Building the Future: How Podium is Transforming Architecture

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Hi, everyone. Welcome to the podcast, Transformational
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Architecture, Engineering, and Construction.
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And joining me today on the podcast, I'm really
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thrilled, is David Chow. Now, David is the Chief
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Product Officer for Podium, Podium .io. And I
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think Podium represents one of the most important
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and possibly game -changing technologies for
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our world going forward. Now, we all know The
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challenges that we face in developing and architecture,
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engineering and constructing buildings. We all
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know about cost and schedule and overruns and
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quality and all the problems because those problems
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have been with us forever. And while we've seen
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some incremental technology changes, nothing
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has had the impact that we've seen in other industries
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where technology has had such an oversized impact.
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to their future game -changing impact. So today,
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what we're going to do is we're going to jump
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into this idea is what kind of technology is
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needed. And I think Podium represents one of
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them. And I'm super excited to have David here
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with us. So David, again, welcome to the podcast.
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And I'd really like to start with a very simple
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question. What is it that makes Podium so important?
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Thanks, Bill. Thanks for having me on the podcast.
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But yeah, let's jump into it, right? Because
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like you're saying, right, there are a lot of
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tailwinds that are driving, that's the driving
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force for developers in the industry right now,
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right? If you just take some simple examples,
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you know, data centers, you hear about it every
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day, right? AI is driving that demand, right?
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We need more data centers to house the chips
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to drive the demand for ILMs, you know. what
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that can do to change the economics and how industry
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works. And then there's also, and there's a huge
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tailwinds around residential as well. You look
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at India, the demand for residential. Units,
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right? Really, you know, it's all about urbanization,
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right? Rapid urbanization of that country. California
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is facing high demands in that as well with the
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recent fires. There is the Olympics coming up.
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Demand for housing is there. Similarly, we see
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that in the Middle East. Talents are really high,
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right? We need to get moving. And like you said
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earlier, the problems haven't changed. The problems
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really haven't changed, right? And what is the
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industry sort of crying out for? is this idea
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that we need certainty in how we build and what
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we build, and we need to do it fast. And there
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are headwinds as well that you need to deal with
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because as those demands are there, you also
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need to ensure... This industry is a multi -stakeholder
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industry, right? So there are aspects of community,
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compliance with authorities, making sure that
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what the developers are doing is not just chasing
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the dollars, but creating an environment. buildings
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that are going to be, that meet the compliance
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rules and regimes that you need, right? So, you
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know, things like, is there enough parking, right?
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Are there setbacks, right? Is it fireproof? Is
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it seismic proof? So those aspects need to be
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there. So there is, you know, there's a lot of
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towering, right? There are headwinds against
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it and there's friction, right? There's friction
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of doing that business. What we're doing with
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Podium is trying to tackle that head on, right?
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It's really trying to change to go, okay, how
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do we allow these things, right? to meet the
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demand, that certainty, right, but meet it in
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a way that also tackles the challenges of the
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friction of the, you know, the compliance regimes.
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And really, you know, you look at the state of
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the software right now, right, they are largely
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just siloed tools, right, siloed tools that are
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focused on the middle section of the industry.
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About, you know, the part about the building
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and the building, the building, right, there's
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not much there really to serve. The developers
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at the front end, right? The guys that are looking
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at this, you know, this demand challenge, right?
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And trying to make sure that they can meet this
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demand challenge in a way, in a shorter timeframe,
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right? To kick off the, you know, the building
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of the building earlier, faster, but do that
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with certainty. Certainty on costs, on revenue
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and certainty on compliance. That's why, that's
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why Paradium is so important, right? The software
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out there right now is just not serving, right?
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It's not serving the front end enough for us.
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to meet those demands. And so all that's great.
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I really liked, first of all, you didn't talk
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just about the challenges. You talked about the
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opportunities. And I love this idea that there
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are more opportunities than ever before for developers
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and architects, engineers and construction people
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in data centers and in housing. And I think it
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is quite incredible just... the volume of opportunities,
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the challenges still remain. Podium as a technology
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is trying to address how you do that faster,
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better, cheaper. So how does Podium do that?
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What does it do to actually ease the burden of
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what it takes to go better? faster, cheaper.
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Yeah, let's talk about that. And I think as a
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software geek, it gives me a bit of chance to
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geek out on the topic as well. Yeah, so let's
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look at how HODM does that and sort of why the
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software out there does not do that right now,
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right? Because, you know, we know... Like, this
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issue knows about BIM. So BIM, right, BIM is
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a great framework, sort of invention that's been
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put together by, you know, the guys at Autodesk
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and Revit, right? And it does truly capture all
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aspects that you need to understand to build
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a building and to build it well, right? Both
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the building, the asset and the noun, and the
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building, the process and the verb, right? So,
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yeah, BIM does articulate well all those aspects
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to do it. But when you want to look at the problem,
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you sort of need to look at it from a point of
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view that let's not replicate the existing processes
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of the industry in software. Because essentially
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a lot of software out there is still doing that.
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It's taking what people used to do on pen and
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paper, drawing drawings, submitting drawings,
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sharing drawings with other people, whether it's
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the architect or the guys on the site building.
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It's just movement of paper and drawings around.
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And really a lot of software out there is still
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trying to do that. It's just digitizing that
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process. So what Padmin tried to do was to look
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at it. Why don't we look at it? and take the
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information and the concepts of bin, right, and
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try to build it up, build it back up from a data
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perspective to go, okay, what, so let me simplify
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the problem down, right? I do what physicists
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do when they look at a problem of the messy real
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world, right? Simplify it down into the base
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constituents and build the complications back
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up. So you think about the challenge from a developer's
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point of view, right? What they want to do is
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take a space, right, an empty plot of land and
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create a building. more spaces right so what
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that is about is a system of spaces right take
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a hundred let's say a thousand square meters
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and make another you know another few thousand
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square meters above it right make use of the
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air above right so that is all about making a
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system of systems right And that system of spaces,
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right, it's just a building. That is literally
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what a building is, right? It's a bunch of spaces
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that humans can do activity on, whether it's
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for economics to make money or to live, right?
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It's just a system of spaces, right? And then
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what does it take to build that system of spaces?
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Again, simplifying it, it's down to the parts
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that suppliers bring in to make the building.
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So again, if you think of it, that's just another
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set of systems. So really what the software needs
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to do and tackle is just systems all the way
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up and systems all the way down. From the system
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of spaces, right, and what serves those spaces?
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It's the structural system. What are the beams,
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columns and slabs that hold up and create the
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system of spaces that people occupy and attend?
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And then there's systems in vertical, vertical
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transport systems, HVAC, all of those are different
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systems in play, right? And you can take that
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all the way down to something like a simple screw.
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A screw is a fixing system. It's got geometry.
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But the more important thing about a screw is
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to understand its gauge, its shaft length, how
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deep it is, and what type of head is on the top
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of the screw, right? Because that tells you how
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that thing can be used to assemble and create
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the structure that you need, right? And then
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you take that idea all the way back out. A bathroom
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pod, pre -manufactured off -site. itself is just
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a system all you need to do is understand you
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know where are the connection points for the
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power where's the connection points for the you
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know the clean and gray water to go in and out
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and that's how how we thought about podium is
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to look at it from the grounds up about the data
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how do you connect those right how then and then
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also how do you ensure that once you understand
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how those data operates the key then is to automate
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it and the key to automating it is automating
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it from the very start of the process. So I think
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one of the things that are missing when you look
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at BIM and how the industry uses it, it sort
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of tackles the problem mid -stream, right? It
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doesn't tackle the problem early enough when
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the decisions that needs to be made, right? And
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decisions are made at the front through the developer's
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lens in terms of what is my design intent, right?
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What do I want to create, right? And how does
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that... intent of creation, seed the system of
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systems to really allow us to automate the process,
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right, to create all the data downstream, right?
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So that's what Podium is trying to do, right?
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It's rethinking how we deal with it, right, and
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go, okay, you know, you want to create this data
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to drive certainty in demand, and you need to
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create it quickly, right, and accurately and
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deterministically. right so you really need automation
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right you really need automation and you really
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need to start at the start of the process and
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that's the problem we've been tackling in podium
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and i think we've nailed it right we know how
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to do it right we've got the software platform
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to do it right in terms of using automation ai
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to drive that automation and creation of data
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that gets that certainty for the developer and
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all the downstream players and stakeholders it's
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not just But just about the developers, the designers,
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the engineers, the authorities, right? The community
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who wants to, has a stake in the whole process.
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Our data can prove it and produce the information.
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Podium can produce the information automatically
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and that is accessible, visible to the stakeholders
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that need it. So that's... That's pretty interesting
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that the way you look at it is you're not really,
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not really getting rid of any, anybody in the
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process. You still have developers, you still
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have architects, you have engineers, you'll have
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construction people. All through the process,
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you're not getting rid of people, but you are
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automating the process itself. They still make
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the final decisions in the end. Maybe 30 years
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from now, it'll be, they're not necessarily,
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but we're nowhere. That's not going to happen.
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So, but. The fact is that you also talked about
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it's a platform that allows all these people
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to communicate and it's a platform for data.
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So, I mean, people throw this term platform around
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fairly loosely. Tell me from your perspective,
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is that. Podium, you're saying, is more than
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a tool. It's a platform. So what do you mean
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by a platform? And what does a platform do that
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a tool doesn't? Yeah, let's look at it. Yeah,
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yeah, perfect, right? And to me, if I really
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want to boil down, what is the true essence and
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definition of a platform, right? It's all about
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reducing friction, right? Reducing friction for
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whatever is interacting with it, right? It can
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be people. It can be processes. It can be other
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systems. And that's how we've built Podium. We
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focus on looking at Podium as a platform, a platform
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for the data needed and a platform for the automation
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needed. So you're absolutely right in saying
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that our automation is really about assisting
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and helping create the data needed for the individuals
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that want to consume it. And why is it a platform?
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And why is the platform needed? This is a very
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long -lived process, this industry. It takes,
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right now, it takes three to five years to build
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a building. A significant chunk of that is in
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the design of the building. What Podium is doing
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is actually reducing that cycle of design of
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the building by a fair chunk, a massive chunk
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of time. But the entire process is long -lived.
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If you really want to think about... How do you
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make the process better and really change the
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industry? A platform is needed in various senses,
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right? You need to connect all these stakeholders
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over that long period of time, right? And you
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sort of can't do that in an analog fashion. The
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existing process of exchanging documents just
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doesn't work. And you also need a platform from
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a perspective of how do you use data to feed
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back and feed the loop of doing better next time?
00:13:24.549 --> 00:13:27.620
We build cars and automotives. Kaka Automotive
00:13:27.620 --> 00:13:30.259
will build airplanes by iterating on the next
00:13:30.259 --> 00:13:32.740
airplane, right? You don't redesign that airplane
00:13:32.740 --> 00:13:34.460
from scratch, right? Each time you create one,
00:13:34.519 --> 00:13:36.559
you design the airplane, right? But we tend to
00:13:36.559 --> 00:13:39.000
do that for buildings, right? Every time we build
00:13:39.000 --> 00:13:41.220
a new building, it feels like it's bespoke and
00:13:41.220 --> 00:13:43.220
you run through the same processes and stuff
00:13:43.220 --> 00:13:45.500
like that again, right? There is, you know, project
00:13:45.500 --> 00:13:49.559
is truly king in the property world. What we
00:13:49.559 --> 00:13:53.120
want to do is find a user platform to allow that
00:13:53.120 --> 00:13:55.460
project to still drive, right? But at the end
00:13:55.460 --> 00:13:56.860
of the day, you want that information and the
00:13:56.860 --> 00:14:01.080
data to then inform you and simplify and make
00:14:01.080 --> 00:14:03.460
and build a building next time for the next couple
00:14:03.460 --> 00:14:07.059
of people. And that is why platform is important.
00:14:07.600 --> 00:14:10.039
Paradigm has been focused on is building the
00:14:10.039 --> 00:14:12.600
application at the start of that platform to
00:14:12.600 --> 00:14:17.299
make it easier to do design and make it faster.
00:14:17.340 --> 00:14:21.120
Do it within minutes, not in weeks or months.
00:14:21.279 --> 00:14:24.299
And I like that because... In the end, you're
00:14:24.299 --> 00:14:26.220
not, again, you're getting rid of some of the
00:14:26.220 --> 00:14:29.059
tools that people use, but there'll still be
00:14:29.059 --> 00:14:33.879
people using tools to do their job. But as a
00:14:33.879 --> 00:14:37.440
platform, your platform integrates the output
00:14:37.440 --> 00:14:41.639
of those tools backed into the system so that
00:14:41.639 --> 00:14:46.460
it moves along. I can't tell you on how many
00:14:46.460 --> 00:14:49.320
projects I see where the amount of time that's
00:14:49.320 --> 00:14:52.399
spent integrating tools. and data from tools
00:14:52.399 --> 00:14:55.960
is everybody goes back down to PDF and you lose
00:14:55.960 --> 00:14:59.639
that context. So it's quite fascinating to see.
00:14:59.860 --> 00:15:03.659
But yeah, we've been good. Yeah, I guess I sort
00:15:03.659 --> 00:15:05.860
of missed one of the points you just mentioned,
00:15:05.899 --> 00:15:07.720
is that one of the things we've been focused
00:15:07.720 --> 00:15:11.139
on with Podium, that platform aspect, is that
00:15:11.139 --> 00:15:13.620
there is an incumbent set of tools out there
00:15:13.620 --> 00:15:17.960
that is important. driven by the consultants
00:15:17.960 --> 00:15:21.080
that needs to do the final leg of certification
00:15:21.080 --> 00:15:25.220
of different parts of the building process. Whether
00:15:25.220 --> 00:15:27.840
the structural engineer certifying that the roof
00:15:27.840 --> 00:15:29.419
on top of my head is not going to fall down on
00:15:29.419 --> 00:15:32.960
me, the architect, the M &E engineers that ensures
00:15:32.960 --> 00:15:35.620
the fluid flows through pipes are going to make
00:15:35.620 --> 00:15:38.279
the heating demands, the fire protection system
00:15:38.279 --> 00:15:42.580
is sufficient in the case of emergency. So those
00:15:42.580 --> 00:15:45.279
guys are all needed. And existing tools that
00:15:45.279 --> 00:15:47.659
they use is also needed, right? So what Podium's
00:15:47.659 --> 00:15:49.600
not trying to do is replace those tools, right?
00:15:49.960 --> 00:15:53.399
Because that also doesn't work. It is a, these
00:15:53.399 --> 00:15:55.720
things are well embedded and they're well embedded
00:15:55.720 --> 00:15:58.559
for a really very meaningful way, right? So you're
00:15:58.559 --> 00:16:02.000
right. We need to make sure that from a Podium's
00:16:02.000 --> 00:16:03.960
perspective, a platform's perspective, right?
00:16:04.039 --> 00:16:06.840
You're playing into an existing ecosystem, not
00:16:06.840 --> 00:16:10.490
trying to replace it. I want to a little bit
00:16:10.490 --> 00:16:11.990
of a curveball because I didn't tell you I'd
00:16:11.990 --> 00:16:14.470
throw this question at you. But I think you talked
00:16:14.470 --> 00:16:16.590
a little bit about automation and you've talked
00:16:16.590 --> 00:16:19.590
a little bit about AI. So tell me a little bit
00:16:19.590 --> 00:16:23.830
more about that, because what I heard is, you
00:16:23.830 --> 00:16:25.509
know, tell me how the following fit together.
00:16:25.669 --> 00:16:28.049
I mean, you have a lot of algorithms that do
00:16:28.049 --> 00:16:31.269
automatic generation. You've got deterministic
00:16:31.269 --> 00:16:36.480
AI to. do automation you've got gen ai to do
00:16:36.480 --> 00:16:39.700
something else and then you've got a gentic ai
00:16:39.700 --> 00:16:43.159
you know how do these things what are you using
00:16:43.159 --> 00:16:46.659
of those any at all and how do they fit together
00:16:46.659 --> 00:16:49.179
and what do you use each to solve what kind of
00:16:49.179 --> 00:16:51.159
problem yeah no no very good question people
00:16:51.159 --> 00:16:54.019
uh so so you look at it yeah so you mentioned
00:16:54.019 --> 00:16:59.460
deterministic ai right so so that's um it is
00:16:59.929 --> 00:17:03.070
It's a fun stage where the industry is that way.
00:17:03.210 --> 00:17:06.230
Really, you're not AI unless you're based on
00:17:06.230 --> 00:17:09.829
an LLM or agentic. That's sort of the message
00:17:09.829 --> 00:17:15.650
out there. People tend to forget there are existing
00:17:15.650 --> 00:17:18.630
models of the good old -fashioned AI, I would
00:17:18.630 --> 00:17:22.970
say. That is still out there. So what Podium
00:17:22.970 --> 00:17:26.490
is looking at, the deterministic part must be
00:17:26.490 --> 00:17:28.730
there. Why it must be there is what we talked
00:17:28.730 --> 00:17:31.849
about earlier. There is, you're not going to
00:17:31.849 --> 00:17:34.250
replace the human certification or the organizational
00:17:34.250 --> 00:17:37.670
certification process for this industry in the
00:17:37.670 --> 00:17:41.109
short and medium term. And to do that, it needs
00:17:41.109 --> 00:17:43.529
to be deterministic, auditable and traceable.
00:17:43.630 --> 00:17:47.950
So any element of probabilistic nature, if any
00:17:47.950 --> 00:17:50.769
of these guys that need to certify gets a sense
00:17:50.769 --> 00:17:53.109
that's any hallucination involved, then you're
00:17:53.109 --> 00:17:54.990
out of the game and out of the equation, right?
00:17:55.450 --> 00:17:59.609
So, yeah, you know, we were recently in an interesting
00:17:59.609 --> 00:18:03.609
sort of, with last October with their first sort
00:18:03.609 --> 00:18:06.670
of innovation event, right? We were in there
00:18:06.670 --> 00:18:08.670
talking about Podium and a lot of the conversations
00:18:08.670 --> 00:18:11.430
ended up with, you know, they're a group of engineers,
00:18:11.630 --> 00:18:15.349
right? So they really enjoyed the talk about
00:18:15.349 --> 00:18:17.869
the deterministic AI, right? Because they know
00:18:17.869 --> 00:18:21.240
they need to certify, right? So the other part
00:18:21.240 --> 00:18:23.799
is then, once you've got that AI foundation,
00:18:24.240 --> 00:18:28.140
the deterministic precision engine, then you're
00:18:28.140 --> 00:18:30.460
in a position where you can then look at, how
00:18:30.460 --> 00:18:34.099
do I add the LLMs models, the agentic models
00:18:34.099 --> 00:18:38.339
over and above that to then really drive the
00:18:38.339 --> 00:18:41.680
other part of the friction I talked about earlier
00:18:41.680 --> 00:18:44.980
is the consumption approach. How do you consume
00:18:44.980 --> 00:18:48.660
all that data? in a way that's meaningful to
00:18:48.660 --> 00:18:51.380
all your different stakeholders. A person in
00:18:51.380 --> 00:18:55.599
the community does not understand all the learnings
00:18:55.599 --> 00:18:58.279
that a structural engineer has gone through to
00:18:58.279 --> 00:19:02.440
make his certification. So you need to find a
00:19:02.440 --> 00:19:05.319
path for all these stakeholders to consume that
00:19:05.319 --> 00:19:08.599
information in an easy way that makes sense to
00:19:08.599 --> 00:19:11.039
them. And I think that's where the sort of assisted
00:19:11.039 --> 00:19:14.420
AI, what we're considering as assisted AI, on
00:19:14.420 --> 00:19:17.619
top of determinism. comes into play right how
00:19:17.619 --> 00:19:20.019
do you allow all these other stakeholders right
00:19:20.019 --> 00:19:22.220
to understand what you're building how you're
00:19:22.220 --> 00:19:24.339
building it and that's where you can use the
00:19:24.339 --> 00:19:27.559
llms the agentic systems to help you out there
00:19:27.559 --> 00:19:30.559
and then the next step in the puzzle right is
00:19:30.559 --> 00:19:33.079
once when you've got that down right how do you
00:19:33.079 --> 00:19:38.000
start augmenting it to allow a more a stakeholder
00:19:38.000 --> 00:19:40.720
that's fairly technical but but not down into
00:19:40.720 --> 00:19:44.490
detail to then manipulate the deterministic AI
00:19:44.490 --> 00:19:47.509
in a way that they can be more inventive and
00:19:47.509 --> 00:19:49.890
think about more creative options out there.
00:19:50.089 --> 00:19:52.789
Because those creative options are in the heads
00:19:52.789 --> 00:19:55.450
of people with experience that want to use it,
00:19:55.509 --> 00:19:57.670
but they might not have the depth. So it allows
00:19:57.670 --> 00:20:00.730
you to connect the broad experience with the
00:20:00.730 --> 00:20:03.529
deep deterministic experience that Podium brings.
00:20:03.829 --> 00:20:06.369
You know what I love is, and this gets back to...
00:20:06.670 --> 00:20:09.750
Realistically, again, we're not going to displace
00:20:09.750 --> 00:20:11.829
the talents of the people out there doing the
00:20:11.829 --> 00:20:15.549
work. But essentially the friction in this is
00:20:15.549 --> 00:20:17.890
that you've got so many people that need to be
00:20:17.890 --> 00:20:21.170
involved in everything from conceptualizing to
00:20:21.170 --> 00:20:24.170
final approvals on a building. But each brings
00:20:24.170 --> 00:20:26.390
a different set of talents. Podium as a platform
00:20:26.390 --> 00:20:28.650
lives through the whole thing, but it allows
00:20:28.650 --> 00:20:33.329
everybody to participate. and gets rid of the
00:20:33.329 --> 00:20:36.809
lack of clarity on, or the fact that everybody's
00:20:36.809 --> 00:20:39.569
living in a bubble in a project today. The platform
00:20:39.569 --> 00:20:41.730
becomes the thing that everybody sees, and by
00:20:41.730 --> 00:20:48.589
using Gen AI, LLMs, Genic AI, you can help to
00:20:48.589 --> 00:20:51.329
allow everyone to understand everything going
00:20:51.329 --> 00:20:55.349
on in a more cohesive way as a result. I think
00:20:55.349 --> 00:20:57.549
that's brilliant, actually. I don't know if people
00:20:57.549 --> 00:20:59.640
will... completely understand how brilliant that
00:20:59.640 --> 00:21:02.799
is. But I think that that is truly brilliant.
00:21:02.859 --> 00:21:05.700
Once people realize it, then they realize the
00:21:05.700 --> 00:21:08.539
power of a platform for them is it makes their
00:21:08.539 --> 00:21:13.240
team more productive. So everyone can get over
00:21:13.240 --> 00:21:15.740
why they need the platform and not be threatened
00:21:15.740 --> 00:21:21.450
by it. Even if you look at what GPT and Gemini
00:21:21.450 --> 00:21:24.569
has brought, part of the magic is it's brought
00:21:24.569 --> 00:21:28.789
the accessibility of all the data in the internet
00:21:28.789 --> 00:21:31.589
together. So you ask the questions that you want
00:21:31.589 --> 00:21:34.490
to know about in a way that you're ready to consume.
00:21:34.670 --> 00:21:37.849
Your expertise does not match the expertise of
00:21:37.849 --> 00:21:40.509
the guys that have produced the data. So it really
00:21:40.509 --> 00:21:44.569
sort of creates that bridge, like you're saying.
00:21:46.000 --> 00:21:48.680
I think where people will struggle is as movies
00:21:48.680 --> 00:21:51.900
are fully automated and people use Gen AI to
00:21:51.900 --> 00:21:54.880
make a movie. I think that they, you know, people
00:21:54.880 --> 00:21:56.519
will say, well, why can't I create buildings
00:21:56.519 --> 00:21:58.880
that way? I think the thing that they'll find
00:21:58.880 --> 00:22:01.779
is that, you know, you don't need to be absolutely
00:22:01.779 --> 00:22:04.440
perfect on the physics in a movie. You know,
00:22:04.440 --> 00:22:09.160
small, small, small problems don't become a problem.
00:22:09.259 --> 00:22:11.799
When you build a building, small problems become
00:22:11.799 --> 00:22:16.750
disasters. So you can't. You can be the creative
00:22:16.750 --> 00:22:19.250
thing in a movie, but that doesn't translate
00:22:19.250 --> 00:22:22.230
into ensuring the physics work. And you still
00:22:22.230 --> 00:22:25.009
have to use other techniques to get there. So
00:22:25.009 --> 00:22:28.769
I think that's fantastic. But, you know, you
00:22:28.769 --> 00:22:30.890
started to talk about working with customers
00:22:30.890 --> 00:22:34.230
and demonstrating this and early pilots. And
00:22:34.230 --> 00:22:38.049
so, you know, what are the early customers saying
00:22:38.049 --> 00:22:41.049
about Podium? What do they like? What do they
00:22:41.049 --> 00:22:43.450
want to see? What guidance are they giving you?
00:22:43.529 --> 00:22:46.069
What excites them the most? I mean, what kind
00:22:46.069 --> 00:22:48.690
of feedback do you get when you first show it?
00:22:48.750 --> 00:22:51.349
What kind of feedback do you get when they start
00:22:51.349 --> 00:22:53.789
to dig in? What kind of feedback do you get when
00:22:53.789 --> 00:22:56.710
they start to use it? Who gets the most excited
00:22:56.710 --> 00:23:00.789
about using it? What can you tell us about that?
00:23:01.150 --> 00:23:06.049
I think the general feedback, we always do live
00:23:06.049 --> 00:23:08.450
demos to our customers, right? And the first
00:23:08.450 --> 00:23:10.809
feedback we generally get They are truly amazed.
00:23:11.170 --> 00:23:15.150
They go, wow. They go, okay, you've just taken
00:23:15.150 --> 00:23:20.210
my brief. You told me you want this many apartment
00:23:20.210 --> 00:23:23.720
units in a building. Within minutes, we generate
00:23:23.720 --> 00:23:26.640
it down to the structural details, right? And
00:23:26.640 --> 00:23:29.319
sometimes, you know, that wow starts to translate
00:23:29.319 --> 00:23:31.819
to, okay, oh, wait, wait, is this a generative
00:23:31.819 --> 00:23:34.160
model? Did you use an element to create this?
00:23:34.279 --> 00:23:37.119
And then the next wow comes when we show them
00:23:37.119 --> 00:23:40.500
the individual beams and columns, right? They
00:23:40.500 --> 00:23:44.380
contain all the data that a structural engineer
00:23:44.380 --> 00:23:47.420
will want to see, right, if they're going to
00:23:47.420 --> 00:23:49.940
approve the structural integrity of the building.
00:23:50.430 --> 00:23:52.549
It contains all the data that they use in their
00:23:52.549 --> 00:23:56.210
existing downstream tools like ETABS, finite
00:23:56.210 --> 00:23:58.990
element analysis to check the building. And we
00:23:58.990 --> 00:24:01.569
show them that we can integrate it straight into
00:24:01.569 --> 00:24:04.789
ETABS. So the first sort of what I call is, yeah,
00:24:04.849 --> 00:24:08.440
they are amazed. as to what we can do, right?
00:24:08.559 --> 00:24:10.440
Because there's truly no software out there right
00:24:10.440 --> 00:24:14.759
now that does that fully coordinated design of
00:24:14.759 --> 00:24:16.740
an engineering building. We're the only ones
00:24:16.740 --> 00:24:19.099
that are taking on that challenge. But then the
00:24:19.099 --> 00:24:25.920
flow becomes two ways. One of it, it is somewhat
00:24:25.920 --> 00:24:30.779
confronting because it does confront the status
00:24:30.779 --> 00:24:34.680
quo of how the process works right now. But to
00:24:34.680 --> 00:24:37.859
me, that's very enlightening and very comforting
00:24:37.859 --> 00:24:41.599
in a way that one particular customer that we
00:24:41.599 --> 00:24:43.519
talked to in the Middle East was looking at it
00:24:43.519 --> 00:24:47.180
and going, and they saw what we do in producing
00:24:47.180 --> 00:24:51.339
a bill of materials for the structure of a building
00:24:51.339 --> 00:24:53.519
in a matter of minutes. And he was saying, whoa,
00:24:53.799 --> 00:24:57.900
you guys have just changed my development process.
00:24:58.140 --> 00:25:01.950
You've taken me from gate one to gate six. And
00:25:01.950 --> 00:25:04.589
usually from gate one to gate six, it takes them,
00:25:04.589 --> 00:25:06.769
you know, eight weeks, more than eight weeks,
00:25:06.829 --> 00:25:10.170
right? It's to the point where they go, you can
00:25:10.170 --> 00:25:12.750
create a bomb to allow me to submit to my supply
00:25:12.750 --> 00:25:15.549
chain to get a quote, a packaging tendering quote
00:25:15.549 --> 00:25:19.289
for the building. So that's what they're saying.
00:25:19.410 --> 00:25:22.809
What the customers are telling us is, I need
00:25:22.809 --> 00:25:26.049
to absorb this and think about how my processes
00:25:26.049 --> 00:25:28.569
can change, right? How do I redo my business?
00:25:29.079 --> 00:25:33.240
And then the other sort of stream that they go
00:25:33.240 --> 00:25:37.839
down to is then they want more. So I'll be clear.
00:25:38.980 --> 00:25:41.500
Podium's automation takes you a fair way through
00:25:41.500 --> 00:25:45.200
the process. But it doesn't eliminate people
00:25:45.200 --> 00:25:47.940
out of the equation. It just means they're doing
00:25:47.940 --> 00:25:51.980
less of the basic grunt work. The rinse and repeat
00:25:51.980 --> 00:25:55.019
work that they used to do. The physics of the
00:25:55.019 --> 00:25:58.319
world hasn't changed. And a lot of that is the
00:25:58.319 --> 00:26:00.380
grant work. So we've automated that. But then
00:26:00.380 --> 00:26:02.559
they look at it and go, oh, you've done 80 %
00:26:02.559 --> 00:26:05.839
of it. Can you do another 10 %? Can you take
00:26:05.839 --> 00:26:09.740
me to 95? Can you take me to 97? And that level
00:26:09.740 --> 00:26:14.740
of detail then creates, it's sort of this wow
00:26:14.740 --> 00:26:18.579
factor. Now I want you to do everything, right?
00:26:19.180 --> 00:26:21.500
And then you get sort of that mixed sort of customer
00:26:21.500 --> 00:26:24.259
reaction, right? So you go, okay, you know, if
00:26:24.259 --> 00:26:27.480
you look at some, sometimes you talk to the C
00:26:27.480 --> 00:26:29.299
-levels, they go, okay, automate it all the way.
00:26:29.339 --> 00:26:33.759
But, you know, we are quite direct and open to
00:26:33.759 --> 00:26:35.440
saying, you know, the full automation all the
00:26:35.440 --> 00:26:38.140
way is not going to happen, right? You still
00:26:38.140 --> 00:26:40.480
need some of these people. You still need the
00:26:40.480 --> 00:26:42.240
people in your organization to take it all the
00:26:42.240 --> 00:26:44.299
way, right? And then, yeah, then that's sort
00:26:44.299 --> 00:26:47.690
of. So really when we're talking about customers,
00:26:47.849 --> 00:26:50.170
we're really truly hitting that sort of hard
00:26:50.170 --> 00:26:54.789
fact zone of looking at and working with our
00:26:54.789 --> 00:26:58.769
customers to go, okay, how do I adopt this? And
00:26:58.769 --> 00:27:01.950
how do I do the business transformation change
00:27:01.950 --> 00:27:04.869
that is needed to adopt this? And to me, that's
00:27:04.869 --> 00:27:07.589
a really good position for a product like ours
00:27:07.589 --> 00:27:09.769
to be in. So we're helping these organizations
00:27:09.769 --> 00:27:13.380
really change how they're doing business. faster
00:27:13.380 --> 00:27:16.220
with more certainty, right? And, you know, and
00:27:16.220 --> 00:27:19.180
really they can add the element of expertise
00:27:19.180 --> 00:27:22.200
and creativity over the top of what Podium is
00:27:22.200 --> 00:27:24.660
doing. But you are a real platform, given how
00:27:24.660 --> 00:27:26.759
the customers are talking and using. So that's
00:27:26.759 --> 00:27:30.480
very, very good that you've really proven it
00:27:30.480 --> 00:27:33.160
out. Now you've got to get it in the hands of
00:27:33.160 --> 00:27:35.900
customers using it. So that's a good position
00:27:35.900 --> 00:27:39.920
to be in. So, you know, maybe just building on
00:27:39.920 --> 00:27:42.660
that. So what are the kind of important features
00:27:42.660 --> 00:27:45.680
over the next couple of years? And a lot of it,
00:27:45.700 --> 00:27:47.119
I assume you're hearing from your customers.
00:27:47.299 --> 00:27:49.799
I want this. I want that. What do you see as
00:27:49.799 --> 00:27:52.339
some of those big, important features you're
00:27:52.339 --> 00:27:54.500
going to add over the next couple of years into
00:27:54.500 --> 00:27:57.519
Podium? Yeah, well, in that, let me talk about,
00:27:57.579 --> 00:28:00.700
maybe I can talk about the Nirvana proposition.
00:28:01.559 --> 00:28:04.240
Let's talk about the Nirvana ultimate proposition
00:28:04.240 --> 00:28:08.349
in like five. Five years from now, let's say,
00:28:08.369 --> 00:28:10.589
right? Because this industry has always been
00:28:10.589 --> 00:28:13.549
driving towards modern methods of construction,
00:28:13.750 --> 00:28:18.289
right? How do we take the manufacturing regime,
00:28:18.630 --> 00:28:21.029
right, and apply it to the building industry?
00:28:21.349 --> 00:28:22.970
And that, you know, so we're talking about modern
00:28:22.970 --> 00:28:24.970
methods, you know, industrialized construction.
00:28:25.329 --> 00:28:30.369
We're talking about DFMA. And really to drive
00:28:30.369 --> 00:28:34.210
that, again, it does need a platform to allow
00:28:34.210 --> 00:28:38.220
you to show the value. of MMC, right? And in
00:28:38.220 --> 00:28:41.240
that area of MMC, there's a lot of headwinds
00:28:41.240 --> 00:28:44.220
that you need to deal with. You know, you need
00:28:44.220 --> 00:28:47.299
vertical integration. You need to be able to
00:28:47.299 --> 00:28:50.599
demonstrate through MMC that you can saturate
00:28:50.599 --> 00:28:54.380
your supply points, right? I can create a factory
00:28:54.380 --> 00:28:58.279
that creates bathroom pods, but if that factory
00:28:58.279 --> 00:29:02.180
is not utilized, you know, 24 hours of the day,
00:29:02.299 --> 00:29:05.549
right? then there's downtime to the factory and
00:29:05.549 --> 00:29:09.289
that makes my revenue position as a supplier
00:29:09.289 --> 00:29:12.730
sort of untenable, right? At what point does
00:29:12.730 --> 00:29:15.250
that supply chain, that supply point reaches
00:29:15.250 --> 00:29:19.049
a saturation where it's economical for me to
00:29:19.049 --> 00:29:21.809
build another factory in another location, right?
00:29:21.910 --> 00:29:25.869
So, you know, what I really want, you know, my
00:29:25.869 --> 00:29:31.720
podium's goal for the industry is really... try
00:29:31.720 --> 00:29:35.599
to find a software answer to supercharge and
00:29:35.599 --> 00:29:40.799
make MMC processes, a methodology really take
00:29:40.799 --> 00:29:44.160
off in this industry. It does take, it's not
00:29:44.160 --> 00:29:47.079
just about software. We're pretty clear about
00:29:47.079 --> 00:29:49.839
that. But having a software and a platform that
00:29:49.839 --> 00:29:52.359
allows you to demonstrate, simulate and show
00:29:52.359 --> 00:29:56.359
the value of MMC, we're in a position to show.
00:29:56.940 --> 00:29:59.059
and how to execute it, right? So, you know, what
00:29:59.059 --> 00:30:02.000
we're seeking, sort of what Podium is seeking
00:30:02.000 --> 00:30:06.019
is, you know, is developers, groups of developers
00:30:06.019 --> 00:30:08.740
out there, right, that, you know, want to take
00:30:08.740 --> 00:30:11.079
it seriously and we've got the software platform
00:30:11.079 --> 00:30:13.779
to do it. We just need, you know, we just need
00:30:13.779 --> 00:30:18.619
the business, economic side to play into and
00:30:18.619 --> 00:30:22.480
really show that, you know, amenities can be
00:30:22.480 --> 00:30:25.309
done in a building, right? We know that there's
00:30:25.309 --> 00:30:29.529
long life cycles and long lead times, delivery
00:30:29.529 --> 00:30:32.549
times. There are other things that need to be
00:30:32.549 --> 00:30:35.390
taken care of in terms of policy and policymaking
00:30:35.390 --> 00:30:38.089
within government agencies and things like that.
00:30:38.430 --> 00:30:40.369
But if we can take care of the software side
00:30:40.369 --> 00:30:42.230
and have all those features that demonstrate,
00:30:42.569 --> 00:30:47.390
that automate, allow. The design to be taken
00:30:47.390 --> 00:30:50.710
out of a single platform and delivered to the
00:30:50.710 --> 00:30:53.769
factories on site to go, okay, this is what you
00:30:53.769 --> 00:30:56.509
need to manufacture. This is when the building's
00:30:56.509 --> 00:31:00.230
going to start to be constructed. That allows
00:31:00.230 --> 00:31:04.849
both the guys on site, the guys in the factories
00:31:04.849 --> 00:31:07.529
to really normalize the supply and demand cycles
00:31:07.529 --> 00:31:12.049
to truly enable MNC. And that's why you need
00:31:12.049 --> 00:31:14.910
a platform. And the features that I want, that
00:31:14.910 --> 00:31:17.329
eventually I want Podium to be able to tackle,
00:31:17.470 --> 00:31:21.289
are those features that take care of the automation
00:31:21.289 --> 00:31:26.589
of... sequences, delivery sequences, automation
00:31:26.589 --> 00:31:30.509
of construction sequences, automation of the
00:31:30.509 --> 00:31:34.589
fabrication sequences that allows MNC to truly
00:31:34.589 --> 00:31:37.470
work for this industry. It's pretty idealistic,
00:31:37.509 --> 00:31:41.470
Bill, but you want to aim high, right? Yeah,
00:31:41.470 --> 00:31:43.630
well, you know, first of all, it's a fantastic
00:31:43.630 --> 00:31:46.569
vision for the whole industry. It's what everybody
00:31:46.569 --> 00:31:49.069
has talked about and nobody has figured out.
00:31:49.289 --> 00:31:52.529
And I think, you know, what I take away is that...
00:31:53.019 --> 00:31:55.859
Current platform is getting great feedback as
00:31:55.859 --> 00:31:57.460
you take it to the market. People are seeing
00:31:57.460 --> 00:32:00.380
it. They're understanding it. And the response
00:32:00.380 --> 00:32:02.940
is exactly what you want. I got to change my
00:32:02.940 --> 00:32:06.079
process because you have to. But that's how you
00:32:06.079 --> 00:32:07.619
get the value. That's how you differentiate.
00:32:08.079 --> 00:32:11.440
I think that's fantastic. I think the fact that
00:32:11.440 --> 00:32:15.220
it's built on modern next -gen AI technology
00:32:15.220 --> 00:32:19.779
and other advanced deep tech technologies to
00:32:19.779 --> 00:32:23.960
do the automation. means that you really have
00:32:23.960 --> 00:32:27.200
a trustworthy set of capabilities. It's an open
00:32:27.200 --> 00:32:30.140
system. You can integrate other tools in, which
00:32:30.140 --> 00:32:31.880
you have to do. If you're not open, you die.
00:32:32.099 --> 00:32:34.619
It's something that your customers can add their
00:32:34.619 --> 00:32:37.420
own value, own their own IP. By the way, they
00:32:37.420 --> 00:32:40.279
own their own data. So it's something that allows
00:32:40.279 --> 00:32:42.420
everybody to differentiate themselves in the
00:32:42.420 --> 00:32:45.640
market. So I'm truly excited about what you built.
00:32:45.720 --> 00:32:48.410
I think you've done a great job. helping us understand
00:32:48.410 --> 00:32:50.869
what Podium is. And I really want to thank you
00:32:50.869 --> 00:32:53.630
for being part of today. And I hope the audience
00:32:53.630 --> 00:32:58.529
enjoyed this as much as I did. Thanks, Bill.
00:32:58.589 --> 00:33:01.950
Yeah, I love talking about Podium. So thanks
00:33:01.950 --> 00:33:03.930
for having me on. All right. Well, we'll provide
00:33:03.930 --> 00:33:06.289
all the information you need to get a hold of
00:33:06.289 --> 00:33:09.430
David and the Podium team because I'm sure they'd
00:33:09.430 --> 00:33:11.309
love to talk to you. All right, David. Thank
00:33:11.309 --> 00:33:11.950
you very much.