WEBVTT
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Welcome to Catalyst Conversations, the podcast
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that brings you real world stories and solutions
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from a wide variety of acoustic experts. Each
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episode, we'll dive into a different topic from
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the world of acoustics, such as architectural
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and industrial noise control, seismic and vibration
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restraint, acoustical testing, or innovative
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design and engineering of sound control products.
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Our experts have decades of experience in this
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space and are eager to share their expertise
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with you. Join us in making the world a quieter
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place. So I want to say hi, welcome to our webinar
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today where we're going to cover what you can
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expect at Catalyst to connect. My name is Adam
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Ritzak. I am a content marketing manager with
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Catalyst Acoustics Group, and I also help to
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serve as a presenter and moderator during webinar
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possessions we have like today's session. We're
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excited to have you join us. We're going to have
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Jennifer Shagnon and Joe Lapone joining us as
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well as we'll talk a little bit more about everything
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you need to know for this event. We recognize
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some of you may have... registered already and
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just want to learn more about it, or maybe some
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of you are considering attending the event. So
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we're really here today to help fill you in on
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all that's going to happen during the day of
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Catalyst Connect and answer any questions you
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may have from there. All right, so we'll get
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moving here now. I want to bring in Joe here
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to do a quick overview to tell you a little bit
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more about who Catalyst Acoustics Group is. Thanks,
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Adam. Good morning, everyone. Top Catalyst is
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really the parent of a group of eight independent
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businesses that all provide solutions in the
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acoustical space. And I want to tell you a little
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bit about the evolution of it. In 2014, it really
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started when SoundSeal started to acquire a number
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of businesses to add to their portfolio of solutions
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in the acoustical space. And at that time, a
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business would become a division of SoundSeal.
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As we saw that there was a lot of value in bringing
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these independent businesses together to fill
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the portfolio of solutions, as we saw that was
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a path we were going down, we decided that SoundSuite
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would be better off being a brother and sister
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instead of the parent of a whole bunch of businesses.
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So at that time, it was 2019, we developed Catalyst
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Acoustics Group as the name of the parent company.
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And then each of the... brands, the businesses
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that are within Catalyst stand independently.
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They leverage back office and technical resources,
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various marketing resources and things like that
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so they can be efficient, but they remain unique
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in bringing solutions all with the goal of controlling
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noise in every environment. So that's who Catalyst
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is. All right. Thanks, Joe. So next, I want to
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take a moment here just to walk you through what
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is Catalyst Connect. Obviously, the reason we're
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here today to go over this event. So Catalyst
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Connect is a first of its kind event in the acoustic
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space where we're looking to bring together a
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really dynamic community of industry professionals
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all together. This is going to take place in
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Irving, Texas at the Astoria event venue, which
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is a really neat. cool spot that's fairly new.
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And this location is just 15 minutes away from
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the Dallas Fort Worth International Airport.
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We know a lot of people that are going to be
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in attendance are local to the Texas area, but
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we're going to have people flying in from around
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the country as well too. So really conveniently
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located if you are flying in that way. So for
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the event itself, you know, Catalyst Accuses
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Group is the one hosting the event. This is all
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going to take place in one day and is entirely
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free for you to attend. We'll get into more specifics
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with the agenda and go through, you know, really
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what the flow of the day is going to look like
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as we talk through this presentation further.
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But a few highlights you should know are, you
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know, we're going to have keynote speaker. We're
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going to have four credit seminars available
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to give you some more value while you're attending.
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It's going to be a great opportunity to spend
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a lot more time with and learn more about all.
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brands in the catalyst family you know like joe
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just spoke about it's really a great chance to
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get a better understanding of all the different
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types of industry -leading solutions that are
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available across acoustic, seismic, vibration,
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noise control, all the different solutions that
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are available throughout the Catalyst family
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of brands. And then you'll also get to have FaceTime
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with a lot of top organizations in the industry,
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something we're really proud of. We're going
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to have a lot of great folks there like SpecLink,
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Dodge Construction, and AEC Daily. So a lot of
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value that'll be packed into this one day for
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you. All right, so why Texas? I'm going to turn
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this over to Jennifer here to talk a little bit
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more about the location. Thanks, Adam. Hi, everyone.
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The hope and the intention is to do this on an
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annual basis, and the goal is to have it in close
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proximity to a factory within the Catalyst family
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because we want to give the audience access back,
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you know, back. and access to our manufacturing
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facilities so that you can get a tour walk through
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it understand it touch it feel it and frash is
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one of our you know most exciting brands so for
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the kickoff of uh of this new annual event we
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decided we were going to do this in texas and
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uh part of the you know included in this event
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will be uh transportation back and forth to the
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factory so that you guys all get a chance to
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get in there meet the team see the manufacturing
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process and see how we develop and manufacture
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PET. All right. Thanks a lot, Jennifer. Joe,
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turn it back to you here to talk a little bit
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more about why we're doing the event and what
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the audience will look like. So first of all,
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I believe that we're uniquely qualified to put
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on this type of thought leadership program in
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the acoustic space. The unique qualification
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is due to the eight businesses that we have that
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each work with influencers, engineering firms.
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architects acoustical consultants designers we're
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working with those across our those those influencers
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like yourselves across those brands every day
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and so we have a a very good feel for what the
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problems are and how to address those with solutions
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and quite frankly our people learn learn from
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the influencers and i believe that the influencers
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learn from us so this is a networking event it's
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people who address the similar problems in various
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industries coming together to share ideas, to
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learn from each other, and really talk about
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what's happening in the industry. And to facilitate
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that on top of just, you know, being there all
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in one location, we have four CEU presentations
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that will go on from people from our company.
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who are holding relevant presentations and sessions
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that are more of a formal piece of learning besides
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the networking side of things and as many of
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you know we own the riverbank acoustics lab which
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is a world -renowned acoustical testing lab and
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in one of those presentations will be from eric
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wolfram who is the director of that lab who is
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just amazing at presenting and talking about
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technical, acoustical information and putting
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it, packaging it in a fun, easy to learn way.
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So it's speakers like that. And we're really
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looking forward to that aspect of the event.
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All right. So now let's take a pivot here and
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start to work through the agenda. So Jennifer,
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if I could turn this back over to you, tell everybody
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in about what will be taking place throughout
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the day. Sure. So our goal was to really capitalize
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on every aspect of value that we can respect
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and appreciate that it's going to require you
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guys to kind of take a day out of the office
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to come spend time with us. So we wanted to pack
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it with as much value as possible. So as Joe
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mentioned, each brand will be represented at
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this event. So you will have the opportunity
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to directly connect with all of the sales leaders
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across the business by brand. So Kinetics will
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have a table. lambin will have a table each and
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every brand will have a table and representation
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so that you can go and touch and feel the products
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and speak with with the folks that run those
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businesses as joe mentioned eric wolfram he'll
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be doing a keynote speak on acoustical testing
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methodology which i think brings a lot of value
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to those that leverage testing and want to understand
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it better the eu presentations are obviously
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very valuable to the architectural community
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you can gain credits while you're at our event
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So, you know, you're earning credits while you're
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also networking with valuable brands within the
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industry. As I mentioned on the Why Texas, we
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will be providing transportation back and forth
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multiple times throughout the day so that you
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can go to FRASH and you can see the facility
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and you can see how they manufacture and cut
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PET, which I think is a very exciting and valuable
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opportunity for those that have never been to
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an acoustic manufacturing facility. and then
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last but not least uh and adam made mention of
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this at the beginning we'll touch on it again
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uh i've been overwhelmed uh by the excitement
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and the uh in support we've gotten from industry
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partners on this event so we know and understand
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that you leverage these partners uh for value
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as well so if you're an architect you're likely
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a an aec daily participant if you're not aec
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daily will be there and you can go over and speak
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with them about the value of being a partner
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and how to gain access to online ceus we've got
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dodge data that will be present so we certainly
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rely on dodge data for forecasting information
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and to really understand the landscape of projects
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we know that several of you subscribe to their
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services as well so this will be an opportunity
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to learn more about what they offer and if it's
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something you're interested in and then spec
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link for those that specify this is a certain
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certainly very valuable tool that that provides
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ease of use when you're trying to specify new
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products so they'll be there to explain uh the
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services that they provide should you want to
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take advantage of those so it's a it's a fun
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filled pack today um you know lots to do it's
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not just you know we didn't want this to be a
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trade show type event we really want it to be
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a conference type event where you have the opportunity
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to spend time where you think it's most valuable
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So as I mentioned, those are our vendor partners,
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so they'll have their own separate section within
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the venue that you can go and access. And then
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also... i think it's important to note um you
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know while these folks won't be having any type
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of table or presence uh they're important in
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the in the industry and they're supporting our
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event uh through through communicating it to
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their uh their network of audience right so we've
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got iida uh they speak with interior designers
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uh constantly right so they've been promoting
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the event on our behalf ncac uh the national
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council on acoustical consultants uh has has
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uh presented uh this opportunity in their newsletter
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and shared it with their audience and then aia
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has been great specifically the aia fort worth
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regional office they've been very supportive
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in trying to promote and and bring visibility
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to this event and so that's important to me as
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the chief marketing officer because the industry
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partners that we have also see value in this
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in this event so it feels very good to to be
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supported uh by these really respected incredible
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connections Okay. So the keynote speaker, we've
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touched on a little bit so far, but just to expand
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on that a little bit more. So obviously we're
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going to have Eric Wolfram from Riverbank Acoustical
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Laboratories there. As Joe mentioned, Eric is
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the laboratory manager at Riverbank. You may
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have seen Eric speak and present before. He does
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a lot of presentations. He'll speak at conferences.
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He's done a lot of webinars and podcasts. An
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expert in the space, really well -regarded, very
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passionate about the acoustics industry. I think
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if you listen to him talk for about 30 seconds.
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you'll pick up on that. Very well -rounded and
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can get really in -depth about a lot of details
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and an expert in the testing space. He's also
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currently the chair of the ASTM E33 committee.
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If you're not familiar with Riverbank, and I
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know Joe touched on it before, but just to state
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again, Riverbank is recognized worldwide as a
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source of valid acoustical data and supports
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clients with certified and accredited testing
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of building materials and consumer products.
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And again, Eric really leads the way in the organization.
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very much out there and up front with the speaking
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agenda. So if you're curious to learn more about
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Riverbank or hear from Eric ahead of the show,
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strongly encourage you to go to the Riverbank
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website. There are several different resources
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and webinars listed on the website there where
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you can hear from Eric and maybe get a feel of
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what you might be able to expect when he's speaking
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at the conference. Okay, so the CEU presentations,
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we've highlighted these a bit throughout, but
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just to provide a little bit more depth, from
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a catalyst acoustics... group standpoint, CEUs
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are something that we take a lot of pride in
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being able to publish. We put new resources out
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each year, have a lot of engagement from the
00:13:08.399 --> 00:13:10.539
community. Obviously, the credits are valuable
00:13:10.539 --> 00:13:13.059
for people to earn, and we really try to come
00:13:13.059 --> 00:13:15.940
up with a... a diverse range of topics that suits
00:13:15.940 --> 00:13:18.659
all of the different aspects of acoustics and
00:13:18.659 --> 00:13:21.639
noise control and really strengthens it is strengthened
00:13:21.639 --> 00:13:24.620
by the brands that make up the family here so
00:13:24.620 --> 00:13:26.279
each of the courses that are going to take place
00:13:26.279 --> 00:13:29.139
during catalyst connect will provide attendees
00:13:29.139 --> 00:13:31.740
with credits for participating and they each
00:13:31.740 --> 00:13:33.960
should run about an hour long we'll have them
00:13:33.960 --> 00:13:35.679
broken up so you would be you know if you wanted
00:13:35.679 --> 00:13:37.360
to attend all four you would be able to do that
00:13:37.360 --> 00:13:38.940
they're not going to run over top of each other
00:13:38.940 --> 00:13:40.940
we'll have those spaced out appropriately throughout
00:13:40.940 --> 00:13:43.399
the day it's going to be a fun and dynamic group
00:13:43.399 --> 00:13:45.000
here of presenters that you see on your screen
00:13:45.000 --> 00:13:48.340
and topics. We tried to pick some of the newer,
00:13:48.399 --> 00:13:51.600
more relevant, popular industry topics, ones
00:13:51.600 --> 00:13:54.419
that we see are accessed the most by the community.
00:13:54.759 --> 00:13:57.419
So just a real quick overview of each of these.
00:13:57.539 --> 00:14:00.480
The data centers presentation, this is a new
00:14:00.480 --> 00:14:02.759
course that we have that was just released at
00:14:02.759 --> 00:14:05.279
the beginning of this year. Obviously, data centers
00:14:05.279 --> 00:14:08.279
are a massive topic and really across many different
00:14:08.279 --> 00:14:11.159
industries, but within the acoustic space, particularly
00:14:11.159 --> 00:14:14.129
more. and more of this is being spoken about
00:14:14.129 --> 00:14:16.629
with how do we control noise, both inside and
00:14:16.629 --> 00:14:19.230
outside of facilities. They are popping up everywhere
00:14:19.230 --> 00:14:21.750
across the country, moving their way closer and
00:14:21.750 --> 00:14:23.289
closer towards neighborhoods. So things like
00:14:23.289 --> 00:14:26.049
how we control the noise around those city ordinances
00:14:26.049 --> 00:14:28.450
are becoming more and more important lately.
00:14:28.870 --> 00:14:31.610
Excuse me. That's going to be presented by John
00:14:31.610 --> 00:14:34.309
Sofra from Kinetics. You may have seen John speaking
00:14:34.309 --> 00:14:36.610
over the course of the past year. He's been very
00:14:36.610 --> 00:14:39.009
involved with webinars and podcasts. He's actually
00:14:39.009 --> 00:14:41.169
going to be speaking at the data center world
00:14:41.169 --> 00:14:43.309
trade. show next week in DC if you're heading
00:14:43.309 --> 00:14:45.409
out that way. So check him out there. He's going
00:14:45.409 --> 00:14:47.370
to have a similar data centers session going
00:14:47.370 --> 00:14:49.870
on, but he'll be leading that course. Next up,
00:14:49.909 --> 00:14:52.289
we have the Sound and Noise Control in Hospitality
00:14:52.289 --> 00:14:54.649
Facilities course that's going to be presented
00:14:54.649 --> 00:14:56.769
by Slavi Nightingale from FRASH. Again, like
00:14:56.769 --> 00:14:59.610
we mentioned, FRASH is where the facility tour
00:14:59.610 --> 00:15:01.809
will take place. So Slavi will be going to present
00:15:01.809 --> 00:15:03.570
this course, which is really going to hit on
00:15:03.570 --> 00:15:05.590
a bunch of different topics and unique solutions
00:15:05.590 --> 00:15:08.590
that are available to be best prepared for how
00:15:08.590 --> 00:15:11.330
you would work with these spaces. The Division
00:15:11.330 --> 00:15:15.129
9 finish session is one of the most popular courses
00:15:15.129 --> 00:15:17.149
that we have available. That's going to be presented
00:15:17.149 --> 00:15:19.389
by Aaron Duncan from SoundSeal, where he's going
00:15:19.389 --> 00:15:21.889
to take you on a course going through all the
00:15:21.889 --> 00:15:23.529
different wall and ceiling treatments that you
00:15:23.529 --> 00:15:25.779
need to know about. And then finally, we have
00:15:25.779 --> 00:15:28.220
the Acoustics and Noise in Building Design presentation,
00:15:28.519 --> 00:15:30.620
which is going to be presented by Ben Voss at
00:15:30.620 --> 00:15:32.700
Kinetics. And this is going to cover all the
00:15:32.700 --> 00:15:34.919
noise control and room acoustics across many
00:15:34.919 --> 00:15:36.580
different project types for you to be aware of.
00:15:36.700 --> 00:15:38.320
Now that we've covered most of what's going to
00:15:38.320 --> 00:15:40.460
happen for the day, we want to spend some time
00:15:40.460 --> 00:15:42.220
just to quickly run through how you can register.
00:15:42.840 --> 00:15:45.559
for Catalyst Connect. At a high level, if you
00:15:45.559 --> 00:15:48.000
go to the Catalyst website, catalystacoustics
00:15:48.000 --> 00:15:52.100
.com slash events slash connect, you'll come
00:15:52.100 --> 00:15:55.399
to this page right here to register. This page
00:15:55.399 --> 00:15:59.279
is also linked across all of the Catalyst brand's
00:15:59.279 --> 00:16:01.279
websites. So if you're on Kinetic's website or
00:16:01.279 --> 00:16:03.399
Lanvin's website, you'll see a banner at the
00:16:03.399 --> 00:16:05.259
top of each of those to register for the event
00:16:05.259 --> 00:16:06.440
there, which you can click and it'll take you
00:16:06.440 --> 00:16:08.799
to this page. We try to make this really simple.
00:16:08.879 --> 00:16:11.019
Again, this is a one -day free event and we want
00:16:11.019 --> 00:16:12.799
to have a really simple... form for you to go
00:16:12.799 --> 00:16:14.539
through to fill it out. So it only takes a moment
00:16:14.539 --> 00:16:17.480
to go through and complete that process. And
00:16:17.480 --> 00:16:19.399
when you do, if you're traveling from out of
00:16:19.399 --> 00:16:22.120
town or need to stay the night over for another
00:16:22.120 --> 00:16:24.940
reason, we do have discounted rates available
00:16:24.940 --> 00:16:27.259
at hotels too, for you to check that box and
00:16:27.259 --> 00:16:29.860
be able to take a further look into. So high
00:16:29.860 --> 00:16:31.919
level information about the event is available
00:16:31.919 --> 00:16:34.360
on this page. You can look through like, what's
00:16:34.360 --> 00:16:37.259
the agenda, who's invited, when does this take
00:16:37.259 --> 00:16:39.460
place? Again, this is June 25th. It's going to
00:16:39.460 --> 00:16:42.379
take place from 11 a .m. to 6 p .m. And again,
00:16:42.519 --> 00:16:45.340
where the event is located. Over to the right,
00:16:45.419 --> 00:16:47.039
there's just this quick, easy form field. It's
00:16:47.039 --> 00:16:48.860
less than 10 fields. It's your basic standard
00:16:48.860 --> 00:16:51.279
information. Again, you can click this checkbox
00:16:51.279 --> 00:16:53.799
on the form if you are interested in receiving
00:16:53.799 --> 00:16:55.960
information about the hotel discounts that are
00:16:55.960 --> 00:16:58.299
available to you for attending. And then you
00:16:58.299 --> 00:16:59.940
can keep scrolling through the page and see more
00:16:59.940 --> 00:17:02.399
about the partners, a little bit more information
00:17:02.399 --> 00:17:04.839
about all those CEU sessions that we talked about,
00:17:04.940 --> 00:17:07.279
and gain a little bit more insight about some
00:17:07.279 --> 00:17:08.920
of the... the perks that will come. We're going
00:17:08.920 --> 00:17:10.839
to have some raffle giveaways. We'll have, again,
00:17:10.920 --> 00:17:12.180
there's this kind of room rates and some of the
00:17:12.180 --> 00:17:13.839
networking opportunities that are available to
00:17:13.839 --> 00:17:15.920
you. So, you know, a lot of different ways to
00:17:15.920 --> 00:17:19.000
access this page across the Catalyst family of
00:17:19.000 --> 00:17:22.000
brands on the Catalyst website. You can see this,
00:17:22.039 --> 00:17:24.039
we have posts all through our social media accounts
00:17:24.039 --> 00:17:25.640
as well. So a lot of different ways to make sure
00:17:25.640 --> 00:17:27.380
you can get there and get through this quick,
00:17:27.420 --> 00:17:32.180
easy form fill. Okay. Adam, I think important
00:17:32.180 --> 00:17:35.079
to note also, you know, it is a full day event,
00:17:35.200 --> 00:17:37.400
so we will be offering food and beverage throughout
00:17:37.400 --> 00:17:42.039
the day at no cost to the audience. Yes, thank
00:17:42.039 --> 00:17:44.200
you for reminding me about that. All right, so
00:17:44.200 --> 00:17:45.619
now on to questions. Like I mentioned at the
00:17:45.619 --> 00:17:46.839
beginning of the presentation, if you may have
00:17:46.839 --> 00:17:49.279
missed it, you can enter any questions you have
00:17:49.279 --> 00:17:51.779
through the questions feature in your GoToWebinar
00:17:51.779 --> 00:17:54.400
control panel. We have a few questions that have
00:17:54.400 --> 00:17:56.619
come in so far, and please go ahead and submit
00:17:56.619 --> 00:17:59.920
anything else you may have. Okay, so taking a
00:17:59.920 --> 00:18:02.299
look at the questions that we have here. First
00:18:02.299 --> 00:18:04.839
up, I'll take this one. I just mentioned this
00:18:04.839 --> 00:18:06.799
before, but the question came in about how much
00:18:06.799 --> 00:18:08.920
does it cost to attend the event. Again, as we
00:18:08.920 --> 00:18:10.700
mentioned, it's free to attend, so there is no
00:18:10.700 --> 00:18:13.000
cost at all. We are really just trying to bring
00:18:13.000 --> 00:18:15.940
this community of thought leaders and professionals
00:18:15.940 --> 00:18:18.420
together, so there's no cost for you to attend
00:18:18.420 --> 00:18:23.000
the event. All right. Next question. Jennifer,
00:18:23.140 --> 00:18:24.759
I'm going to pass this one over to you. We had
00:18:24.759 --> 00:18:26.980
a question come in wondering, are we allowed
00:18:26.980 --> 00:18:31.059
to invite our connections in the industry to
00:18:31.059 --> 00:18:34.859
this event? Sure. Yeah, absolutely. I mean, in
00:18:34.859 --> 00:18:37.660
fact, we encourage it. you know you guys are
00:18:37.660 --> 00:18:40.500
the credible audience in the industry and if
00:18:40.500 --> 00:18:42.599
you have contacts or people that you think would
00:18:42.599 --> 00:18:45.779
value participating and joining you and in attending
00:18:45.779 --> 00:18:48.839
please feel free to to share this message with
00:18:48.839 --> 00:18:51.759
with all of them we've also done a lot of social
00:18:51.759 --> 00:18:54.420
posts so if you follow us on any of our social
00:18:54.420 --> 00:18:57.619
platforms please feel free to tag yourself tag
00:18:57.619 --> 00:18:59.799
people that you think would uh find value in
00:18:59.799 --> 00:19:02.099
this you know the goal is to really just give
00:19:02.099 --> 00:19:04.519
give value and bring the right people together
00:19:04.519 --> 00:19:07.319
under one roof to be able to have an exciting
00:19:07.319 --> 00:19:11.319
and valuable day. This is our first time, so
00:19:11.319 --> 00:19:13.319
we really got to make it count if we want to
00:19:13.319 --> 00:19:16.680
continue to do this year over year. I promise
00:19:16.680 --> 00:19:18.839
you and I assure you this will be a valuable
00:19:18.839 --> 00:19:21.940
day for you and for anyone that you think should
00:19:21.940 --> 00:19:26.349
join you. So please feel free. All right. Next
00:19:26.349 --> 00:19:28.829
question that we have, I should be able to take
00:19:28.829 --> 00:19:31.069
this one. How will attendees earn credit for
00:19:31.069 --> 00:19:33.430
attending the CEU sessions? That's a great question
00:19:33.430 --> 00:19:35.549
and one that we get often. If you've attended
00:19:35.549 --> 00:19:38.829
any in -person CEU sessions through any of the
00:19:38.829 --> 00:19:40.569
Catalyst brands, you may be familiar with this
00:19:40.569 --> 00:19:43.430
or other CEU sessions in general, but we will
00:19:43.430 --> 00:19:45.769
have a sign -in sheet available for all attendees
00:19:45.769 --> 00:19:48.549
who go to each session where you just put in
00:19:48.549 --> 00:19:51.289
your contact information, your AIA member number,
00:19:51.390 --> 00:19:54.789
and then after the event's over, We'll gather
00:19:54.789 --> 00:19:56.869
all those sign -in sheets. Our team, this is
00:19:56.869 --> 00:19:59.670
one of the things that I'm tasked with as well,
00:19:59.730 --> 00:20:01.690
is we'll take those sign -in sheets, and then
00:20:01.690 --> 00:20:04.730
we process all of the information through AEC
00:20:04.730 --> 00:20:06.769
Daily, who's an accredited provider for these
00:20:06.769 --> 00:20:10.410
courses. And then that will all run through their
00:20:10.410 --> 00:20:13.130
system, and then you'll get a certificate for
00:20:13.130 --> 00:20:16.109
your participation. And then also, it's usually
00:20:16.109 --> 00:20:18.430
within about 10 business days, those credits
00:20:18.430 --> 00:20:22.910
will show up in your AAA account as well. Jennifer,
00:20:22.930 --> 00:20:24.130
I'm going to throw one question your way. We
00:20:24.130 --> 00:20:27.509
had a question about reps attending, if you want
00:20:27.509 --> 00:20:31.369
to tackle that one. Sure, happy to. So I think
00:20:31.369 --> 00:20:33.390
Joe mentioned it in the introduction, but we
00:20:33.390 --> 00:20:37.150
have a broad -based, very valuable channel program.
00:20:37.369 --> 00:20:40.009
So we sell through channel partners and reps
00:20:40.009 --> 00:20:44.630
across the country. Again, the real value in
00:20:44.630 --> 00:20:48.069
this event is to take a time out. and give the
00:20:48.069 --> 00:20:50.490
influencers the opportunity to learn about what
00:20:50.490 --> 00:20:53.210
we do and how we do it with the ultimate goal
00:20:53.210 --> 00:20:56.549
of you know growing a relationship working together
00:20:56.549 --> 00:20:59.150
and pushing those opportunities out to our valued
00:20:59.150 --> 00:21:02.450
channel partners we will have some limited channel
00:21:02.450 --> 00:21:05.690
partners at the event that are local in proximity
00:21:05.690 --> 00:21:07.849
to where the event is being held should there
00:21:07.849 --> 00:21:10.950
be any opportunities that arise on the spot but
00:21:10.950 --> 00:21:14.839
outside of that you know reps reps really don't
00:21:14.839 --> 00:21:17.079
need to uh to take time out of their day at this
00:21:17.079 --> 00:21:19.480
point to to attend this event the value that
00:21:19.480 --> 00:21:21.700
will result from it will be handed directly to
00:21:21.700 --> 00:21:27.809
to our valued partners all right great Well,
00:21:27.930 --> 00:21:30.009
I'm not seeing any other questions coming in,
00:21:30.069 --> 00:21:32.529
so I think we can wrap things up for today. So
00:21:32.529 --> 00:21:34.369
again, I wanted to thank you all for taking the
00:21:34.369 --> 00:21:36.450
time out of your day to attend this and send
00:21:36.450 --> 00:21:38.369
your questions along. And obviously, thanks to
00:21:38.369 --> 00:21:40.470
Joe and Jennifer for joining us today and providing
00:21:40.470 --> 00:21:42.069
all the insight about what we can expect there.
00:21:42.910 --> 00:21:45.089
If you haven't yet registered and interested,
00:21:45.410 --> 00:21:48.450
the URL, which again is catalystacoustics .com
00:21:48.450 --> 00:21:50.849
slash events slash connect. And again, that's
00:21:50.849 --> 00:21:53.349
available across all the different brands in
00:21:53.349 --> 00:21:55.009
the Catalyst family there too, where you can
00:21:55.009 --> 00:21:56.670
find those links available on their websites.
00:21:57.170 --> 00:21:59.650
We hope you found this informative today and
00:21:59.650 --> 00:22:01.690
we'd love to see you at the event in June. Thanks
00:22:01.690 --> 00:22:04.069
and have a great day, everybody. Thank you.
00:00:05.129 --> 00:00:07.790
Welcome to Catalyst Conversations, the podcast
00:00:07.790 --> 00:00:09.869
that brings you real world stories and solutions
00:00:09.869 --> 00:00:12.669
from a wide variety of acoustic experts. Each
00:00:12.669 --> 00:00:14.849
episode, we'll dive into a different topic from
00:00:14.849 --> 00:00:16.609
the world of acoustics, such as architectural
00:00:16.609 --> 00:00:19.449
and industrial noise control, seismic and vibration
00:00:19.449 --> 00:00:22.190
restraint, acoustical testing, or innovative
00:00:22.190 --> 00:00:24.469
design and engineering of sound control products.
00:00:25.070 --> 00:00:27.629
Our experts have decades of experience in this
00:00:27.629 --> 00:00:29.629
space and are eager to share their expertise
00:00:29.629 --> 00:00:32.469
with you. Join us in making the world a quieter
00:00:32.469 --> 00:00:40.450
place. So I want to say hi, welcome to our webinar
00:00:40.450 --> 00:00:42.390
today where we're going to cover what you can
00:00:42.390 --> 00:00:45.310
expect at Catalyst to connect. My name is Adam
00:00:45.310 --> 00:00:47.530
Ritzak. I am a content marketing manager with
00:00:47.530 --> 00:00:50.149
Catalyst Acoustics Group, and I also help to
00:00:50.149 --> 00:00:52.929
serve as a presenter and moderator during webinar
00:00:52.929 --> 00:00:55.549
possessions we have like today's session. We're
00:00:55.549 --> 00:00:57.049
excited to have you join us. We're going to have
00:00:57.049 --> 00:00:59.990
Jennifer Shagnon and Joe Lapone joining us as
00:00:59.990 --> 00:01:01.770
well as we'll talk a little bit more about everything
00:01:01.770 --> 00:01:04.689
you need to know for this event. We recognize
00:01:04.689 --> 00:01:07.099
some of you may have... registered already and
00:01:07.099 --> 00:01:08.620
just want to learn more about it, or maybe some
00:01:08.620 --> 00:01:10.280
of you are considering attending the event. So
00:01:10.280 --> 00:01:12.439
we're really here today to help fill you in on
00:01:12.439 --> 00:01:14.219
all that's going to happen during the day of
00:01:14.219 --> 00:01:16.400
Catalyst Connect and answer any questions you
00:01:16.400 --> 00:01:19.019
may have from there. All right, so we'll get
00:01:19.019 --> 00:01:22.480
moving here now. I want to bring in Joe here
00:01:22.480 --> 00:01:24.840
to do a quick overview to tell you a little bit
00:01:24.840 --> 00:01:28.180
more about who Catalyst Acoustics Group is. Thanks,
00:01:28.319 --> 00:01:32.180
Adam. Good morning, everyone. Top Catalyst is
00:01:32.180 --> 00:01:35.819
really the parent of a group of eight independent
00:01:35.819 --> 00:01:39.920
businesses that all provide solutions in the
00:01:39.920 --> 00:01:42.599
acoustical space. And I want to tell you a little
00:01:42.599 --> 00:01:47.180
bit about the evolution of it. In 2014, it really
00:01:47.180 --> 00:01:50.939
started when SoundSeal started to acquire a number
00:01:50.939 --> 00:01:53.920
of businesses to add to their portfolio of solutions
00:01:53.920 --> 00:01:56.579
in the acoustical space. And at that time, a
00:01:56.579 --> 00:01:58.939
business would become a division of SoundSeal.
00:01:59.769 --> 00:02:02.829
As we saw that there was a lot of value in bringing
00:02:02.829 --> 00:02:05.129
these independent businesses together to fill
00:02:05.129 --> 00:02:08.229
the portfolio of solutions, as we saw that was
00:02:08.229 --> 00:02:11.590
a path we were going down, we decided that SoundSuite
00:02:11.590 --> 00:02:14.650
would be better off being a brother and sister
00:02:14.650 --> 00:02:18.069
instead of the parent of a whole bunch of businesses.
00:02:18.509 --> 00:02:23.629
So at that time, it was 2019, we developed Catalyst
00:02:23.629 --> 00:02:26.169
Acoustics Group as the name of the parent company.
00:02:26.349 --> 00:02:29.560
And then each of the... brands, the businesses
00:02:29.560 --> 00:02:33.439
that are within Catalyst stand independently.
00:02:33.979 --> 00:02:37.939
They leverage back office and technical resources,
00:02:38.259 --> 00:02:41.020
various marketing resources and things like that
00:02:41.020 --> 00:02:43.960
so they can be efficient, but they remain unique
00:02:43.960 --> 00:02:47.300
in bringing solutions all with the goal of controlling
00:02:47.300 --> 00:02:51.240
noise in every environment. So that's who Catalyst
00:02:51.240 --> 00:02:54.180
is. All right. Thanks, Joe. So next, I want to
00:02:54.180 --> 00:02:56.139
take a moment here just to walk you through what
00:02:56.139 --> 00:02:58.080
is Catalyst Connect. Obviously, the reason we're
00:02:58.080 --> 00:03:00.159
here today to go over this event. So Catalyst
00:03:00.159 --> 00:03:03.020
Connect is a first of its kind event in the acoustic
00:03:03.020 --> 00:03:05.419
space where we're looking to bring together a
00:03:05.419 --> 00:03:07.879
really dynamic community of industry professionals
00:03:07.879 --> 00:03:10.479
all together. This is going to take place in
00:03:10.479 --> 00:03:13.259
Irving, Texas at the Astoria event venue, which
00:03:13.259 --> 00:03:16.379
is a really neat. cool spot that's fairly new.
00:03:16.699 --> 00:03:20.539
And this location is just 15 minutes away from
00:03:20.539 --> 00:03:22.199
the Dallas Fort Worth International Airport.
00:03:22.400 --> 00:03:23.800
We know a lot of people that are going to be
00:03:23.800 --> 00:03:26.439
in attendance are local to the Texas area, but
00:03:26.439 --> 00:03:27.699
we're going to have people flying in from around
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the country as well too. So really conveniently
00:03:29.620 --> 00:03:32.270
located if you are flying in that way. So for
00:03:32.270 --> 00:03:34.189
the event itself, you know, Catalyst Accuses
00:03:34.189 --> 00:03:36.930
Group is the one hosting the event. This is all
00:03:36.930 --> 00:03:38.889
going to take place in one day and is entirely
00:03:38.889 --> 00:03:41.889
free for you to attend. We'll get into more specifics
00:03:41.889 --> 00:03:43.969
with the agenda and go through, you know, really
00:03:43.969 --> 00:03:45.490
what the flow of the day is going to look like
00:03:45.490 --> 00:03:46.969
as we talk through this presentation further.
00:03:47.250 --> 00:03:49.969
But a few highlights you should know are, you
00:03:49.969 --> 00:03:51.710
know, we're going to have keynote speaker. We're
00:03:51.710 --> 00:03:53.569
going to have four credit seminars available
00:03:53.569 --> 00:03:55.550
to give you some more value while you're attending.
00:03:56.289 --> 00:03:58.110
It's going to be a great opportunity to spend
00:03:58.110 --> 00:04:00.949
a lot more time with and learn more about all.
00:04:01.129 --> 00:04:03.150
brands in the catalyst family you know like joe
00:04:03.150 --> 00:04:05.409
just spoke about it's really a great chance to
00:04:05.870 --> 00:04:08.270
get a better understanding of all the different
00:04:08.270 --> 00:04:10.530
types of industry -leading solutions that are
00:04:10.530 --> 00:04:12.990
available across acoustic, seismic, vibration,
00:04:13.250 --> 00:04:15.210
noise control, all the different solutions that
00:04:15.210 --> 00:04:16.629
are available throughout the Catalyst family
00:04:16.629 --> 00:04:20.189
of brands. And then you'll also get to have FaceTime
00:04:20.189 --> 00:04:23.290
with a lot of top organizations in the industry,
00:04:23.430 --> 00:04:25.209
something we're really proud of. We're going
00:04:25.209 --> 00:04:27.189
to have a lot of great folks there like SpecLink,
00:04:27.290 --> 00:04:29.910
Dodge Construction, and AEC Daily. So a lot of
00:04:29.910 --> 00:04:31.649
value that'll be packed into this one day for
00:04:31.649 --> 00:04:33.750
you. All right, so why Texas? I'm going to turn
00:04:33.750 --> 00:04:35.250
this over to Jennifer here to talk a little bit
00:04:35.250 --> 00:04:37.829
more about the location. Thanks, Adam. Hi, everyone.
00:04:38.029 --> 00:04:40.689
The hope and the intention is to do this on an
00:04:40.689 --> 00:04:44.350
annual basis, and the goal is to have it in close
00:04:44.350 --> 00:04:47.910
proximity to a factory within the Catalyst family
00:04:47.910 --> 00:04:51.129
because we want to give the audience access back,
00:04:51.129 --> 00:04:53.720
you know, back. and access to our manufacturing
00:04:53.720 --> 00:04:57.079
facilities so that you can get a tour walk through
00:04:57.079 --> 00:05:00.540
it understand it touch it feel it and frash is
00:05:00.540 --> 00:05:03.500
one of our you know most exciting brands so for
00:05:03.500 --> 00:05:05.800
the kickoff of uh of this new annual event we
00:05:05.800 --> 00:05:08.180
decided we were going to do this in texas and
00:05:08.180 --> 00:05:11.360
uh part of the you know included in this event
00:05:11.360 --> 00:05:14.199
will be uh transportation back and forth to the
00:05:14.199 --> 00:05:16.399
factory so that you guys all get a chance to
00:05:16.399 --> 00:05:18.480
get in there meet the team see the manufacturing
00:05:18.480 --> 00:05:22.029
process and see how we develop and manufacture
00:05:22.029 --> 00:05:25.370
PET. All right. Thanks a lot, Jennifer. Joe,
00:05:25.589 --> 00:05:26.870
turn it back to you here to talk a little bit
00:05:26.870 --> 00:05:29.189
more about why we're doing the event and what
00:05:29.189 --> 00:05:31.750
the audience will look like. So first of all,
00:05:31.850 --> 00:05:34.949
I believe that we're uniquely qualified to put
00:05:34.949 --> 00:05:39.009
on this type of thought leadership program in
00:05:39.009 --> 00:05:41.769
the acoustic space. The unique qualification
00:05:41.769 --> 00:05:46.430
is due to the eight businesses that we have that
00:05:46.430 --> 00:05:50.790
each work with influencers, engineering firms.
00:05:51.399 --> 00:05:56.120
architects acoustical consultants designers we're
00:05:56.120 --> 00:05:58.899
working with those across our those those influencers
00:05:58.899 --> 00:06:02.240
like yourselves across those brands every day
00:06:02.240 --> 00:06:06.600
and so we have a a very good feel for what the
00:06:06.600 --> 00:06:09.100
problems are and how to address those with solutions
00:06:09.100 --> 00:06:13.199
and quite frankly our people learn learn from
00:06:13.199 --> 00:06:16.079
the influencers and i believe that the influencers
00:06:16.079 --> 00:06:20.079
learn from us so this is a networking event it's
00:06:20.589 --> 00:06:25.170
people who address the similar problems in various
00:06:25.170 --> 00:06:30.670
industries coming together to share ideas, to
00:06:30.670 --> 00:06:33.110
learn from each other, and really talk about
00:06:33.110 --> 00:06:35.829
what's happening in the industry. And to facilitate
00:06:35.829 --> 00:06:39.670
that on top of just, you know, being there all
00:06:39.670 --> 00:06:43.970
in one location, we have four CEU presentations
00:06:43.970 --> 00:06:48.629
that will go on from people from our company.
00:06:49.290 --> 00:06:53.230
who are holding relevant presentations and sessions
00:06:53.230 --> 00:06:56.230
that are more of a formal piece of learning besides
00:06:56.230 --> 00:06:59.350
the networking side of things and as many of
00:06:59.350 --> 00:07:03.689
you know we own the riverbank acoustics lab which
00:07:03.689 --> 00:07:07.410
is a world -renowned acoustical testing lab and
00:07:07.410 --> 00:07:12.089
in one of those presentations will be from eric
00:07:12.089 --> 00:07:15.329
wolfram who is the director of that lab who is
00:07:15.329 --> 00:07:19.829
just amazing at presenting and talking about
00:07:19.829 --> 00:07:23.470
technical, acoustical information and putting
00:07:23.470 --> 00:07:28.329
it, packaging it in a fun, easy to learn way.
00:07:28.529 --> 00:07:30.910
So it's speakers like that. And we're really
00:07:30.910 --> 00:07:34.430
looking forward to that aspect of the event.
00:07:34.550 --> 00:07:37.910
All right. So now let's take a pivot here and
00:07:37.910 --> 00:07:39.569
start to work through the agenda. So Jennifer,
00:07:39.649 --> 00:07:41.529
if I could turn this back over to you, tell everybody
00:07:41.529 --> 00:07:43.089
in about what will be taking place throughout
00:07:43.089 --> 00:07:46.129
the day. Sure. So our goal was to really capitalize
00:07:46.129 --> 00:07:49.810
on every aspect of value that we can respect
00:07:49.810 --> 00:07:53.089
and appreciate that it's going to require you
00:07:53.089 --> 00:07:55.769
guys to kind of take a day out of the office
00:07:55.769 --> 00:07:58.050
to come spend time with us. So we wanted to pack
00:07:58.050 --> 00:08:00.750
it with as much value as possible. So as Joe
00:08:00.750 --> 00:08:03.350
mentioned, each brand will be represented at
00:08:03.350 --> 00:08:05.269
this event. So you will have the opportunity
00:08:05.269 --> 00:08:08.490
to directly connect with all of the sales leaders
00:08:08.490 --> 00:08:11.329
across the business by brand. So Kinetics will
00:08:11.329 --> 00:08:14.939
have a table. lambin will have a table each and
00:08:14.939 --> 00:08:16.480
every brand will have a table and representation
00:08:16.480 --> 00:08:18.899
so that you can go and touch and feel the products
00:08:18.899 --> 00:08:21.100
and speak with with the folks that run those
00:08:21.100 --> 00:08:24.259
businesses as joe mentioned eric wolfram he'll
00:08:24.259 --> 00:08:26.759
be doing a keynote speak on acoustical testing
00:08:26.759 --> 00:08:29.740
methodology which i think brings a lot of value
00:08:29.740 --> 00:08:32.580
to those that leverage testing and want to understand
00:08:32.580 --> 00:08:34.679
it better the eu presentations are obviously
00:08:34.679 --> 00:08:36.759
very valuable to the architectural community
00:08:36.759 --> 00:08:40.039
you can gain credits while you're at our event
00:08:40.379 --> 00:08:42.480
So, you know, you're earning credits while you're
00:08:42.480 --> 00:08:44.860
also networking with valuable brands within the
00:08:44.860 --> 00:08:47.600
industry. As I mentioned on the Why Texas, we
00:08:47.600 --> 00:08:50.100
will be providing transportation back and forth
00:08:50.100 --> 00:08:52.659
multiple times throughout the day so that you
00:08:52.659 --> 00:08:54.399
can go to FRASH and you can see the facility
00:08:54.399 --> 00:08:56.539
and you can see how they manufacture and cut
00:08:56.539 --> 00:08:59.940
PET, which I think is a very exciting and valuable
00:08:59.940 --> 00:09:02.700
opportunity for those that have never been to
00:09:02.700 --> 00:09:05.190
an acoustic manufacturing facility. and then
00:09:05.190 --> 00:09:07.730
last but not least uh and adam made mention of
00:09:07.730 --> 00:09:09.409
this at the beginning we'll touch on it again
00:09:09.409 --> 00:09:12.309
uh i've been overwhelmed uh by the excitement
00:09:12.309 --> 00:09:15.509
and the uh in support we've gotten from industry
00:09:15.509 --> 00:09:18.809
partners on this event so we know and understand
00:09:18.809 --> 00:09:21.470
that you leverage these partners uh for value
00:09:21.470 --> 00:09:23.889
as well so if you're an architect you're likely
00:09:23.889 --> 00:09:27.730
a an aec daily participant if you're not aec
00:09:27.730 --> 00:09:30.029
daily will be there and you can go over and speak
00:09:30.029 --> 00:09:32.090
with them about the value of being a partner
00:09:32.090 --> 00:09:35.870
and how to gain access to online ceus we've got
00:09:35.870 --> 00:09:39.059
dodge data that will be present so we certainly
00:09:39.059 --> 00:09:41.460
rely on dodge data for forecasting information
00:09:41.460 --> 00:09:44.539
and to really understand the landscape of projects
00:09:44.539 --> 00:09:47.320
we know that several of you subscribe to their
00:09:47.320 --> 00:09:49.120
services as well so this will be an opportunity
00:09:49.120 --> 00:09:51.919
to learn more about what they offer and if it's
00:09:51.919 --> 00:09:53.899
something you're interested in and then spec
00:09:53.899 --> 00:09:56.919
link for those that specify this is a certain
00:09:56.919 --> 00:09:59.950
certainly very valuable tool that that provides
00:09:59.950 --> 00:10:02.149
ease of use when you're trying to specify new
00:10:02.149 --> 00:10:04.870
products so they'll be there to explain uh the
00:10:04.870 --> 00:10:07.129
services that they provide should you want to
00:10:07.129 --> 00:10:09.350
take advantage of those so it's a it's a fun
00:10:09.350 --> 00:10:12.690
filled pack today um you know lots to do it's
00:10:12.690 --> 00:10:14.929
not just you know we didn't want this to be a
00:10:14.929 --> 00:10:16.990
trade show type event we really want it to be
00:10:16.990 --> 00:10:19.789
a conference type event where you have the opportunity
00:10:19.789 --> 00:10:22.629
to spend time where you think it's most valuable
00:10:23.070 --> 00:10:26.190
So as I mentioned, those are our vendor partners,
00:10:26.289 --> 00:10:29.129
so they'll have their own separate section within
00:10:29.129 --> 00:10:32.350
the venue that you can go and access. And then
00:10:32.350 --> 00:10:35.629
also... i think it's important to note um you
00:10:35.629 --> 00:10:38.250
know while these folks won't be having any type
00:10:38.250 --> 00:10:41.149
of table or presence uh they're important in
00:10:41.149 --> 00:10:43.289
the in the industry and they're supporting our
00:10:43.289 --> 00:10:45.990
event uh through through communicating it to
00:10:45.990 --> 00:10:48.830
their uh their network of audience right so we've
00:10:48.830 --> 00:10:52.470
got iida uh they speak with interior designers
00:10:52.470 --> 00:10:55.809
uh constantly right so they've been promoting
00:10:55.809 --> 00:10:59.190
the event on our behalf ncac uh the national
00:10:59.190 --> 00:11:02.210
council on acoustical consultants uh has has
00:11:02.210 --> 00:11:05.009
uh presented uh this opportunity in their newsletter
00:11:05.009 --> 00:11:07.610
and shared it with their audience and then aia
00:11:07.610 --> 00:11:11.049
has been great specifically the aia fort worth
00:11:11.049 --> 00:11:13.889
regional office they've been very supportive
00:11:13.889 --> 00:11:16.330
in trying to promote and and bring visibility
00:11:16.330 --> 00:11:19.009
to this event and so that's important to me as
00:11:19.009 --> 00:11:21.490
the chief marketing officer because the industry
00:11:21.490 --> 00:11:23.909
partners that we have also see value in this
00:11:23.909 --> 00:11:26.909
in this event so it feels very good to to be
00:11:26.909 --> 00:11:30.009
supported uh by these really respected incredible
00:11:30.009 --> 00:11:33.700
connections Okay. So the keynote speaker, we've
00:11:33.700 --> 00:11:35.840
touched on a little bit so far, but just to expand
00:11:35.840 --> 00:11:37.659
on that a little bit more. So obviously we're
00:11:37.659 --> 00:11:39.480
going to have Eric Wolfram from Riverbank Acoustical
00:11:39.480 --> 00:11:42.100
Laboratories there. As Joe mentioned, Eric is
00:11:42.100 --> 00:11:44.779
the laboratory manager at Riverbank. You may
00:11:44.779 --> 00:11:47.700
have seen Eric speak and present before. He does
00:11:47.700 --> 00:11:50.320
a lot of presentations. He'll speak at conferences.
00:11:51.259 --> 00:11:54.019
He's done a lot of webinars and podcasts. An
00:11:54.019 --> 00:11:57.120
expert in the space, really well -regarded, very
00:11:57.120 --> 00:11:59.220
passionate about the acoustics industry. I think
00:11:59.220 --> 00:12:00.820
if you listen to him talk for about 30 seconds.
00:12:00.970 --> 00:12:03.269
you'll pick up on that. Very well -rounded and
00:12:03.269 --> 00:12:06.529
can get really in -depth about a lot of details
00:12:06.529 --> 00:12:09.409
and an expert in the testing space. He's also
00:12:09.409 --> 00:12:12.330
currently the chair of the ASTM E33 committee.
00:12:12.850 --> 00:12:14.649
If you're not familiar with Riverbank, and I
00:12:14.649 --> 00:12:16.690
know Joe touched on it before, but just to state
00:12:16.690 --> 00:12:19.649
again, Riverbank is recognized worldwide as a
00:12:19.649 --> 00:12:22.830
source of valid acoustical data and supports
00:12:22.830 --> 00:12:24.850
clients with certified and accredited testing
00:12:24.850 --> 00:12:27.269
of building materials and consumer products.
00:12:27.809 --> 00:12:29.990
And again, Eric really leads the way in the organization.
00:12:30.190 --> 00:12:33.809
very much out there and up front with the speaking
00:12:33.809 --> 00:12:37.129
agenda. So if you're curious to learn more about
00:12:37.129 --> 00:12:39.649
Riverbank or hear from Eric ahead of the show,
00:12:39.809 --> 00:12:41.730
strongly encourage you to go to the Riverbank
00:12:41.730 --> 00:12:44.049
website. There are several different resources
00:12:44.049 --> 00:12:46.909
and webinars listed on the website there where
00:12:46.909 --> 00:12:48.850
you can hear from Eric and maybe get a feel of
00:12:48.850 --> 00:12:51.029
what you might be able to expect when he's speaking
00:12:51.029 --> 00:12:53.490
at the conference. Okay, so the CEU presentations,
00:12:53.909 --> 00:12:56.190
we've highlighted these a bit throughout, but
00:12:56.190 --> 00:12:58.370
just to provide a little bit more depth, from
00:12:58.370 --> 00:13:00.919
a catalyst acoustics... group standpoint, CEUs
00:13:00.919 --> 00:13:02.879
are something that we take a lot of pride in
00:13:02.879 --> 00:13:05.519
being able to publish. We put new resources out
00:13:05.519 --> 00:13:08.399
each year, have a lot of engagement from the
00:13:08.399 --> 00:13:10.539
community. Obviously, the credits are valuable
00:13:10.539 --> 00:13:13.059
for people to earn, and we really try to come
00:13:13.059 --> 00:13:15.940
up with a... a diverse range of topics that suits
00:13:15.940 --> 00:13:18.659
all of the different aspects of acoustics and
00:13:18.659 --> 00:13:21.639
noise control and really strengthens it is strengthened
00:13:21.639 --> 00:13:24.620
by the brands that make up the family here so
00:13:24.620 --> 00:13:26.279
each of the courses that are going to take place
00:13:26.279 --> 00:13:29.139
during catalyst connect will provide attendees
00:13:29.139 --> 00:13:31.740
with credits for participating and they each
00:13:31.740 --> 00:13:33.960
should run about an hour long we'll have them
00:13:33.960 --> 00:13:35.679
broken up so you would be you know if you wanted
00:13:35.679 --> 00:13:37.360
to attend all four you would be able to do that
00:13:37.360 --> 00:13:38.940
they're not going to run over top of each other
00:13:38.940 --> 00:13:40.940
we'll have those spaced out appropriately throughout
00:13:40.940 --> 00:13:43.399
the day it's going to be a fun and dynamic group
00:13:43.399 --> 00:13:45.000
here of presenters that you see on your screen
00:13:45.000 --> 00:13:48.340
and topics. We tried to pick some of the newer,
00:13:48.399 --> 00:13:51.600
more relevant, popular industry topics, ones
00:13:51.600 --> 00:13:54.419
that we see are accessed the most by the community.
00:13:54.759 --> 00:13:57.419
So just a real quick overview of each of these.
00:13:57.539 --> 00:14:00.480
The data centers presentation, this is a new
00:14:00.480 --> 00:14:02.759
course that we have that was just released at
00:14:02.759 --> 00:14:05.279
the beginning of this year. Obviously, data centers
00:14:05.279 --> 00:14:08.279
are a massive topic and really across many different
00:14:08.279 --> 00:14:11.159
industries, but within the acoustic space, particularly
00:14:11.159 --> 00:14:14.129
more. and more of this is being spoken about
00:14:14.129 --> 00:14:16.629
with how do we control noise, both inside and
00:14:16.629 --> 00:14:19.230
outside of facilities. They are popping up everywhere
00:14:19.230 --> 00:14:21.750
across the country, moving their way closer and
00:14:21.750 --> 00:14:23.289
closer towards neighborhoods. So things like
00:14:23.289 --> 00:14:26.049
how we control the noise around those city ordinances
00:14:26.049 --> 00:14:28.450
are becoming more and more important lately.
00:14:28.870 --> 00:14:31.610
Excuse me. That's going to be presented by John
00:14:31.610 --> 00:14:34.309
Sofra from Kinetics. You may have seen John speaking
00:14:34.309 --> 00:14:36.610
over the course of the past year. He's been very
00:14:36.610 --> 00:14:39.009
involved with webinars and podcasts. He's actually
00:14:39.009 --> 00:14:41.169
going to be speaking at the data center world
00:14:41.169 --> 00:14:43.309
trade. show next week in DC if you're heading
00:14:43.309 --> 00:14:45.409
out that way. So check him out there. He's going
00:14:45.409 --> 00:14:47.370
to have a similar data centers session going
00:14:47.370 --> 00:14:49.870
on, but he'll be leading that course. Next up,
00:14:49.909 --> 00:14:52.289
we have the Sound and Noise Control in Hospitality
00:14:52.289 --> 00:14:54.649
Facilities course that's going to be presented
00:14:54.649 --> 00:14:56.769
by Slavi Nightingale from FRASH. Again, like
00:14:56.769 --> 00:14:59.610
we mentioned, FRASH is where the facility tour
00:14:59.610 --> 00:15:01.809
will take place. So Slavi will be going to present
00:15:01.809 --> 00:15:03.570
this course, which is really going to hit on
00:15:03.570 --> 00:15:05.590
a bunch of different topics and unique solutions
00:15:05.590 --> 00:15:08.590
that are available to be best prepared for how
00:15:08.590 --> 00:15:11.330
you would work with these spaces. The Division
00:15:11.330 --> 00:15:15.129
9 finish session is one of the most popular courses
00:15:15.129 --> 00:15:17.149
that we have available. That's going to be presented
00:15:17.149 --> 00:15:19.389
by Aaron Duncan from SoundSeal, where he's going
00:15:19.389 --> 00:15:21.889
to take you on a course going through all the
00:15:21.889 --> 00:15:23.529
different wall and ceiling treatments that you
00:15:23.529 --> 00:15:25.779
need to know about. And then finally, we have
00:15:25.779 --> 00:15:28.220
the Acoustics and Noise in Building Design presentation,
00:15:28.519 --> 00:15:30.620
which is going to be presented by Ben Voss at
00:15:30.620 --> 00:15:32.700
Kinetics. And this is going to cover all the
00:15:32.700 --> 00:15:34.919
noise control and room acoustics across many
00:15:34.919 --> 00:15:36.580
different project types for you to be aware of.
00:15:36.700 --> 00:15:38.320
Now that we've covered most of what's going to
00:15:38.320 --> 00:15:40.460
happen for the day, we want to spend some time
00:15:40.460 --> 00:15:42.220
just to quickly run through how you can register.
00:15:42.840 --> 00:15:45.559
for Catalyst Connect. At a high level, if you
00:15:45.559 --> 00:15:48.000
go to the Catalyst website, catalystacoustics
00:15:48.000 --> 00:15:52.100
.com slash events slash connect, you'll come
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to this page right here to register. This page
00:15:55.399 --> 00:15:59.279
is also linked across all of the Catalyst brand's
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websites. So if you're on Kinetic's website or
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Lanvin's website, you'll see a banner at the
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top of each of those to register for the event
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there, which you can click and it'll take you
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to this page. We try to make this really simple.
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Again, this is a one -day free event and we want
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to have a really simple... form for you to go
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through to fill it out. So it only takes a moment
00:16:14.539 --> 00:16:17.480
to go through and complete that process. And
00:16:17.480 --> 00:16:19.399
when you do, if you're traveling from out of
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town or need to stay the night over for another
00:16:22.120 --> 00:16:24.940
reason, we do have discounted rates available
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at hotels too, for you to check that box and
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be able to take a further look into. So high
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level information about the event is available
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on this page. You can look through like, what's
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the agenda, who's invited, when does this take
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place? Again, this is June 25th. It's going to
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take place from 11 a .m. to 6 p .m. And again,
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where the event is located. Over to the right,
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there's just this quick, easy form field. It's
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less than 10 fields. It's your basic standard
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information. Again, you can click this checkbox
00:16:51.279 --> 00:16:53.799
on the form if you are interested in receiving
00:16:53.799 --> 00:16:55.960
information about the hotel discounts that are
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available to you for attending. And then you
00:16:58.299 --> 00:16:59.940
can keep scrolling through the page and see more
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about the partners, a little bit more information
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about all those CEU sessions that we talked about,
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and gain a little bit more insight about some
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of the... the perks that will come. We're going
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to have some raffle giveaways. We'll have, again,
00:17:10.920 --> 00:17:12.180
there's this kind of room rates and some of the
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networking opportunities that are available to
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you. So, you know, a lot of different ways to
00:17:15.920 --> 00:17:19.000
access this page across the Catalyst family of
00:17:19.000 --> 00:17:22.000
brands on the Catalyst website. You can see this,
00:17:22.039 --> 00:17:24.039
we have posts all through our social media accounts
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as well. So a lot of different ways to make sure
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you can get there and get through this quick,
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easy form fill. Okay. Adam, I think important
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to note also, you know, it is a full day event,
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so we will be offering food and beverage throughout
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the day at no cost to the audience. Yes, thank
00:17:42.039 --> 00:17:44.200
you for reminding me about that. All right, so
00:17:44.200 --> 00:17:45.619
now on to questions. Like I mentioned at the
00:17:45.619 --> 00:17:46.839
beginning of the presentation, if you may have
00:17:46.839 --> 00:17:49.279
missed it, you can enter any questions you have
00:17:49.279 --> 00:17:51.779
through the questions feature in your GoToWebinar
00:17:51.779 --> 00:17:54.400
control panel. We have a few questions that have
00:17:54.400 --> 00:17:56.619
come in so far, and please go ahead and submit
00:17:56.619 --> 00:17:59.920
anything else you may have. Okay, so taking a
00:17:59.920 --> 00:18:02.299
look at the questions that we have here. First
00:18:02.299 --> 00:18:04.839
up, I'll take this one. I just mentioned this
00:18:04.839 --> 00:18:06.799
before, but the question came in about how much
00:18:06.799 --> 00:18:08.920
does it cost to attend the event. Again, as we
00:18:08.920 --> 00:18:10.700
mentioned, it's free to attend, so there is no
00:18:10.700 --> 00:18:13.000
cost at all. We are really just trying to bring
00:18:13.000 --> 00:18:15.940
this community of thought leaders and professionals
00:18:15.940 --> 00:18:18.420
together, so there's no cost for you to attend
00:18:18.420 --> 00:18:23.000
the event. All right. Next question. Jennifer,
00:18:23.140 --> 00:18:24.759
I'm going to pass this one over to you. We had
00:18:24.759 --> 00:18:26.980
a question come in wondering, are we allowed
00:18:26.980 --> 00:18:31.059
to invite our connections in the industry to
00:18:31.059 --> 00:18:34.859
this event? Sure. Yeah, absolutely. I mean, in
00:18:34.859 --> 00:18:37.660
fact, we encourage it. you know you guys are
00:18:37.660 --> 00:18:40.500
the credible audience in the industry and if
00:18:40.500 --> 00:18:42.599
you have contacts or people that you think would
00:18:42.599 --> 00:18:45.779
value participating and joining you and in attending
00:18:45.779 --> 00:18:48.839
please feel free to to share this message with
00:18:48.839 --> 00:18:51.759
with all of them we've also done a lot of social
00:18:51.759 --> 00:18:54.420
posts so if you follow us on any of our social
00:18:54.420 --> 00:18:57.619
platforms please feel free to tag yourself tag
00:18:57.619 --> 00:18:59.799
people that you think would uh find value in
00:18:59.799 --> 00:19:02.099
this you know the goal is to really just give
00:19:02.099 --> 00:19:04.519
give value and bring the right people together
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under one roof to be able to have an exciting
00:19:07.319 --> 00:19:11.319
and valuable day. This is our first time, so
00:19:11.319 --> 00:19:13.319
we really got to make it count if we want to
00:19:13.319 --> 00:19:16.680
continue to do this year over year. I promise
00:19:16.680 --> 00:19:18.839
you and I assure you this will be a valuable
00:19:18.839 --> 00:19:21.940
day for you and for anyone that you think should
00:19:21.940 --> 00:19:26.349
join you. So please feel free. All right. Next
00:19:26.349 --> 00:19:28.829
question that we have, I should be able to take
00:19:28.829 --> 00:19:31.069
this one. How will attendees earn credit for
00:19:31.069 --> 00:19:33.430
attending the CEU sessions? That's a great question
00:19:33.430 --> 00:19:35.549
and one that we get often. If you've attended
00:19:35.549 --> 00:19:38.829
any in -person CEU sessions through any of the
00:19:38.829 --> 00:19:40.569
Catalyst brands, you may be familiar with this
00:19:40.569 --> 00:19:43.430
or other CEU sessions in general, but we will
00:19:43.430 --> 00:19:45.769
have a sign -in sheet available for all attendees
00:19:45.769 --> 00:19:48.549
who go to each session where you just put in
00:19:48.549 --> 00:19:51.289
your contact information, your AIA member number,
00:19:51.390 --> 00:19:54.789
and then after the event's over, We'll gather
00:19:54.789 --> 00:19:56.869
all those sign -in sheets. Our team, this is
00:19:56.869 --> 00:19:59.670
one of the things that I'm tasked with as well,
00:19:59.730 --> 00:20:01.690
is we'll take those sign -in sheets, and then
00:20:01.690 --> 00:20:04.730
we process all of the information through AEC
00:20:04.730 --> 00:20:06.769
Daily, who's an accredited provider for these
00:20:06.769 --> 00:20:10.410
courses. And then that will all run through their
00:20:10.410 --> 00:20:13.130
system, and then you'll get a certificate for
00:20:13.130 --> 00:20:16.109
your participation. And then also, it's usually
00:20:16.109 --> 00:20:18.430
within about 10 business days, those credits
00:20:18.430 --> 00:20:22.910
will show up in your AAA account as well. Jennifer,
00:20:22.930 --> 00:20:24.130
I'm going to throw one question your way. We
00:20:24.130 --> 00:20:27.509
had a question about reps attending, if you want
00:20:27.509 --> 00:20:31.369
to tackle that one. Sure, happy to. So I think
00:20:31.369 --> 00:20:33.390
Joe mentioned it in the introduction, but we
00:20:33.390 --> 00:20:37.150
have a broad -based, very valuable channel program.
00:20:37.369 --> 00:20:40.009
So we sell through channel partners and reps
00:20:40.009 --> 00:20:44.630
across the country. Again, the real value in
00:20:44.630 --> 00:20:48.069
this event is to take a time out. and give the
00:20:48.069 --> 00:20:50.490
influencers the opportunity to learn about what
00:20:50.490 --> 00:20:53.210
we do and how we do it with the ultimate goal
00:20:53.210 --> 00:20:56.549
of you know growing a relationship working together
00:20:56.549 --> 00:20:59.150
and pushing those opportunities out to our valued
00:20:59.150 --> 00:21:02.450
channel partners we will have some limited channel
00:21:02.450 --> 00:21:05.690
partners at the event that are local in proximity
00:21:05.690 --> 00:21:07.849
to where the event is being held should there
00:21:07.849 --> 00:21:10.950
be any opportunities that arise on the spot but
00:21:10.950 --> 00:21:14.839
outside of that you know reps reps really don't
00:21:14.839 --> 00:21:17.079
need to uh to take time out of their day at this
00:21:17.079 --> 00:21:19.480
point to to attend this event the value that
00:21:19.480 --> 00:21:21.700
will result from it will be handed directly to
00:21:21.700 --> 00:21:27.809
to our valued partners all right great Well,
00:21:27.930 --> 00:21:30.009
I'm not seeing any other questions coming in,
00:21:30.069 --> 00:21:32.529
so I think we can wrap things up for today. So
00:21:32.529 --> 00:21:34.369
again, I wanted to thank you all for taking the
00:21:34.369 --> 00:21:36.450
time out of your day to attend this and send
00:21:36.450 --> 00:21:38.369
your questions along. And obviously, thanks to
00:21:38.369 --> 00:21:40.470
Joe and Jennifer for joining us today and providing
00:21:40.470 --> 00:21:42.069
all the insight about what we can expect there.
00:21:42.910 --> 00:21:45.089
If you haven't yet registered and interested,
00:21:45.410 --> 00:21:48.450
the URL, which again is catalystacoustics .com
00:21:48.450 --> 00:21:50.849
slash events slash connect. And again, that's
00:21:50.849 --> 00:21:53.349
available across all the different brands in
00:21:53.349 --> 00:21:55.009
the Catalyst family there too, where you can
00:21:55.009 --> 00:21:56.670
find those links available on their websites.
00:21:57.170 --> 00:21:59.650
We hope you found this informative today and
00:21:59.650 --> 00:22:01.690
we'd love to see you at the event in June. Thanks
00:22:01.690 --> 00:22:04.069
and have a great day, everybody. Thank you.
