# Eve Eden

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Not Lovin' It: How the McDonald's App Turned Customers Into the Product

McDonald's built one of the most downloaded food apps in the world, and the customers using it describe a crime scene: orders charged and canceled with no refund path, deals that vanish at the register, rewards that fail to scan in front of a line of strangers, and a privacy policy that says the ...

Not Lovin' It: How the McDonald's App Turned Customers Into the Product

McDonald's built one of the most downloaded food apps in the world, and the customers using it describe a crime scene: orders charged and canceled with no refund path, deals that vanish at the register, rewards that fail to scan in front of a line of strangers, and a privacy policy that says the ...

Ghosted by the Machine: Who Really Rejected Your Resume?

Rejected ten minutes after applying. No feedback, no human contact, no explanation. Millions of job seekers know this exact experience, and most of them blame the same suspect: the AI. But is that who actually did it? In this episode, Brian Crowley and Eve Eden bring in an expert witness from in...

Ghosted by the Machine: Who Really Rejected Your Resume?

Rejected ten minutes after applying. No feedback, no human contact, no explanation. Millions of job seekers know this exact experience, and most of them blame the same suspect: the AI. But is that who actually did it? In this episode, Brian Crowley and Eve Eden bring in an expert witness from in...

Stop Selling Change: Why Transformation Keeps Failing (ft. Erin Stadler)

Deloitte invented another word for how organizations should be: changefulness. Erin Stadler read it and laughed out loud. Brian Crowley and Eve Eden investigate why organizational change keeps failing with someone who stopped consulting on it and built the alternative instead. Erin spent 13 year...

Stop Selling Change: Why Transformation Keeps Failing (ft. Erin Stadler)

Deloitte invented another word for how organizations should be: changefulness. Erin Stadler read it and laughed out loud. Brian Crowley and Eve Eden investigate why organizational change keeps failing with someone who stopped consulting on it and built the alternative instead. Erin spent 13 year...

Meta Pays $17 Billion, Apple Folds, and an AI Researcher Walks Out

Hook. Hold. Harvest. Hide. That is how state attorneys general described Meta's business model before the company agreed to a reported $17 billion child safety settlement whose remedy reads like a design spec: default time limits, an overnight block, no cosmetic filters for minors. Brian J. Crow...

Meta Pays $17 Billion, Apple Folds, and an AI Researcher Walks Out

Hook. Hold. Harvest. Hide. That is how state attorneys general described Meta's business model before the company agreed to a reported $17 billion child safety settlement whose remedy reads like a design spec: default time limits, an overnight block, no cosmetic filters for minors. Brian J. Crow...

Eddie Bauer: 20 Years of Rewards, Zero Purchase History

Twenty years of rewards. Zero purchase history. Brian takes a parka with a broken zipper to a closing Eddie Bauer store. He has no receipt, but he has a rewards account he has held for almost twenty years. The system says he has never bought anything from Eddie Bauer. Nobody at the counter can o...

Eddie Bauer: 20 Years of Rewards, Zero Purchase History

Twenty years of rewards. Zero purchase history. Brian takes a parka with a broken zipper to a closing Eddie Bauer store. He has no receipt, but he has a rewards account he has held for almost twenty years. The system says he has never bought anything from Eddie Bauer. Nobody at the counter can o...