ABOUT THIS PODCAST 🔗
Join the discussion of behavioral marketing, consumer trust, and loyalty. Clicksuasion's marketing frameworks are founded on behavioral economic and behavioral finance principles. Learn applicable data-driven strategies to influence change, employee engagement, and human decisions.
Update frequency:
every 21 days
Average audio length:
24 minutes
English
United States
90 episodes
since June 29, 2017
episodic
LATEST EPISODE 🔗
In this episode, Katana Lemelin chats with one of our newest team members, Shiann Hagan, about her recent degree from ECU, how she's settling into the Clicksuasion family, and what she's love about her work with a few fun questions to get you thinking. PODCAST HOST BIO
Katana Lemelin is the Digit…
SEARCH PAST EPISODES
Search past episodes of Clicksuasion Labs.
PREVIOUS EPISODES 🔗
In this episode, Katana Lemelin discusses how to craft marketing strategies for your Black Friday sales by prepping early, crafting an omnichannel approach, and enhancing your customer service and efficiency. Use consumer behavior to tailor your marketing towards expected trends and expectations fo…
In this episode, Katana Lemelin discusses three tips you can take to improve the data you receive from your website. This is more than 1's and 0's or your browser history. Katana explains the benefits of using Google Analytics to gather data on your consumer's behavior, the importance of setting me…
3 Steps to Apply Personas to Social Media Marketing In this episode, Katana Lemelin shares three steps you can take to apply personas to your social media content. Katana discusses how to define your audience, craft buyer personas, and apply them to social media posts. PODCAST HOST BIO
Katana Leme…
UNCLE STEVEN CAME TO TOWN Join Katana Lemelin and four core Clicksuasion team members for a discussion about the secretive operation codenamed 'Uncle Steven's Visit'. On the show with Katana are Anna Silverman, Catie Fromnecht, Cyndi Fifield, and Michael Barbera.
This podcast is a conversation abo…
YOUR RECAP OF FIVE POPULAR CLICKSUASION EPISODES
A Clicksuasion recap of 5 previous podcasts covering behavioral constructs such as the importance of time, money management, life-work balance, and consumer marketing trends for 2021. Katana Lemelin recaps discussions from guest speakers such as Dan…
Catie Fromknecht discusses how consumers may change their spending habits, buyer FOMO, and marketing tactics that may help brands capitalize on this anticipated increase in consumer She shares how consumers are likely to increase their spending following the pandemic to make-up for experiences miss…
In this Episode
Michael Barbera shares the results of several studies that identify how people perceive yard signs at their property and the home service providers who use them. Additionally, he discusses best practices for home service providers when located at client sites.
Bio
Dr. Michael Bar…
Strengthen your relationship with customers through inspiring, clear, and relatable message framing. This webinar is designed to provide insights that could be applied to your organization's brand with behavioral marketing, engaging visuals, and framed messages crafted to bolster brand awareness.
…
Would you be our Valentine? I think we click (see what we did there?)
Join us for this special re-broadcast with research-practitioner, Zoe Chance as we discuss virtual dating, love, flirting, loss aversion, and online dating.
Clicksuasion guest Zoe Chance is a researcher-practitioner who teaches…
Disclaimer: The podcast and artwork embedded on this page are from Clicksuasion Labs, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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