The Problem With The International Aisle (Live)
What has to happen for Vietnamese lemongrass barbecue sauce to take up as much space as Texas barbecue sauce on an American grocery store shelf? There’s a whole generation of young entrepreneurs — many of them women of color — making packaged foods that are expanding the palate of American shoppers…
Bridging Two Cultures With Brooklyn Delhi’s Chitra Agrawal
Brooklyn Delhi founder Chitra Agrawal launched the Indian condiment and sauce brand eight years ago with the help of her now-husband, food packaging designer Ben Garthus. In this Spill & Dish episode, Julie Gallagher, SFA’s director of content, chats with Agrawal about the approachability of the br…
Chitra Agrawal vs Trader Joe's
Anisha has Brooklyn Delhi CEO and founder Chitra Agrawal on this episode. Chitra discusses how she started her successful condiment business and the recent Trader Joe's debacle.
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Brooklyn, She Did It. Her Way. And With No Outside Capital.
Chitra Agrawal had no experience in CPG prior to launching Brooklyn Delhi in 2014. Nevertheless, she has built the brand of Indian-inspired pantry staples into an admired and profitable company that generates millions of dollars in annual revenue. As remarkable as those accomplishments might seem, …
002 Esculentè: Pinch, Maillard Reaction & Sauté
In this edition, Jenn and Alicia discuss naming this podcast as well as the words pinch, Maillard Reaction, and sauté.
Esculentè is a behind-the-scenes conversation podcast hosted by Jenn de la Vega and research producer Alicia Book. For every three culinary words, Jenn and Alicia discuss material…
'We make a premium product': Brooklyn Delhi's Chitra Agrawal on the changing grocery landscape for startups
Grocery and CPG are certainly hot areas for startups, but it hasn't always been that way. Brooklyn Delhi, a company that makes Indian-inspired sauces and condiments, has been in the business since 2014. This week on the Modern Retail Podcast, founder Chitra Agrawal talked about growing the business…
Chitra Agrawal // S2 Ep 193 // Founder and CEO of Brooklyn Delhi
Welcome back to Season 2, Episode 193 of the Asian Hustle Network Podcast! We are very excited to have Chitra Agrawal on this week's show.
We interview Asian entrepreneurs around the world to amplify their voices and empower Asians to pursue their dreams and goals. We believe that each person has …
Episode 88 - Chitra Agrawal
Chitra Agrawal sells achaar – and, if you are like I am and weren't familiar with this condiment, it's like an Indian pickle relish, only Chitra uses American produce and about 75% less salt than you find in most of the stuff on the shelves. She talks about building her New York business – love the…
Discovering Indian Condiments with Chitra Agrawal
On this week's episode, Chitra Agrawal joins the show to discuss her Indian heritage and how that forged her career, plus much more! Chitra Agrawal is a cook, cookbook author, cooking instructor, and the founder and CEO of Brooklyn Delhi. Brooklyn Delhi a beloved Indian condiment and sauce brand pr…
252: Chitra Agrawal
Chitra Agrawal is an author and entrepreneur behind the beloved Brooklyn Delhi, a packaged foods brand that is based partially around achaar, a beloved and staple South Asian condiment. We talk about the founding of the company and our collective love of Indian spices and flavors, as well as a copy…
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