15,000 Guests in Three Years: How Carlo Leverages Tech and Creativity to Grow
This is a story of growth through creativity, experimentation, and using technology to stay lean.
Carlo Pandian (LinkedIn) is the founder of Slow Travel Italia. Four years ago he started with a single wine tasting in Verona, and today runs 160 experiences across 12 Italian cities, serving 15,000 gu…
Invisible No More: Busting Myths About the 50+ Woman Traveler with Carolyn Ray
What if the most powerful segment in travel has been hiding in plain sight for decades?
Tourpreneur's Mitch Bach talks with Carolyn Ray, CEO of Journey Woman, about her transformation from corporate executive to full-time traveler and advocate for the 50+ woman traveler—a demographic that represent…
Embracing Your Inner Pirate: How to Build a Passion-First Business
How do you scale a company without losing your soul or passion?
Mitch Bach talks this week with Paul Whitten, founder of Nashville Adventures, about how a former combat veteran, Peace Corps volunteer, UK Parliamentary Fellow, and Amazon project manager translated the learnings from his winding life…
Understanding DMOs: How Tour Operators Can Build Real Destination Partnerships
Mitch Bach talks with Jenn Barbee, co-founder of Destination Innovate, about the real inner workings of DMOs, those three letters that every tour operator has an opinion about but few actually understand. Jenn has spent 30 years inside destination marketing, from a shoestring US Department of Comme…
Be Weird, Be Personal: Storytelling as a Competitive Advantage in the Age of AI
When AI bots can generate endless facts and flawless narratives, what’s left for human tour guides? This week Mitch Bach sits down with VoiceMap founder Iain Manley to explore the future of storytelling in travel, from his perspective as a journalist and developer of a self-guided audio tour app po…
How The Chef Tours Built a 70% Referral Rate by Never Running the Same Tour Twice
Karl Wilder started The Chef Tours with 300 euros, no advertising budget, and a radical premise: spend the majority of your ticket price on food and wine, not marketing, and let your guests do the talking. It worked: 70% of his bookings now come from referrals.
Karl spends upwards of six months dev…
Mitch and Pete on What Could Change Your Business This Fall
Two five-day retreats in Porto and a conversation-first event in Louisville, and none of the three have a keynote on the agenda.
Tourpreneur is running two five-day retreats in Porto, October 21 to 25, in parallel. One is a growth-strategy retreat led by Peter Syme, split into outbound and inbound …
Leveling Up Your Tour Company with Mitch Bach
Is running a tour company a way to make a good living or just a way to have a good time?
Mitch Bach believes it can be both. A former tour guide and founder of two tour companies, Bach now spends his time coaching tour operators on how they can grow their businesses, overcome common problems an…
The State Of The OTAs Today & What It Means For Tour Operators
Airbnb spent ten years swearing it would never be another OTA. It just started buying its experiences from Viator.
For twenty years the industry has argued about whether anybody can build a real marketplace for experiences. Mitch Bach and Pete Syme think the Airbnb deal settles it. The companies wi…
Pete & Mitch Are Angry About: A.I.
Operators keep asking Tourpreneur co-founder Pete Syme to automate their customer communication, and he tells them to stop.
Pete Syme and Mitch Bach open a new monthly series, Pete & Mitch Are Angry, with AI, whose noise has grown too loud for a small operator to sort through without hours to spare…
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