# Haley Marketing

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[InSights] Stealing Your Competitor’s Facebook Playbook

The last time national unemployment was below 3.6 percent we had just put a man on the moon and The Beatles were dominating the pop charts.  Is your recruitment marketing stuck in 1969?  Welcome to InSights, the podcast designed to help staffing specialists and recruiters maximize their content m…

[Interview] Sara Luchsinger, Vice President of Organizational Development at SEEK Careers/Staffing

Relationships. It’s all about relationships.   How many times have you heard people in the staffing industry say “we’re in a relationship business?” Today’s guest proves how true this really is!  In this episode of Secrets of Staffing Success, we chat with Sara Luchsinger, Vice President of Organ…

[InSights] Is Your Marketing Working...or Burning Money?

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment marketing and digital marketing. Whether we're talking about digital marketing trends or what's working right now for staffing and recruiting firms across North America, we're here to share our In…

[Stage] Kyle Denhoff - Practical Ideas to Improve Your Content Strategy

In this episode of Take the Stage, Brad Bialy sits down with Kyle Denhoff, Sr. Director of Marketing at HubSpot, to explore the evolving landscape of content marketing. Kyle shares insights on how brands can adapt to shifting consumer habits, the importance of diversifying content strategies, and w…

[Stage] Toby Malara - How Will Trump’s Re-Election Shape Staffing in 2025?

In this episode of Take the Stage, presented by Haley Marketing, Brad Bialy sits down with Toby Malara, Vice President of Government Affairs at the American Staffing Association (ASA), to break down the critical policy shifts shaping the future of staffing and recruiting. Toby provides a detailed a…

David Searns Episode #249

David Searns is a marketing expert with Haley Marketing who claims that 2024/2025 will be extremely challenging as a marketer. Why? He offers his advice.    Stop Saying This and the Art of Getting Noticed Marketing Pet Peeves: The speakers discuss their annoyance with generic email greetings li…

[Stage] Rochelle Carrington - Stop Chasing Prospects: Mastering Staffing Sales

How can staffing professionals stop chasing prospects and start closing more job orders? In this episode of Take the Stage, presented by Haley Marketing, Brad Bialy and Rochelle Carrington tackle this critical question, sharing strategies for adopting the right sales mindset, guiding prospects to d…

[Stage] James Abraham - The Winning Sales Mindset for Staffing Firms

In this episode of Take the Stage, presented by Haley Marketing, James Abraham, CEO of Sandler Israel, joins Brad Bialy to discuss the mindset and techniques that separate elite sales professionals from the rest. Discover why conviction is key in sales, how to develop mental resilience, and why tra…

Your Competitors Aren’t Better...They’re Just More Visible (with Brad Smith)

What if the reason you're losing business has nothing to do with your service and everything to do with being forgotten? This week we're taking a break from InSights and Take the Stage to bring you a replay of Lunch with Haley, hosted by Brad Smith (Chief Strategy Officer, Haley Marketing). Brad …

The 2026 Playbook for Staffing Websites That Convert

Search is changing fast, and the old playbook is breaking. In this 30-minute session, Becca Searns and Shaun Chojnacki of Haley Marketing tackle two halves of the same problem: how to get found when people are asking ChatGPT instead of scrolling Google — and how to actually convert them once they l…