ОТНОСТНО ТОЗИ ЕПИЗОД
When you're an artist, a creative or a creative entrepreneur, marketing your work is hard. It can feel too much like self-promotion, it can feel like it takes time out of our creative pursuits, and many of us wish it wasn't part of our job.
The bad news is, marketing is very much part of your job, whether you're an artist, a writer, a musician, a crafter, or a creative entrepreneur. The good news is, creative marketing can really make a huge difference in your business, and most creatives are naturally pretty good at it- once they've broken through their initial resistance. In this episode, we'll talk about meeting Tom Bulleit of Bulleit Bourbon and how he revolutionized the world of marketing, and we'll be drinking a Mint Julep.
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ТЪРСЕНЕ на МИНАЛИ ЕПИЗОДИ
Търсене в минали епизоди на Creative Happy Hour.
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Multipassionate creatives and multipassionate entrepreneurs are people who tend to explore many passions. Often our careers and paychecks reflect that, and we feel that we are not taken seriously. Becoming an expert sounds like it doesn't gel with the personality of a multipassionate creative, but …
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How do you make your creative concept stick? How do you reach an audience and inspire people to drink the creative KoolAid of whatever you're selling be it writing, art music, or products? The answer is simple: Effective storytelling.
Storytelling has multiple educational, psychological, and creat…
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