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032 - Building a Startup in the Trade Show Industry with Hunter McKinley & Jordan Walker

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032 - Building a Startup in the Trade Show Industry with Hunter McKinley & Jordan Walker

From college buddies to startup founders! Listen to Jordan Walker & Hunter McKinley share their entrepreneurial journey from bootstrapping to securing venture capital. Don't miss their inspiring story!


Time Stamps

  • 01:14 - Welcome Back Jordan and Hunter!
  • 03:18 - The Origin Story of Backtrack
  • 07:24 - The Product Hunt Breakthrough
  • 10:58 - Venture Capital Journey
  • 13:56 - Challenges and Lessons Learned
  • 20:11 - Current Status and Future Plans


Snippets from the Episode

  • “It was like the market loved our product that we built just for solving our own problems. So when the market said, "Hey, we like that too." It turns out investors wanted to invest in that product and technology as well. - Hunter McKinley
  • The biggest thing that makes backtrack so unique is that we record backwards - like a car dash cam, not forwards - like some of the legacy recording tools that we all know and maybe use today." - Jordan Walker


Watch the full episode of Experience Builders Episode 031, “AI in the Business Event Space with Jordan Walker & Hunter McKinley” 

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VIS NOTER 🔗

00:00:00EB 032 - Building a Startup in the Trade Show Industry with Hunter McKinley & Jordan Walker
00:01:14Welcome Back Jordan and Hunter!
00:03:18The Origin Story of Backtrack
00:07:24The Product Hunt Breakthrough
00:10:58Venture Capital Journey
00:13:56Challenges and Lessons Learned
00:20:11Current Status and Future Plans

UDSKRIFT 🔗

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