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Amirah Kassem and her Flour Shop stores are loved by celebrities and fans worldwide — They are known for their incredible exploding cakes and Amirah's insistence on leading a rainbow and sprinkle-filled life. And while her products have been viral hits, her success did not happen overnight. Amirah was born in Mexico and took inspiration from the colorful, creative household she was raised in. When Amirah moved to the US, she moved fast on a career track in the fashion business. But her lifelong love of cake-making was always present. Eventually, baking moved to the front and center and Amirah tied her experience in fashion brands with her cakes and (thanks to her neighbor's extra oven!) she opened her first Flour Shop location. Amirah joins Abby and Lauren to share the lessons she learned on the winding road to success and talks about how becoming a mother has actually been good for business. Why shouldn't it?
Produced by Dear Media
