ABOUT THIS PODCAST 🔗
The original podcast for bootstrapped and mostly bootstrapped startups, this show follow the stories of founders as they start, acquire, and grow SaaS companies. Hear when they fail, struggle, succeed, and take you with them through the tumultuous life of a SaaS founder. If you like Mixergy, This Week in Startups, or SaaStr, you’ll enjoy Startup for the Rest of Us.
Hosts:
Update frequency:
weekly
Average audio length:
34 minutes
Has sponsors
English
United States
511 episodes
since Feb. 20, 2018
episodic
AUDIENCE OF THIS PODCAST 🔗
~57.21% of listeners are from United States.
🇺🇸
US
57.21%
🇮🇪
IE
9.14%
🇨🇦
CA
4.95%
🇬🇧
GB
3.37%
🇮🇳
IN
2.65%
🇦🇺
AU
2.05%
🇩🇪
DE
1.55%
🇸🇬
SG
1.47%
🇫🇷
FR
1.25%
🇰🇪
KE
1.25%
🇭🇰
HK
1.23%
🇪🇸
ES
1.05%
🇪🇬
EG
0.79%
🇵🇭
PH
0.70%
🇳🇱
NL
0.69%
🇲🇽
MX
0.67%
🇧🇷
BR
0.62%
🇵🇱
PL
0.57%
🇵🇹
PT
0.54%
🇻🇳
VN
0.49%
🇯🇵
JP
0.47%
🇺🇦
UA
0.47%
🇳🇿
NZ
0.38%
🇦🇹
AT
0.35%
🇮🇩
ID
0.33%
🇨🇭
CH
0.33%
🇸🇪
SE
0.30%
🇷🇺
RU
0.27%
🇨🇴
CO
0.25%
🇦🇷
AR
0.23%
🇦🇪
AE
0.23%
🇲🇦
MA
0.22%
🇿🇦
ZA
0.21%
🇨🇳
CN
0.19%
🇹🇼
TW
0.19%
🇳🇬
NG
0.14%
🇹🇭
TH
0.14%
🇮🇹
IT
0.13%
🇷🇴
RO
0.13%
🇧🇪
BE
0.11%
🇬🇷
GR
0.11%
🇹🇷
TR
0.11%
🇸🇦
SA
0.11%
🇩🇰
DK
0.10%
Others
2.26%
* Data source: directly measured on Listen Notes. real-time
LATEST EPISODE 🔗
What if raising your prices could actually bring in more customers?
In this episode, Rob Walling welcomes back Jason Cohen, founder of WP Engine and SmartBear, to dig into his book, Hidden Multipliers. They talk about finding your profit whales, why raising prices can actually increase sales, …
SEARCH PAST EPISODES
Search past episodes of Startups For the Rest of Us.
PREVIOUS EPISODES 🔗
What did you miss at our biggest MicroConf Europe ever?
In this episode, Rob Walling and Derrick Reimer recap MicroConf Europe 2026 in Reykjavik, Iceland. They break down the talks on ranking in ChatGPT and AI SEO, Rob's eight moats that still work in the age of AI, and Corey Haines on marketin…
Which SaaS moats are left in 2026?
In this episode, Rob Walling and Einar Vollset walk through the 10 ways AI is attacking SaaS companies, from customers vibe coding the app to per-seat revenue disappearing entirely. They then dig into the 8 moats they believe still work in the age of AI, with …
Where do the best SaaS ideas actually come from?
In this episode, Rob reads a chapter from his new book, Idea to Traction: Stop Building SaaS Nobody Wants in the Age of AI. He walks through the five places problems tend to show up, eight strategic approaches for finding and shaping a product id…
How do you get LLMs to actually recommend your SaaS?
In this episode, Rob Walling talks with Ross Hudgens, founder of Siege Media and author of the new book Generative Engine Optimization, about how SaaS companies get recommended by ChatGPT, Gemini, and the AI tools customers now use to shop. …
Should you be worried that another founder will steal your idea if you ask them for advice?
In this episode, Rob is joined by Ruben Gamez to answer four listener questions: whether reaching out to more advanced founders puts your idea at risk, how to convince big name customers to agree to a ca…
How do you pivot your SaaS when things aren’t working?
This week Rob talks with Nathan Tyler, founder of BlinkMetrics, about the messy, uncertain process of finding product market fit in real time. Nathan walks through why his original EOS scorecard idea didn't work, how hundreds of coffee chat…
How do you onboard a hire onto a codebase you built alone?
In this episode, Derrick Reimer joins Rob to tackle four listener questions. They cover hiring and onboarding your first developer as a bootstrapped founder, then move into the temptation to build features just because AI makes them che…
Ever gotten a vague cease and desist from a competitor and wondered if you actually did something wrong?
This week I tackle four listener questions: how seriously to take competitor terms of service threats, whether AI is really a platform risk (or just a feature risk), how to build confidence and…
Does validation still matter when AI has made building software almost free?
In this solo episode, Rob breaks down the origin story of Liquid Death, the canned water company now valued at over a billion dollars, and pulls out the mental models that apply directly to B2B SaaS. He covers why idea…
Disclaimer: The podcast and artwork embedded on this page are from Rob Walling, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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