# Fred Dixon

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City's tourism chief tapped for national role

The longtime head of New York City's tourism arm is headed to a national role promoting tourism across the U.S. Fred Dixon will depart his role as president and CEO of NYC Tourism + Conventions in June, making way for CMO Nancy Mammana to take the role of interim CEO. Mammana, who has been with NYC…

How well do you know Fred Dixon, the next CEO of Brand USA?

In this podcast episode, Fred Dixon, the newly appointed CEO of Brand USA, shares insights into his journey in the tourism industry and his vision for the future. Growing up in the hospitality business, Fred initially wanted to be a lawyer but found his passion in tourism, particularly in destinati…

Live from IPW: U.S. Travel’s Geoff Freeman on Industry Priorities for 2024

In our inaugural IPW 2024 episode, Geoff Freeman, CEO of U.S. Travel expounds on the organization's mission to address challenges and seize opportunities in accelerating the growth of intentional tourism. Mark and Geoff also discuss Chris Thompson’s retirement and Fred Dixon’s appointment as CEO of…

Live From Travel Week 2024: Welcome Keynote from Fred Dixon

Brand USA’s new CEO Fred Dixon sets the tone for Travel Week 2024 from London. In this episode, he begins to outline his bold vision for the future of Brand USA, the landscape of inbound tourism, and how the U.S. can maintain its competitive edge. Fred touches on market analytics including inbound …

NYC's New Tourism Chief, IHG’s Growth and Cathay's ‘Mindblowing’ Cabin

Episode Notes NYC Tourism + Conventions, the city’s destination marketing organization, announced on Tuesday it named Julie Coker as its next president and CEO, writes Global Tourism Reporter Dawit Habtemariam.  Coker, who has held the same roles at the San Diego Tourism Authority since 2020, will …

Brand USA's Challenges, Hotel Immigration Crackdown and Air India's Schedule Changes

Brand USA is facing a potential 80% federal funding cut amid a fragile international travel recovery, though CEO Fred Dixon remains cautiously optimistic and has launched a new campaign, “America the Beautiful,” to promote U.S. tourism. Meanwhile, U.S. hotels are bracing for stricter immigration en…

Truly active learning: Empowering modern classrooms with Fred Dixon

Recently, our hosts connected with Fred Dixon, CEO of Blindside Networks and co-founder of the open-source virtual classroom platform BigBlueButton.  In this episode, Fred shares his mission to eliminate the "back of the classroom" in digital spaces, arguing that virtual learning should never be a …

Destination Marketing Is Now AI Marketing: Brand USA and Spain’s Playbook for 2026

Destination marketing is changing fast, and this session makes it obvious why. In this Skift Take Sessions episode, Wil Slickers sits down with Skift tourism reporter Bailey Schulz to unpack the biggest takeaways from Skift Global Forum, where Skift CEO Rafat Ali speaks with Fred Dixon, CEO of Bra…

Episode 7: Brand USA President /CEO Fred Dixon

In Episode 7 of Love2Lead, Al and Aaron are joined by Fred Dixon, President and CEO of Brand USA, for a conversation on leadership, partnership, and the power of travel to connect people and communities. With decades of experience across the tourism and destination marketing industry, Fred reflects…

Wall Street Is Finally Buying Into Airbnb's Growth Story

A familiar face may be headed back to lead NYC Tourism, Wall Street is warming up to Airbnb's growth story after five straight quarters of double-digit gains, and three South Korean budget airlines are merging into one low-cost giant. On today's Skift Daily Briefing, Bailey Schulz, Skift's Global …