ОТНОСТНО ТОЗИ ЕПИЗОД
If you're a construction technology founder trying to break into the market — or a construction executive drowning in vendor calls trying to find the right solution — this episode is built for you.
Robert Zimmerman sits down with Theo Yeung and Mohit Lohia from The Bullpen, a specialized sales development firm that bridges the gap between construction tech founders and the executives who need their products. With 20,000 dials a day across verticals, The Bullpen has a front-row seat to what's working — and what isn't — in today's ConTech go-to-market landscape.
In this episode:
- Why mid-market construction companies are the go-to-market sweet spot for ConTech founders
- The AI divide in construction: who's embracing it, who's still shaking hands and playing golf
- The critical difference between products that have AI and products that are built on AI — and why it matters in 2026
- Storytelling over statistics: why facts tell but stories sell in construction sales
- How The Bullpen qualifies, vets, and represents ConTech founders before they ever get to a meeting
- What construction executives should actually do when they get that cold call
- Scaling challenges: what happens when you catch the whale and have to deliver
- Why most founders build in a bubble — and how to break out of it before you burn your budget
Key Takeaway: "AI isn't going to take your job — but someone using AI will."
Whether you're a ConTech founder ready to go to market or a C-suite executive trying to cut through the noise and find tools that actually move the needle, this conversation delivers the unfiltered reality of what it takes to win in construction technology sales.
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Construction technology, ConTech, construction podcast, go-to-market strategy, construction sales, AI in construction, construction tech founders, SaaS for construction, construction executives, The Bullpen, mid-market construction, construction innovation, proptech, construction software