OM DENNE EPISODE
Jess Roberts, affiliate faculty at the University of Minnesota School of Public Health and the Minnesota Design Center, is a master at navigating complexity. With a background spanning design thinking, public health and systems change, Jess dives into the world of “wicked problems” – the messy, stubborn challenges that resist quick fixes. In this episode, he explores why traditional approaches fall short, and reveals how design-based thinking can unlock fresh solutions in business, health and even AI.
In this episode, we explore:
(00:58) Differences between wicked and traditional problems
(04:47) Unlocking creativity through childlike curiosity
(08:20) Framing problem-solving approaches
(14:33) Navigating expertise and experience
(16:41) Targeting Gen Z with agile strategies
(20:49) How AI disrupts career progression
(23:04) Reframing AI for better outcomes
(27:45) Human-centered design in systems
(30:12) Balancing professional and personal health
(34:19) Design thinking: desirability vs viability
(36:29) Map vs territory in design
(40:40) Designing communication for togetherness
(45:09) Rethinking problem-solving strategies
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