ÜBER DIESE EPISODE
What do brands really want? Find out in this week’s episode of The Media Roundtable.
Giles Martin (EVP, Strategy, Oxford Road), Kyle Jelinek (VP, Client Services, Oxford Road), and Megan Smith (Director, Media Strategy, Tecovas) break down all the learnings from our new What Brands Want report. Together, they sift through the data on spend growth, guarantees, and podcasting’s true impact. Let’s dive in.
“"With podcasting, there's always going to be this challenge with triangulating the data points and building the story for the channel."
- Megan Smith (Director, Media Strategy, Tecovas)
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WEITERE EPISODEN IN DIESEM PODCAST
Podcasting is an amazing medium, but the industry that supports it hasn’t always been inherently brand friendly. Luckily, we have a chance to change that, thanks to the AMP Accords.
Dan Granger (CEO & Founder, Oxford Road), Giles Martin (EVP, Strategy, Oxford Road), and James Cridland (Editor,…
It seems like AI is everywhere these days. But if you look at actual usage, only 50% of Americans use AI once a week. That’s roughly the same share of Americans who used the internet back in 2001.
If AI brands want to grow, there’s a hesitancy gap they’ll need to address. According to our new stud…
Earlier this year, Forbes released its annual Top Creators list. This week, we have two of its highest-ranked names sharing their behind-the-scenes secrets. .
At Oxford Road’s CAO Summit this past July, Dan Granger (CEO & Founder, Oxford Road) welcomed two powerhouses of the creator economy: D…
One CMO, six experts, and more than a dozen different marketing headaches. Throw them all together, and what do you get? A fiery edition of Media Roundtable, that’s what.
Straight from Cannes, Dan Granger (CEO & Founder, Oxford Road) joins a panel of experts to solve every marketing challenge …
If you weren’t at this year’s CAO Summit, you missed out on a keynote speech that drew parallels between the headaches caused by banks printing their own money in the 1800s and the state of podcasting today.
Lucky for you, we’re releasing the full recording in this week’s episode of The Media Round…
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