ABOUT THIS PODCAST 🔗

Hosts:
Update frequency:
every 10 days
Average audio length:
34 minutes
Guest interviews
English
United States
78 episodes
since Jan. 12, 2024
episodic

LATEST EPISODE 🔗

Greg Shuey opens the episode by framing AI search optimization as the next major evolution in how consumers discover and purchase products online. Guest Jake Bengtzen explains that AI search is a multi-dimensional process, distinct from keyword-based SEO, because it interprets human intent and cont…

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Search past episodes of 7-Figures & Beyond - An Ecommerce Marketing Podcast For 6 & 7-Figure Brands.

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As the holiday season approaches, eCommerce brands are facing a complex consumer landscape shaped by uncertainty and inflation. Jeremiah Prummer of KnoCommerce reveals that shoppers are feeling more cautious than in previous years, with lower overall economic sentiment driving them to prioritize de…
Greg Shuey wraps up his four-part mini-series by introducing the Growth Flywheel, a structured, repeatable process designed to help eCommerce brands scale sustainably through customer-informed marketing. The flywheel begins with listening - gathering data from reviews, surveys, and social mentions …
Most brands start their content strategy backward, chasing keywords and algorithms instead of starting with what customers are actually saying. In this episode, Greg Shuey flips that approach, walking listeners through how to build a content strategy led by real customer insights. When brands use t…
In this episode of the Seven Figures and Beyond Ecommerce Marketing Podcast, Greg Shuey dives into how AI can help brands unlock the hidden value inside their customer feedback. He explains that while collecting reviews, surveys, and chat transcripts is easy, the real challenge lies in making sense…
Most small and mid-sized eCommerce brands believe customer research is out of reach... something reserved for giants like Nike or Lululemon with six-figure budgets and entire insights teams. But as Greg Shuey explains in this episode of Seven Figures and Beyond, the reality is that understanding yo…
Most brand blogs are failing, and not because teams aren’t trying. In this episode, Greg Shuey explains why the majority of ecommerce blogs are nothing more than "digital dumping grounds," full of generic posts, product announcements, and uninspired listicles that never rank, never get in…
For growing D2C brands making between $1M and $5M in annual revenue, every marketing dollar counts, and misallocating that budget can have serious consequences. In this episode, Greg Shuey explores how to prioritize marketing investments when resources are limited. He explains that many founders re…
Comparison content is one of the most underused but powerful tools available to eCommerce brands today. In this episode, Greg Shuey breaks down why “X vs. Y” queries represent some of the highest-intent searches online, and why brands can’t afford to leave those answers to random review sites, Redd…
Greg Shuey opens this episode of 7 Figures and Beyond by challenging eCommerce marketers to stop relying solely on Google rankings as their growth driver and instead focus on building multi-platform relevance. While traditional search is still a massive traffic source, he explains that shifts in us…
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