What Has to Hold When AI Speeds Everything Up
In this episode of the TechEDGE Podcast, Abby White and Theresa Houck discuss five of the month’s most-read stories and what they reveal about enterprise IT right now. The conversation looks at how IT leaders are being asked to manage faster-moving technology environments while keeping more control…
More Money, More AI, More Content—But More Value?
More budget doesn't automatically mean better marketing.
In this episode of MarketingEDGE, Abby White and Alexis Gajewski unpack three of the month's top stories and what they reveal about where B2B marketers are investing their money, technology and attention.
First, they dig into EndeavorB2B's …
Is Your Cybersecurity Strategy Ready for Machine-Speed Attacks?
AI doesn't need to invent a new cyberattack to make existing threats more dangerous.
In this episode of TechEDGE, Abby White sits down with TechEDGE Editor-in-Chief Theresa Houck to unpack three of the month's top stories and what they reveal about the rapidly changing cybersecurity landscape.
Th…
Supply Chains, AI and Talent: When the Old Playbook Stops Working
What if supply chains aren't going back to normal? What if counting AI usage tells you almost nothing about its value? And what if the fastest way to hire the talent you need is to buy the company they already work for?
In this episode of ExecutiveEDGE, Abby White and Geert De Lombaerde unpack thr…
Technical Debt, AI Governance and the Architecture Behind AI Value
Who’s making the decisions inside your organization — your people, your technology or increasingly, your AI?
In this episode of TechEDGE, Abby White and Theresa Houck unpack three connected challenges facing IT leaders: deciding which technical debt is actually worth fixing, governing a growing ec…
Marketing ROI, 2027 Budget Planning and AI’s New Proof Era
Marketing is entering its show-your-work era.
In this episode of MarketingEDGE, Abby White and Alexis Gajewski look at what happens when marketing investments face a tougher standard: Can you demonstrate what actually changed because you spent the money?
They explore why familiar marketing metric…
The New Rules for Trustworthy B2B Marketing
AI is giving marketers more power. But what happens to responsibility as more of the work becomes automated?
In this episode of MarketingEDGE, Abby White and Alexis Gajewski explore the new rules of trust in B2B marketing.
From growing expectations around AI disclosure to the surprisingly endurin…
Scaling AI Without Losing Control
AI pilots are becoming AI deployments. Now enterprises have to figure out how to scale them without losing control.
In this episode of TechEDGE, Abby White and Theresa Houck explore three sides of enterprise AI adoption: the compliance costs CIOs need to account for in their 2027 budgets, how manu…
What Leaders Need to Get Right for 2027
As executives plan for 2027, growth is only part of the equation.
How do you protect profitability when costs remain under pressure? How do you make sure your strongest performers are actually prepared to manage? And if AI is improving productivity, why aren't employees necessarily experiencing le…
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