# Chloe Thompson

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Muddy Boots Special Guest: Chloe Thomson

Where you can find all things Muddy Boots!Website: https://www.muddyboots.net.au/Instagram: www.instagram.com/muddybootspodcast/  Facebook: Muddy Boots Podcast | Facebook 

Scaling Content Operations with Chloe Thompson, Director of Content Marketing at Visier

Chloe Thompson is the Director of Content Marketing at Visier, a people analytics and workforce intelligence platform. She joins the show to share her path from editorial to marketing and what it takes to build content foundations that actually scale. Chloe walks through the realities of content op…

The Storytelling Title Boom

In this episode of Content, Briefly, Eric Doty and Chloe Thompson dig into corporate America's latest hot job title: storyteller. Inspired by a viral Wall Street Journal piece, they unpack whether the surge in storytelling roles represents a genuine shift in how companies think about content — or j…

Where to Find the Best Content Ideas

In this episode of Content, Briefly, Eric Doty and Chloe Thompson tackle a question every content marketer faces: where do great content ideas actually come from? Spoiler — it's not keyword tools or AI prompts. Eric and Chloe walk through the internal sources they rely on most, from lurking obs…

Chasing Shiny Objects

In this episode of Content, Briefly, Jimmy Daly, Eric Doty, and Chloe Thompson reunite to tackle one of marketing's oldest challenges: how do you tell the difference between a shiny object and a real opportunity? The conversation kicks off with a LinkedIn post from Ty Magnin about Reddit citati…

3 Things AI Has Changed About Content Marketing That Aren't Going Back

In this episode, Jimmy is on to talk about his recent post, 3 Things AI Has Changed About Content Marketing That Aren't Going Back.Eric's organic traffic is a third of what it used to be, and the business keeps hitting its numbers every quarter. That disconnect says a lot about where content market…

Jimmy’s Three Glorious Months in Product Marketing

In this episode, Jimmy is on to talk about his recent post, What I Learned in My Three Glorious Months as a Product Marketer.Jimmy got three months as a product marketer at Reforge before the company got acquired, and it shifted how he thinks about content's place in a business. Product marketing s…

Be the one who actually cares about content

An okay blog post now takes 30 seconds and one click. That has changed the argument content marketers have to make to leadership, from defending whether content should exist to defending how many hours it's worth spending to make something genuinely good. Eric Doty and Chloe Thompson make the c…

Writers in a video-first world?

Seven out of ten content marketing job postings now mention video. That stat kicks off a discussion with Eric Doty, Chloe Thompson, and Ruth Favela on whether video is becoming a required skillset for content marketers.This episode is sponsored by Wistia.Most content marketers don't struggle to cre…

Adeline Mowbray Audiobook by Amelia Opie

https://libranovo.com/free Listen to free audiobooks with a 30-day free trial! Title: Adeline MowbrayGenres: Science Fiction & Fantasy, Fiction & Literature, Classics, HistoricalAuthor: Amelia OpieNarrator: Chloe Thompson, Miles TurnerRelease date: 02-28-2025Length: 10:43:19Language: EnglishPublish…