ABOUT THIS PODCAST 🔗
This is a podcast about working in marketing. In each episode we chat to marketing experts about their careers and experiences. We interview guests from a wide variety of backgrounds, including in-house marketeers, consultants, and senior staff from top agencies. Some are entrepreneurial, some enjoy corporate life, and others enjoy flexible freelancing. We speak to leading voices in public relations (PR), content creation, and a wide range of digital marketing roles covering both business-to-business (B2B) and consumer marketing.
Whether you are mid-career, or just embarking on a life in marketing, our discussions will provide insight, advice, and inspiration for your development.
The podcast is hosted by Dr Hanne Knight (University of Plymouth) and Dr Tom Bowden-Green (Bristol Business School, UWE Bristol). Contact us at Hanne.Knight@plymouth.ac.uk or Tom.Bowden-Green@uwe.ac.uk.
We're also on LinkedIn:
https://www.linkedin.com/in/hanne-knight-36b60041/
Update frequency:
every 52 days
Average audio length:
32 minutes
Guest interviews
English
United Kingdom
21 episodes
since Nov. 24, 2023
episodic
LATEST EPISODE 🔗
This month we chat with Niall Ratcliffe, CEO of Noticed. Noticed has grown rapidly in the last few years to become one of the UK's largest B2B agencies.
We chat with Niall about the creation and growth of his agency after his time at university in America. He explains where the business idea …
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Search past episodes of A Life In Marketing.
PREVIOUS EPISODES 🔗
This episode is a bit different. Usually, Tom sits alongside Hanne as they interview people from the marketing world. This time Hanne interviews Tom!
Tom is joined by Luan Wise as they chat about their new book 'Marketing and Psychology: Understanding Customer Behaviour With The ABC Approach&a…
Joe Johnston is a very smart marketer. As Head of Experimentation at Launch, Joe's role is to recommend and test ways to improve the effectiveness of his clients' marketing activity. He applies behavioural science principles and research-based insights to make marketing campaigns more eff…
Megan Fellows is not just an experienced digital marketer, but also a perennial student! She studied a degree, then a Masters degree, and now a PhD. All of this whilst handling digital marketing roles in retail, education, and financial services sectors.
We discuss Meg’s career path to date, leadin…
Phil Treagus-Evans is man of many talents. Having harboured entrepreneurial dreams from an early age, he started his social media agency, Giraffe Social, after graduating from university.
Running an agency wasn't enough for Phil though! As a voracious reader, he also had an ambition to write a…
Suso (Susan) O'Brien has held marketing roles at some of the world's most famous brands, including several years as Brand Director at Sky, and her most recent role as Global CMO at Just Eat.
From telephone calls in New York taxis, to hiring Snoop Dogg and Katy Perry to front the Just Eat …
Melanie Nicholas has held roles that many marketers dream of, including Managing Director at Universal Pictures, Marketing Director at Polygram, and Head of Brand at Odeon Cinemas.
Mel is at least part of the reason you know about movies such as Fast and Furious, Despicable Me, and the Jason Bourn…
Gareth Helm has had a stellar career in marketing, including roles at some of the world's biggest brands. Most recently he was Chief Marketing Officer for McDonalds, and then Chief Marketing Officer at Homeserve. His career though has included roles with Innocent Drinks, Zoopla, Nestle and Uni…
Louis Havriliuc has created an amazing digital marketing simulation tool called Simbound. If you want to find out how to undertake an effective digital marketing campaign, Simbound is a great way to learn. The online platform allows learners to create a range of digital marketing tools and experi…
Jenny Novitzky makes social media content for some of the UK's top TV shows. Her work as a senior digital producer has included content for The Great British Bake Off, The Great British Sewing Bee, The Great Pottery Throw Down and The Piano. In fact, Jenny has appeared on more series of Bake …
Disclaimer: The podcast and artwork embedded on this page are from Dr Tom Bowden-Green and Dr Hanne Knight, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
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