ABOUT THIS PODCAST 🔗
Formerly the Joy Joya Jewelry Marketing Podcast, Marketing With Laryssa is a podcast for purpose-driven, product-based brand owners who want to build real connections with their customers. Hosted by Laryssa Wirstiuk, founder of Joy Joya and marketing strategist since 2018, the show zooms out beyond tactics to explore the bigger picture of email, SMS, and digital storytelling.
With a mix of practical tips, inspiring ideas, and behind-the-scenes insights, Laryssa shares how to grow your brand with creativity, strategy, and intention - without getting lost in the marketing noise. Whether you're an ecommerce founder or a creative entrepreneur, this podcast will help you market with clarity and confidence.
With a mix of practical tips, inspiring ideas, and behind-the-scenes insights, Laryssa shares how to grow your brand with creativity, strategy, and intention - without getting lost in the marketing noise. Whether you're an ecommerce founder or a creative entrepreneur, this podcast will help you market with clarity and confidence.
Hosts:
Update frequency:
weekly
Average audio length:
24 minutes
English
United States
412 episodes
since Nov. 12, 2018
episodic
LATEST EPISODE 🔗
Get this free resource: The Front Door Report - an audit of 360+ ecommerce brands' welcome flows → https://www.joyjoya.com/frontdoor I got an email recently where the sender name was "The Big Fall Sale at Victoria's Secret." In my inbox preview, the "at Victoria's Secret" part got cut off entirely.…
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PREVIOUS EPISODES 🔗
Get this free resource: The Front Door Report - an audit of 360+ ecommerce brands' welcome flows → https://www.joyjoya.com/frontdoor Most ecommerce brands send their emails whenever they happen to finish writing them. Or they pick a time that feels right and stick with it forever. Klaviyo actually …
Most ecommerce brands spend months planning their marketing calendar. Kayla Sanders plans hers about a week out - sometimes less - because she never knows what's going to walk through the door.
Kayla runs marketing and online sales for The Jewel Box at Accent, an estate and vintage jewelry busines…
My client forwarded me an ad that said something like: 85% of your ecommerce site visitors aren't getting your abandoned cart emails. And her reaction was exactly what the ad was designed to produce - wait, are my flows not working?
They were working fine. The ad had nothing to do with whether her…
Get this free resource: The Front Door Report - an audit of 360+ ecommerce brands' welcome flows → https://www.joyjoya.com/frontdoor When people talk about segmentation, they're almost always talking about who an email is going to. This segment gets this campaign, that segment gets that one. Nobody…
Get this free resource: The Front Door Report - an audit of 360+ ecommerce brands' welcome flows → https://www.joyjoya.com/frontdoor
Someone at a pool party once asked me, dead serious, if people even look at email anymore. I get some version of this question a lot, so I wanted to actually answer …
Get the FREE "Front Door" Report: https://joyjoya.com/frontdoor
Jodie Minto started her fashion brand at weekend market stalls with a glass fishbowl, handwritten slips of paper, and a monthly caftan giveaway. By the time she launched her website, she already had hundreds of email subscribers waiti…
Get the FREE "Front Door" Report: https://joyjoya.com/frontdoor
I found a client's popup literally firing on top of another popup, one second apart, both on the screen at the same time. Nobody set it up that way intentionally. It's just what happens when you build one popup, then another, then ano…
Get the FREE "Front Door" Report: https://joyjoya.com/frontdoor
Ever gotten a marketing text super early in the morning or way too late at night and thought - that's kind of rude? Turns out there are actually laws about that. And if you're texting your customers without knowing what quiet hours ar…
Get the FREE "Front Door" Report: https://joyjoya.com/frontdoor Right now, roughly a third of your subscribers are opening your emails in dark mode. On some lists it's closer to 40%. And depending on how your emails were built, that could mean your logo is invisible, your text is unreadable, or you…
Disclaimer: The podcast and artwork embedded on this page are from Laryssa Wirstiuk, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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