Das Audio für diese Folge ist vielleicht defekt.
How to fix it?
ÜBER DIESE EPISODE
B2B marketers are under more pressure than ever to target and track their audiences.
In this episode, David interviews Nirosha Methananda, VP of Marketing at Influ2. Nirosha shares how her team has used the Influ2 platform to humanize their account-based marketing efforts.
Listen as David and Nirosha discuss:
- The importance of quality data.
- How personalization can help your marketing campaigns.
- When to leverage content syndication.
- What sales and marketing must do to create a great customer experience.
Check out the resources mentioned:
- Assess Your MarTech Stack
- The D3 Methodology E-book
- Manufacturing Demand by David Lewis
- Nirosha's LinkedIn
- David Lewis' LinkedIn
- DemandGen TV
- Explore DemandGen TV MarTech Demos
To hear this episode and many more like it, subscribe on Apple Podcasts, Spotify, or on DemandGenRadio.com or search for DemandGen Radio in your favorite podcast player.
Englisch
Vereinigte Staaten
VERGANGENE FOLGEN SUCHEN
Vorhandene Folgen von DemandGen Radio durchsuchen.
WEITERE EPISODEN IN DIESEM PODCAST
Customer experience is a main driver for growth.
In this episode, David interviews Traci Michel, Chief Operating Officer at Metro Credit Union. In her 14 years at Metro Credit Union, Traci has mastered the art of putting members first.
Listen as David and Traci discuss:
The importance of me…
For most companies, the focus is all about finding new logos. But as the old saying goes: “It’s cheaper to keep ‘em.”
In this episode, David interviews, Senior Strategic Advisor, Randy Latimer. Randy shares best practices for achieving your fullest revenue potential using Demand Expansion.
Li…
In episode two of our Recession Resilience Miniseries, we talk about the importance of proving marketing’s contribution through the use of analytics.
David Lewis dusts off a past episode with D3 Methodology expert, Carlos Hidalgo.
Listen as David and Carlos discuss:
How to properly communic…
In episode one of our Recession Resilience Miniseries, we explore what it means to ramp up marketing during a downturn.
David Lewis dusts off a past episode that was recorded during the height of COVID-19. He interviewed Rob Bois, former Head of Dealer Marketing at CARFAX who shared how his tea…
Rechtliche Hinweise: Der auf dieser Seite eingebettete Podcast und das Bildmaterial stammen von BDO Digital, LLC, das Eigentum seines Eigentümers ist und nicht mit Listen Notes, Inc. verbunden ist oder von diesen unterstützt wird.
BEARBEITEN
Vielen Dank, dass Sie uns helfen, die Podcast-Datenbank auf dem neuesten Stand zu halten.