ОТНОСТНО ТОЗИ ЕПИЗОД
In a world of 28 million small businesses, everyone is looking for that one marketing 'silver bullet.' But what if the best ROI isn't found in a digital ad, but in a handshake? Today, we’re meeting with Scott Talley, the founder of Network In Action.
Scott saw an industry that was stuck in the past—demanding 100-plus hours a year for weekly meetings that most owners just don't have. NIA flipped the script. They moved to monthly meetings, leveraged better tech, and created a 'Try Before You Buy' program that is unheard of in franchising. You can actually live the life of a franchisee for a week, no fees, no catch, before you sign. Let’s talk about how NIA is dragging business networking into the 21st century."
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