ÜBER DIESE EPISODE
How well do you know your ideal reader, and how important is it that you do?
Well, to write a successful book - one that resonates with your reader and gives them the transformation or understanding they seek - it’s very important.
In this week’s episode, I dive into the nitty gritty of ideal reader work and encourage you to think past demographics and dig deeper into the psychological reasons that would prompt someone to pick up your book.
You’ll learn:
Further resources:
You can read more about understanding your ideal reader in this blog post.
Here are links to the books/authors I mention in this episode:
Apple Spotify Amazon
Subscribe to my fortnightly newsletter - The Write Stuff - full of advice on writing and publishing books in your niche.
Download my FREE PDF - 5 Steps to Plan a Bestselling Book in Your Niche
Steph’s books:
Connect with Steph:
Website: https://creatinghappywriters.com/
Instagram https://www.instagram.com/creatinghappywriters
Facebook https://www.facebook.com/creatinghappywriters
Twitter https://twitter.com/stephcaswell_
Use #creatinghappywriters
Listen to all previous podcast episodes on my website, via the podcast platforms below or by searching for 'Creating Happy Writers' on your favourite podcast provider.
Apple Podcasts
Spotify
Amazon Music
*Disclaimer: if you buy a copy of a book I have linked to in these show notes, I’ll receive a small commission as an Amazon affiliate. If you’d rather buy your books elsewhere, I completely understand.
Well, to write a successful book - one that resonates with your reader and gives them the transformation or understanding they seek - it’s very important.
In this week’s episode, I dive into the nitty gritty of ideal reader work and encourage you to think past demographics and dig deeper into the psychological reasons that would prompt someone to pick up your book.
You’ll learn:
- Why knowing what keeps your reader up at night can help you write a book that resonates - and sells!
- The difference between demographics and psychographics - and which one to spend your time on when planning your book
- Why emotions play a crucial role in our buying decisions and how you can use this to your advantage to make your book irresistible to your ideal reader
Further resources:
You can read more about understanding your ideal reader in this blog post.
Here are links to the books/authors I mention in this episode:
- Hype Yourself by Lucy Werner
- Persuasive Copywriting by Andy Maslen
- The Miracle Morning by Hal Elrod
Apple Spotify Amazon
Subscribe to my fortnightly newsletter - The Write Stuff - full of advice on writing and publishing books in your niche.
Download my FREE PDF - 5 Steps to Plan a Bestselling Book in Your Niche
Steph’s books:
- Dare to Write: How to Write a Non-Fiction Book to Grow Your Business - Amazon
- Dare to Write: How to Write a Non-Fiction Book to Grow Your Business - CHW website
Connect with Steph:
Website: https://creatinghappywriters.com/
Instagram https://www.instagram.com/creatinghappywriters
Facebook https://www.facebook.com/creatinghappywriters
Twitter https://twitter.com/stephcaswell_
Use #creatinghappywriters
Listen to all previous podcast episodes on my website, via the podcast platforms below or by searching for 'Creating Happy Writers' on your favourite podcast provider.
Apple Podcasts
Spotify
Amazon Music
*Disclaimer: if you buy a copy of a book I have linked to in these show notes, I’ll receive a small commission as an Amazon affiliate. If you’d rather buy your books elsewhere, I completely understand.
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