ABOUT THIS PODCAST 🔗
A podcast dedicated to digital marketing and social media insights for government and public sector pros. Interviews with marketing and communications leaders working in government and public life as well as social media news and top tools and apps wrapped up in the hosts own musings about digital transformation in government communications.
The Public Sector Marketing Show is hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute and author of Public Sector Marketing Pro. Barack Obama’s former chief of digital described the book “as the handbook he needed in the White House.”
Public Sector Marketing Institute offer accredited online training and coaching programmes that specialise in digital communications for public bodies and non-government organizations. They also host Europe’s only dedicated Public Sector Digital Marketing Summit.
Joanne Sweeney is a subject matter expert in digital marketing for government and advises organisations across the world. A former broadcast journalist, Joanne loves being back behind the mic asking the questions and offering her own views.
She works for Google and has spoken at Facebook, advises MEPs in the European Parliament and has spoken on digital citizenship at Twitter HQ in San Francisco.
Joanne is a two-time author and her latest title was named in the best PR Book of 2020 list by Book Authority and it was also a finalist in Best Business Book category at the 2020 UK Business Book Awards.
Find out more at https://publicsectormarketingpros.com/.
The Public Sector Marketing Show is hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute and author of Public Sector Marketing Pro. Barack Obama’s former chief of digital described the book “as the handbook he needed in the White House.”
Public Sector Marketing Institute offer accredited online training and coaching programmes that specialise in digital communications for public bodies and non-government organizations. They also host Europe’s only dedicated Public Sector Digital Marketing Summit.
Joanne Sweeney is a subject matter expert in digital marketing for government and advises organisations across the world. A former broadcast journalist, Joanne loves being back behind the mic asking the questions and offering her own views.
She works for Google and has spoken at Facebook, advises MEPs in the European Parliament and has spoken on digital citizenship at Twitter HQ in San Francisco.
Joanne is a two-time author and her latest title was named in the best PR Book of 2020 list by Book Authority and it was also a finalist in Best Business Book category at the 2020 UK Business Book Awards.
Find out more at https://publicsectormarketingpros.com/.
Hosts:
Update frequency:
every 9 days
Average audio length:
35 minutes
Guest interviews
Has sponsors
English
United States
112 episodes
since April 20, 2020
episodic
LATEST EPISODE 🔗
In this enlightening episode, we dive deep into the transformative role of AI in local government communications. Join me as Iconverse with an industry expert, Michelle Bono, a member of the City-County Communications and Marketing Association (3CMA).
We explore how local governments can effective…
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PREVIOUS EPISODES 🔗
The rapid evolution of artificial intelligence (AI) has captured the world's attention, and with good reason. Once a niche topic in academic circles, AI is now at the forefront of technological innovation, reshaping industries, redefining work, and raising important ethical questions.
In this episo…
Exciting news from the digital marketing world! Ireland has
just launched its first national Digital Marketing Apprenticeship Program, a
major milestone in the country's education and training landscape.
Spearheaded by the Mayo Sligo Leitrim Education and Training Board (MSLETB) and led by
Debbie …
Hello and welcome to Season 6 and Episode 104 of the Public Sector Marketing Show.
In today’s episode I’m getting serious. Serious about the disruption of mainstream media, attacks on journalists and the threats to our democracy.
Online hate is increasing, politicians are hanging up the…
Hello and welcome to Season 6 and Episode 103 of the Public Sector Marketing Show.
In today’s episode I’m asking the questions:
Are we better off at work now than before the pandemic?
What is workplace wellbeing?
How can we master it as employers and managers?
I take a closer look at how wor…
Hello and welcome to Season 6 and Episode 102 of the Public Sector Marketing Show.
The rules of PR and marketing are changing so fast, faster than we can say transformation.
But in today’s show I want to look more specifically at our work in public relations – how we engage target audie…
Hello and welcome to Season 6 and Episode 101 of the Public Sector Marketing Show.
In a recent episode I talked about the value and power of influencer marketing in 2024.
But in today’s show I’m going down the ethics road and asking some tough questions about the grey areas of this mark…
Hello and welcome to Episode 100 of the Public Sector Marketing Show!
It's Episode 100, and we're celebrating in a big way!
Andy Lambert of Adobe Express joins us as we explore AI's impact on social media trends, driving engagement and personalization across platforms with chatbots and conten…
Hello and welcome to Season 6 and Episode 99 of the Public Sector Marketing Show.
The influencer marketing industry is worth over €21 billion euro and growing.
For anyone scoffing at this sector, you would do well to sit up and take note.
We are living in the creator economy where…
Hello and welcome to Season 6 and Episode 98 of the Public Sector Marketing Show.
I love the Internet and how it has democratised the voice of citizens, the world of work and media. However, it has some dark sides and the latest negative trend is deep-fake.
The combination of the Intern…
Disclaimer: The podcast and artwork embedded on this page are from Joanne Sweeney, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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