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This is the first episode of The Idea. In it, we explore what an idea is and we ask whether technology is changing our understanding of ideas. We hear about the range of ideas from traditional advertising to new conversational UI platforms such as Siri and Alexa. We hear the views of a range of smart people including Steve Harrison, one-time Global CCO of Wunderman and founder of HTW, Patrick Collister, Executive Creative Director of The Zoo at Google, Lori Hamilton of Prosperity Productions, Bob Lukasik of IBM Interactive Experiences and Steve Mykolyn, the former CCO of Taxi. And Nick tells a funny story.
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Everybody agrees that a great brief is a great idea, but it seems that few people are happy with the briefs they are writing, receiving or approving. This episode explores the current state of briefing and asks if there is a better way to capitalize on today's climate. Nick is joined by LinkedIn st…
In this episode, Nick explores the role of the Creative Director in the company of Nancy Vonk, one of the Creative Directors who gave us Dove's Campaign for Real Beauty, Steve Mykolyn, former CCO of Taxi, Patrick Collister, ECD of The Zoo at Google EMEA, Steve Harrison, founder of HTW, Bob Lukasik,…
Award Shows are in the news. Publicis Groupe is boycotting Cannes 2018 and WPP is considering its participation. So we go back to basics and ask where did award shows come from and do they really add value? Or are they just self-indulgent? Contributions come from Mat Zucker of Prophet and Brandon H…
In this episode, Nick explores one of the industry's hot topics - lack of diversity - in the company of Chase's Chief Brand Officer, Susan Canavari, Benita Conde of Create Radical Love, and a host of agency Creatives. We look at how the issue manifests itself, why it happens, and we ask what can be…
إخلاء المسؤولية: البودكاست والأعمال الفنية المضمنة في هذه الصفحة مأخوذة من Nick Moore، وهي مملوكة لمالكها وليست تابعة لشركة Listen Notes, Inc أو معتمدة منها.
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