OM DENNE EPISODE
Think Black Friday prep starts in the fall? Think again. In this episode, Drew and Michael explain why Back to School is the ultimate test window for Q4 success. They break down four actionable strategies you can launch this summer to identify your most profitable customer segments, validate your creative, and lower acquisition costs—before the holiday rush drives up competition and ad prices.
Engelsk
USA
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Performance marketing gets all the spend—but is it driving real growth? Bonobos CEO John Hutchison talks with Drew & Mike about how rebalancing the mix toward brand led to stronger revenue, better retention, and long-term customer loyalty. Plus, they dive into his leadership style, navigating c…
This week, Drew and Michael unpack the latest tariff relief and what it means for DTC operators, break down Zuck's vision for Meta as a fully automated ad platform, and explore the tension between brand and performance marketing. Plus, a deep dive into Aviator Nation's remarkable rise—from Venice B…
Drew and Michael are joined by PostPilot's Head of Finance, Daan Harmsen, to unpack what the latest eCommerce data reveals about consumer behavior and shifting market sentiment. They dive into lessons from past tariff disruptions and share practical strategies for leading through uncertainty—emphas…
After auditing hundreds of Shopify brands, Zak Cassady-Dorion has a clear message: You're missing easy revenue. He joins Drew to reveal his retention-first approach, killer Klaviyo playbook, and why PostPilot is his secret weapon.
Ansvarsfraskrivelse: Podcasten og kunstværket, der er indlejret på denne side, er fra Nerd Marketing, som tilhører dens ejer og ikke er tilknyttet eller godkendt af Listen Notes, Inc.
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