meeting at some point because we're in all these counties too, and I know you guys talked about wanting to get into other counties as well and exploring that option, and there's a real need for it in Hillsborough and Tampa Bay.
00:46:29.920 --> 00:46:31.440
Uh we do a lot in Polk County.
00:46:31.519 --> 00:46:33.519
I'm sure there's a real need in there too.
00:46:33.679 --> 00:46:41.119
Um, so especially in these rural areas, that's a hard word to say, rural, say it's got rural, rural, rural.
00:46:43.360 --> 00:46:44.719
Out where the farmers live.
00:46:45.840 --> 00:46:48.320
You know, I think there too.
00:46:48.480 --> 00:46:52.559
It's not just where you're outgrown in landlocked, too, like Pinellas, right?
00:46:52.639 --> 00:46:53.920
It makes sense to do it there.
00:46:54.079 --> 00:46:58.800
But they're if you got an acreage too, they're putting maybe a couple of them on there, right?
00:46:58.960 --> 00:47:06.400
So I'd love to have you guys out and talk to my team just from the simple fact that this could expand.
00:47:06.559 --> 00:47:15.280
Um people are looking for, I want an investment property, and show me some duplexes and triplexes and quadruplexes, fiveplexes, what's a sixplex?
00:47:15.360 --> 00:47:16.880
I don't know what that's called, an octoplex.
00:47:17.039 --> 00:47:17.519
I want it.
00:47:17.679 --> 00:47:19.679
They want it all, a 10plex, right?
00:47:19.920 --> 00:47:26.159
So they're wanting all of this and for income, income, income, but there's only so many to look for.
00:47:26.480 --> 00:47:28.320
Well, let me show you this, this, and this.
00:47:28.400 --> 00:47:29.679
I got these guys.
00:47:30.239 --> 00:47:31.440
Hey, now we're going.
00:47:31.599 --> 00:47:32.800
Cottonite show, there we go.
00:47:33.039 --> 00:47:35.360
Hey, it's like a circus, it's like a zoo, it's like the rodeo.
00:47:36.159 --> 00:47:38.559
That's what's exciting about we're working with the right team.
00:47:38.800 --> 00:47:40.320
Well, we can now show them the vision.
00:47:40.480 --> 00:47:40.960
That's it.
00:47:41.119 --> 00:47:42.639
And and that's what great companies do.
00:47:43.039 --> 00:47:43.920
Bring them to the showroom.
00:47:44.000 --> 00:47:45.679
Hey, here's the house you're considering.
00:47:45.760 --> 00:47:45.920
Sure.
00:47:46.079 --> 00:47:46.880
Here's what you want to do.
00:47:46.960 --> 00:47:50.880
They give them the little the virtual reality type goggle thing such scenario.
00:47:51.280 --> 00:47:52.400
Oh, wow, this is cool.
00:47:52.480 --> 00:47:53.039
Can I add this?
00:47:53.119 --> 00:47:53.840
Can I add that?
00:47:54.000 --> 00:47:56.880
Me, I just want to put a big hot tub inside my ADU, right?
00:47:56.960 --> 00:47:57.679
Not outside of it.
00:47:57.760 --> 00:47:58.079
I love it.
00:47:59.039 --> 00:48:01.039
I want to watch TV with the hot tub right there in the living room.
00:48:02.079 --> 00:48:02.880
Can you do that for me?
00:48:03.920 --> 00:48:04.239
All right.
00:48:04.800 --> 00:48:05.920
Somebody's, you've already done it.
00:48:06.079 --> 00:48:07.280
No, we yeah, we just did it.
00:48:08.320 --> 00:48:12.159
They put a gigantic soaker tub in the middle of their living room, and I'm like, good for you.
00:48:12.239 --> 00:48:13.599
That was a awesome shirt.
00:48:14.960 --> 00:48:16.239
Windows, beautiful view.
00:48:16.320 --> 00:48:16.880
It's incredible.
00:48:17.199 --> 00:48:19.679
Oh, they're just like doing expeditionists.
00:48:20.159 --> 00:48:21.599
Yeah, they're just like, here you go.
00:48:21.840 --> 00:48:22.320
Oh, 100%.
00:48:22.639 --> 00:48:24.400
So Taylor has an announcement for this year.
00:48:24.480 --> 00:48:25.760
We're starting to get the nose.
00:48:25.920 --> 00:48:27.519
You see everything down there, don't you?
00:48:28.960 --> 00:48:30.480
I love it down in Panels, Cam.
00:48:30.639 --> 00:48:31.440
A little bit of announcement.
00:48:31.519 --> 00:48:33.360
We're expanding our project types this year.
00:48:33.679 --> 00:48:37.360
But it's it's something that we're really excited about and sharing the news.
00:48:37.599 --> 00:48:42.000
Yeah, so uh we are we always have done quite a bit of new builds.
00:48:42.159 --> 00:48:42.639
Oh pretty much.
00:48:42.880 --> 00:48:47.360
And and we've always and we and we've always focused on ADUs as well.
00:48:47.519 --> 00:48:50.880
But uh this year, I mean, we've we've had a lot of growth last year.
00:48:51.039 --> 00:48:54.320
We plan, we're on pace to have uh another uh double.
00:48:54.480 --> 00:48:55.199
We're doubling again.
00:48:55.679 --> 00:48:57.760
Double, double, double double again this year.
00:48:58.000 --> 00:48:59.039
Wait, is that 20x?
00:48:59.599 --> 00:49:02.800
That's uh that would be that will be 20x.
00:49:03.039 --> 00:49:04.800
Scott, man, you gotta slow down.
00:49:04.960 --> 00:49:06.239
Never slow down, speed up.
00:49:06.480 --> 00:49:16.000
So we want to grow, uh, we want to grow intentionally, and so we are growing intentionally in a way that our customer journey and the customer experience is number one.
00:49:16.239 --> 00:49:17.199
You're not compromising.
00:49:17.280 --> 00:49:18.559
I like how you said intentionally.
00:49:18.639 --> 00:49:21.119
You're not this is not transactional for you.
00:49:21.199 --> 00:49:33.199
This is very relational because you know why I know that I didn't have to ask when you said, hey, a lot of our business, maybe most of our business, is re uh referral from prior uh that is not transactional.
00:49:33.599 --> 00:49:37.199
Because you did such a good job that they the best compliments are referral.
00:49:37.440 --> 00:49:37.840
Absolutely.
00:49:38.000 --> 00:49:39.119
Man, people are gonna see it.
00:49:39.199 --> 00:49:40.480
Man, I want one of these.
00:49:40.719 --> 00:49:40.880
Sure.
00:49:41.119 --> 00:49:42.079
Gotta talk to these guys.
00:49:42.239 --> 00:49:42.960
Yeah, talk to these guys.
00:49:43.119 --> 00:49:43.920
That is relational.
00:49:44.400 --> 00:49:44.559
Yeah.
00:49:45.519 --> 00:49:50.239
We made a book big push last couple years to make sure that that's what our number one focus is.
00:49:50.719 --> 00:49:51.679
But that's why you're doing so well.
00:49:51.760 --> 00:49:52.559
That's why you're exploding.
00:49:52.800 --> 00:49:58.320
If if you made it transactional, Scott, tell me that it just doesn't have the same effect.
00:49:58.639 --> 00:50:04.559
You know, turning and burning, then there's no emotion put into it, there's no feel good, warm fuzzies.
00:50:04.719 --> 00:50:08.000
That you're what you guys keep saying the word experience.
00:50:08.639 --> 00:50:11.519
And that's exactly what it is, because it is a big deal.
00:50:11.599 --> 00:50:14.000
It's not just two by fours and a roof.
00:50:14.159 --> 00:50:16.320
I mean, it is an actual life.
00:50:16.719 --> 00:50:18.800
There's a there's heart and soul behind it.
00:50:18.880 --> 00:50:27.519
There are people, whether it's money, you know, or family, you know, or or a hobby, an interest, or just your own space.
00:50:27.760 --> 00:50:32.400
It it that is something very emotional beyond the tangible part, right?
00:50:32.639 --> 00:50:46.960
Yeah, I think her personal experience is a homeowner in Florida, it's been in Florida for over 20 years, now has a growing family, has four kids, a grandmother, a 100-pound dog, you know, it's we got a lot going on in our house.
00:50:47.360 --> 00:50:55.360
And so if we didn't, if we would have approached this if we if we would have they all left me.
00:50:56.159 --> 00:51:05.440
If we would have approached this whole design build to be multi-generational without the help of X.
00:51:06.159 --> 00:51:07.119
Wait a second, wait a second.
00:51:07.199 --> 00:51:07.519
I'm sorry.
00:51:07.599 --> 00:51:10.559
He said 100-pound dog Nenis' segue to socks.
00:51:11.440 --> 00:51:12.239
I told you I was gonna get it.
00:51:12.800 --> 00:51:14.079
Yeah, get it get it on the socks.
00:51:14.800 --> 00:51:16.400
Markley, is that the 100-pound dog?
00:51:16.559 --> 00:51:18.320
Yeah, that is a tongue.
00:51:18.559 --> 00:51:20.079
He's our rescue noodle.
00:51:20.400 --> 00:51:36.639
And um, you know, we we really I didn't realize how important it was to have an expert being part of the process, but it's just so helpful to have a design direction learning.
00:51:36.800 --> 00:51:48.480
And for those, no matter where they're at in the process, whether they think they need to expand their home, whether they have extra space, whether just starting out, it's you really need more than just a contractor or a realtor.
00:51:48.639 --> 00:51:49.440
You need a team.
00:51:49.679 --> 00:52:17.119
Uh you know, and and so the partnership they're doing with architecture firms where they already have plans, even if you're talking to a contractor, what I've learned to do as a consumer and what I get to see as a business coach is that's why you independently inspect multiple companies, even if you think you have the right person, because then you get just so much more education that you can that you learn from.
00:52:17.440 --> 00:52:32.800
You you said something really quick about how important it is to have an expert and you know, especially relevant current people who are currently doing this in a successful manner, but that isn't no matter what, you know, like in real estate, I always say experience matters.
00:52:32.960 --> 00:52:39.519
You know, you can have someone who's been selling real estate for 30 years, but how many homes did he sell in the last 90 days in the last 12 months?
00:52:39.679 --> 00:52:43.039
How busy, how current, how finger on the pulse are they?
00:52:43.119 --> 00:52:46.239
How much do they really know right now, what applies right now?
00:52:46.400 --> 00:52:47.519
That's super important.
00:52:47.840 --> 00:52:49.760
And just what you said earlier.
00:52:49.920 --> 00:52:55.280
I've had business coaches, but when I came to Scott, 10x, we're moving on 20x.
00:52:55.679 --> 00:52:57.119
That is that expert.
00:52:57.199 --> 00:53:00.559
I think that's very important for us to expand upon.
00:53:00.639 --> 00:53:14.320
I mean, we've all I mean just met today for the first time, with exception of Scott, and I and it's just like we've all known each other for years because I we all have that, we're all pretty passionate about what we do, and it's giving them that experience.
00:53:14.639 --> 00:53:28.639
And you never have to tell someone you're an expert when you are, because your audience does, and when you say referrals and things of that nature, if you've got those uh Google reviews, you don't have to shout you're an expert from the mountaintop because guess what?
00:53:28.800 --> 00:53:31.679
There's a sea of experts out there, but who's the real expert, right?
00:53:31.840 --> 00:53:36.239
The real expert is the one saying they're not an expert, and the audience is saying it for them.
00:53:36.400 --> 00:53:41.280
Like because your audience said, No, these guys are the best, they're experts at what they do.
00:53:41.440 --> 00:53:44.880
So when they meet that person, hey, I'm an expert, you've got to hire me.
00:53:45.039 --> 00:53:46.239
No, they're already hired.
00:53:46.480 --> 00:53:49.920
They're hired because they were the expert, because someone else said they were expert.
00:53:50.079 --> 00:53:53.760
And I think that's what distinguishes people in this business.
00:53:54.000 --> 00:53:57.760
Uh it that's the difference differentiating factor.
00:53:57.920 --> 00:54:02.239
And so we are definitely we're we're actually, unfortunately, we've had so much time.
00:54:02.400 --> 00:54:03.039
Uh it's fun.
00:54:03.119 --> 00:54:04.880
Time flies when you're having fun.
00:54:05.119 --> 00:54:10.800
Uh, my studio office here is also um the office for many podcasts.
00:54:10.880 --> 00:54:12.800
There's a few podcasts behind us.
00:54:13.039 --> 00:54:19.840
We're definitely going to have some more shows, but I want to give a final thought around the room because unfortunately we're at that time.
00:54:21.119 --> 00:54:21.840
Should we launch that too?
00:54:21.920 --> 00:54:22.400
Should we go?
00:54:22.480 --> 00:54:23.679
Yeah, you guys are gonna come back, right?
00:54:24.000 --> 00:54:25.039
I mean, this this is amazing.
00:54:25.599 --> 00:54:30.480
So breaking news is episode, you know, this is the first of two two segments, probably talking on this.
00:54:30.639 --> 00:54:34.719
Uh, and there's people looking for a great realtor.
00:54:34.880 --> 00:54:36.079
I mean, the team here.
00:54:36.320 --> 00:54:37.199
Oh, I get a plug.
00:54:37.360 --> 00:54:38.000
Yeah, absolutely.
00:54:38.559 --> 00:54:40.159
I've got remaps.
00:54:40.480 --> 00:54:42.639
I've we we were talking about this before we started.
00:54:43.280 --> 00:54:48.000
I've known Jason for years, and the market shifts up and down, right?
00:54:48.079 --> 00:54:56.159
And there's I think I heard recently there's there were at one point there were more realtors than there were active listening listings.
00:54:56.480 --> 00:54:56.719
True.
00:54:56.880 --> 00:55:10.559
That's Jason as a business owner and leader has been able to curb up and down swings to continue putting the customer first in finding the solution for what they need.
00:55:10.960 --> 00:55:16.000
A lot of the same principles that you're advising your uh clients, we're doing the same thing here.
00:55:16.159 --> 00:55:26.480
And one stat I'll point out is uh over the past few years, 74% of licensed agents sold zero transactions, and less than one percent did double digits.
00:55:26.639 --> 00:55:28.880
So it's a flooded industry.
00:55:29.039 --> 00:55:31.199
Uh experience does matter.
00:55:31.440 --> 00:55:41.840
I know construction can be a flooded industry too, um, but like you guys plateaued, and then you and it's just like me, you had to let go and grow.
00:55:41.920 --> 00:55:48.079
I did two, and then so you wanted you wanted to go uh that extra mile.
00:55:48.159 --> 00:55:55.599
You wanted to make the experience better, but you also wanted to grow, and so having having guidance and a coach makes a big difference.
00:55:55.679 --> 00:55:57.199
You've said it right here, too.
00:55:57.440 --> 00:56:05.679
But you know, Scott, what Scott did is help you accomplish that, but that was all the ingredients were already there as far as like your want, right?
00:56:05.840 --> 00:56:07.440
Because Scott would agree with me.
00:56:07.679 --> 00:56:13.119
You can you can give them the sprinkle some pixie dust on them, but if they don't have the want, it doesn't matter what he's saying.
00:56:13.280 --> 00:56:15.119
That horse has to be very thirsty, right?
00:56:15.280 --> 00:56:19.199
Yeah, you know you're not just leading them to water, it's got to be a thirsty horse.
00:56:19.440 --> 00:56:25.599
So you I think it's important for people, whether they're thinking about buying or they've used.
00:56:25.679 --> 00:56:33.360
Did you know this stat that over 70% of people that are gonna buy their next house won't use the realtor they used last year?
00:56:33.760 --> 00:56:37.440
No, it's great news for me, unless it's my own client, but that rarely happens.
00:56:37.679 --> 00:56:50.639
You know, so uh when you have a broker, real estate broker that has a team that has the experience, it's a lifelong learner that's constantly looking to reinvest in their self and their team.
00:56:50.800 --> 00:57:00.400
These are things I've seen from you, Jason, because as as someone that's been in a lot of leadership roles that that sees hundreds of realtors all across the region.
00:57:00.639 --> 00:57:06.480
I've been called in to speak for realtor associations, and you're just a different breed.
00:57:06.639 --> 00:57:14.800
And so obviously the the success you've had in your life and in your business is a result of the stuff you're doing behind the scenes, right?
00:57:14.960 --> 00:57:15.360
It is.
00:57:15.519 --> 00:57:23.920
Well, I'm I'm gonna uh so experience is like a two-folded word because experience meaning you guys have built too many to count, right?
00:57:24.000 --> 00:57:30.400
And I've sold too many homes to count, that's experience, but then the experience for your client, right?
00:57:30.559 --> 00:57:31.920
There's our experience, right?
00:57:32.079 --> 00:57:34.719
What you need because we can negotiate, we can do this, we can do that.
00:57:34.880 --> 00:57:36.639
We've done it so many times in our sleep.
00:57:36.800 --> 00:57:40.320
We're experts, we do it day after day, month after month at high volume.
00:57:40.559 --> 00:57:47.679
That's having experience, but then giving them the experience and the very best experience, it's a twofold word.
00:57:47.840 --> 00:57:50.000
Give us some words of wisdom on the way out.
00:57:50.320 --> 00:57:52.400
Well, first off, Jason, thank you for having us.
00:57:52.559 --> 00:57:53.360
No, thanks for coming.
00:57:53.440 --> 00:57:53.920
I had fun.
00:57:54.159 --> 00:57:55.199
And thank you for your service.
00:57:55.519 --> 00:57:56.000
Oh, thank you.
00:57:56.239 --> 00:57:56.800
I appreciate that.
00:57:57.039 --> 00:57:58.719
Uh, this has been an awesome experience.
00:57:58.960 --> 00:58:02.880
It's always it's always such a joy to kind of share what gets us out of bed in the morning.
00:58:02.960 --> 00:58:07.280
Uh our purpose is to solve these problems for local members of the community.
00:58:07.360 --> 00:58:08.639
And it's you guys are doing it.
00:58:08.880 --> 00:58:10.239
Dude, it is such a fun job.
00:58:10.320 --> 00:58:18.000
It's such a fun every project is a puzzle from what the need and the why is to the property and us aligning with the customer.
00:58:18.320 --> 00:58:21.599
So it makes you guys different because it's not a job to you, it's like you love doing this.
00:58:22.000 --> 00:58:22.800
You have the passion.
00:58:22.880 --> 00:58:24.239
So honestly, we really do.
00:58:24.480 --> 00:58:25.519
That makes a huge difference.
00:58:25.599 --> 00:58:26.639
That's that experience part.
00:58:27.039 --> 00:58:27.280
Mr.
00:58:27.360 --> 00:58:29.280
Scott, final words wisdom.
00:58:30.480 --> 00:58:34.400
I just I keep thinking about people that are gonna listen to this or replay it back.
00:58:34.480 --> 00:58:43.440
And if you're in a position like I was, it's just use the resources that are available to you, you know, come to the upcoming, the next event they have in St.
00:58:43.599 --> 00:58:44.000
Pete.
00:58:44.079 --> 00:58:48.079
They always end up picking some cool brew house or some cool place in St.
00:58:48.239 --> 00:58:48.719
Pete.
00:58:48.880 --> 00:58:49.039
Yeah.
00:58:49.360 --> 00:58:49.920
So coming out.
00:58:50.320 --> 00:58:51.280
It's just exploding, by the way.
00:58:51.360 --> 00:58:52.719
I mean, there's so many cool new spots in there.
00:58:53.039 --> 00:58:53.519
It's amazing.
00:58:53.760 --> 00:58:56.559
By the way, so I mean, be able to take advantage of that.
00:58:56.639 --> 00:59:02.480
You know, might be a 30, 45 minute drive to go meet people that have already been through that experience.
00:59:02.719 --> 00:59:07.440
I just feel like I've got the benefit of being close to it because we get to meet all the time.
00:59:07.679 --> 00:59:10.559
And then uh people that want to start educating themselves.
00:59:10.719 --> 00:59:14.960
You know, you I think Jeff, you got uh an Instagram and a Facebook they can go to.
00:59:15.679 --> 00:59:17.440
Instagram is Cast Construction St.
00:59:17.679 --> 00:59:18.159
Pete.
00:59:18.480 --> 00:59:20.559
Um obviously follow us there.
00:59:20.639 --> 00:59:22.079
We're also on our website.
00:59:22.239 --> 00:59:29.119
You can um enroll to our monthly newsletter, that's where we're gonna be letting you know of the events that we're participating in each month.
00:59:29.360 --> 00:59:33.280
We'll also reach out and just let you know any common FAQs going on.
00:59:33.360 --> 00:59:36.079
And like, hey, what are things you should be thinking or or asking?
00:59:36.559 --> 00:59:37.679
So frequently asked questions.
00:59:37.920 --> 00:59:38.400
Absolutely.
00:59:38.559 --> 00:59:39.119
Yep, yep.
00:59:39.280 --> 00:59:47.599
And then Jason, what are what what what are you seeing that you want to like people that are thinking about buying, what's the first thing you want them to think about?
00:59:47.840 --> 00:59:52.239
So right now, um consumer confidence is on the rise, right?
00:59:52.639 --> 01:00:03.679
And the thing about it is is you have a lot of people that just kind of sit on the sideline and wait, but you know, maybe there's a reason for you to do that, but if you don't just have the conversation first, how do you know?
01:00:03.920 --> 01:00:10.320
Because, you know, there's you know, you've heard some of these cheesy stuffs like, hey, uh, you know, date the rate and marry the house.
01:00:10.480 --> 01:00:11.920
But there's reasoning behind that.
01:00:12.079 --> 01:00:18.079
So I think knowledge is power, and you know, none of us here are charged by the minute for our consultations.
01:00:18.239 --> 01:00:19.119
I don't, right?
01:00:19.280 --> 01:00:21.599
So a phone call's free, an email's free.
01:00:21.760 --> 01:00:24.000
You can come into the office for a free consultation.
01:00:24.159 --> 01:00:28.000
Let's sit down and look at the numbers because the numbers don't lie, people do, right?
01:00:28.400 --> 01:00:30.559
So let's figure out why you're waiting.
01:00:30.639 --> 01:00:32.960
Maybe you do need to wait, but how do you know?
01:00:33.199 --> 01:00:35.119
So you it's I'm like vanilla ice.
01:00:35.280 --> 01:00:37.039
Yo, if you have a problem, I'll solve it, right?
01:00:37.360 --> 01:00:40.000
Waiting on a standby, just waiting to say hi, right?
01:00:40.400 --> 01:00:47.360
So uh but it but that that's that's what I would say because consumer confidence thankfully is back.
01:00:47.599 --> 01:00:56.480
Um late uh rates have kind of trickled down a little bit, so you know they're even inventory, good inventory starting to dwindle down, but you've got more inventory going up.
01:00:56.719 --> 01:00:58.480
I just think it starts with a conversation.
01:00:58.639 --> 01:00:59.440
Don't be scared.
01:00:59.599 --> 01:01:09.920
If you're thinking about anything we're doing, if you're thinking about getting an action coach to 10x your business, if you're thinking about moving, buying, or selling, if you're thinking about an ADU, don't just sit there and think.
01:01:10.079 --> 01:01:11.360
Life is short, right?
01:01:11.599 --> 01:01:15.519
Let's have a conversation on if it makes sense and let's look at the numbers.
01:01:15.760 --> 01:01:16.880
The numbers don't lie.
01:01:17.039 --> 01:01:18.639
Oh man, I can actually do this.
01:01:18.800 --> 01:01:24.639
So, what we do is we give people the confidence to do it, and we give them the pathway forward.
01:01:25.119 --> 01:01:29.440
And if you don't take the time to have that free conversation, you'll never know.
01:01:29.599 --> 01:01:31.599
Oh, that was Finny right.
01:01:33.119 --> 01:01:36.400
Oh man, this was a powerful little over an hour now.
01:01:36.559 --> 01:01:40.079
Uh power hour, uh right here.
01:01:40.239 --> 01:01:41.920
So, guys, thank you so much.
01:01:42.159 --> 01:01:43.360
Yeah, thank you very much, man.
01:01:43.679 --> 01:01:53.519
Absolutely uh Scott, uh until the next time, before when we leave, we're going to go ahead and put this on the calendar so it's all synced up.
01:01:53.679 --> 01:01:55.760
We're definitely gonna do this again, right?
01:01:56.079 --> 01:01:59.199
Uh, cask construction ADU.
01:01:59.280 --> 01:02:00.480
There they'll go to.
01:02:00.960 --> 01:02:01.280
Right?
01:02:01.920 --> 01:02:02.639
Thanks for coming in.
01:02:02.800 --> 01:02:04.880
Scott Biddell, action coach.
01:02:05.199 --> 01:02:06.320
Action coach.
01:02:06.559 --> 01:02:08.320
Uh, and we got Kaylin Noonan.
01:02:08.480 --> 01:02:09.840
See, I'm not even looking at my notes.
01:02:10.800 --> 01:02:16.000
Jeff A C Z C A Z.
01:02:17.760 --> 01:02:18.480
A C D C.
01:02:18.639 --> 01:02:18.960
You got it.
01:02:19.119 --> 01:02:19.840
Hey, that's it!
01:02:20.000 --> 01:02:20.320
Yeah.
01:02:21.360 --> 01:02:23.360
Yeah, it's been a great time, guys.
01:02:23.519 --> 01:02:27.039
I learned a lot, you know, and I think we educated people.
01:02:27.360 --> 01:02:29.599
And I can't wait for our next visit.
01:02:29.760 --> 01:02:38.000
Right here at 4890 West Kennedy Boulevard in the urban center, across from what used to be the West Shore Mall, still kind of is a little bit, but there's seasons 52.
01:02:38.079 --> 01:02:39.440
There's a public next door.
01:02:39.599 --> 01:02:41.119
4890 Kennedy.
01:02:41.280 --> 01:02:42.000
Let's do this.
01:02:42.159 --> 01:02:42.559
Let's do it.
01:02:42.880 --> 01:02:45.039
Thanks for listening, and we will see you next time.
01:02:45.360 --> 01:02:46.159
Perfect.