ABOUT THIS PODCAST 🔗

Update frequency:
every 10 days
Average audio length:
42 minutes
Guest interviews
English
United States
30 episodes
since Jan. 2, 2025
episodic

LATEST EPISODE 🔗

Tim Davidson didn’t become LinkedIn famous by playing it safe. He became unforgettable by leaning into his quirks: slicing fruit on video, wearing loud shirts, and lugging cardboard signs to B2B events. What started as scrappy experiments turned into a personal brand moat that now fuels his consult…

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Hootsuite’s CEO Irina Novoselsky has turned her personal LinkedIn feed into a bona-fide growth channel. Early experiments taught her that “leading with product is just propaganda” that repels readers, so she flipped to a give-first cadence Hootsuite calls “nine times before you take once”. That min…
Picture a CEO who treats LinkedIn less like a résumé warehouse and more like a personal blog feed—every post a mini-broadcast engineered from fresh customer data, punchy storytelling, and a dash of AI. That’s Peter Caputa IV. Armed with his marketing team and a “PeteGPT” content engine that mines i…
Two fractional CMOs and hosts of the podcast Blame it on Marketing—Emma Davies and Ruta Sudmantaite—explain how their meme-heavy side-podcast became an unlimited content engine for LinkedIn, keeping them top-of-feed even when inspiration runs dry. Then they fire shots: in its “current form,” Linked…
Adam Robinson didn’t just build a business—he built an audience that became a business advantage. As the founder of Retention.com and R!B2B, Adam used LinkedIn to carve out a unique voice in the crowded martech space. No content calendar. No ghostwriters. Just bold, polarizing posts and relentless …
What happens when a burned-out marketer starts posting on LinkedIn just to heal—and accidentally builds a thriving business, a bold personal brand, and a cult-following in B2B SaaS? In this episode, Brad sits down with Tas Bober, founder of Scroll Lab and co-host of the Notorious B2B podcast, to un…
Neal Goyal didn’t have a LinkedIn strategy. He had a quota and a deadline, and an intuition that content could work better than cold outreach. What started as a personal experiment quickly turned into a top-of-funnel engine that helped him scale Tapcart’s pipeline, close enterprise deals, and becom…
Liam Darmody didn’t start out as a marketer or salesperson. He worked behind the scenes in operations, but built a LinkedIn presence so human, so consistent, and so real, that it changed his entire career. From writing posts during paternity leave to becoming one of the platform’s most trusted pers…
Brianna Doe didn’t grow on LinkedIn by teaching marketing tips or showing off her agency wins. She went viral on her very first post by doing something most people avoid—being honest. Since then, she’s built a multi-million dollar agency, 100+ client roster, and powerful personal brand without ever…
Gaetano DiNardi didn’t go all in on LinkedIn with a 7-day posting strategy, a ghostwriter, or growth hacks. He took the opposite approach—posting twice a week, saying exactly what he thinks, and letting his track record speak louder than any thread formula ever could. From scaling Sales Hacker and …
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